Authors:Eylül SELÇUK; Murat USTA Abstract: Social media that is based on substructure provided by the Web 2.0 technologies is a virtual platform, enabling people to communicate online by creating and sharing texts, images and videos which are named as user-generated content (UGC). As internet becomes an effective and a common media communication tool, UGC on social media platforms have reshaped the consumer behavior on communication, research and buying while gaining a huge importance as a source of information especially for experiential products like tourism and dining-out. The purpose of this research is to understand the impacts of social media and UGC on customers' restaurant choices. Restaurant industry is an important item of tourism services and has become a frequently used socializing platform for consumers. The findings of this research have shown that UGC published on social media could have positive or negative impacts on consumers' perception of a restaurant but due to concerns on the information reliability challenges, the traditional word of mouth was still the most important and the most commonly used source of information PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Fatih ÇAVUŞOĞLU Abstract: Factors such as modern restaurants, the number of which has increased considerably, cooking programs and competitions frequently on television channels, and the desire of people to produce different tastes and flavours can direct individuals to receive education in the field of gastronomy. The main purpose of this research is to reveal the academic motivation of the students who receive Gastronomy and Culinary Arts education at the undergraduate level, which is a formal education. At the same time, it is desired to reveal whether there are significant differences between the demographic characteristics of the students and their academic motivations. For this purpose, data were collected and analysed from 394 undergraduate students studying Gastronomy and Culinary Arts at state and foundation universities located in different regions of Turkey. According to the results of the analysis, it can be stated that the students' intrinsic motivation-knowledge and their identified regulations levels are high. It was determined that the levels of amotivation were quite low. It has been found that there are significant differences between the gender, class, internship status, sectoral experience period, the type of university they study at, the availability of the practice kitchen that can be used actively in the universities they study in, and their academic motivations. The findings obtained in the study were interpreted by considering the previous studies in the literature, and suggestions were developed for the field of education and gastronomy. PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Özge BÜYÜK; Cengiz DEMİR Abstract: Esnaf lokantası iken Tematik bir Japon Restoranına dönüşen bir yiyecek içecek işletmesinin değişim yönetimi sürecini vaka incelemesi deseni aracılığı ile ele alan bu araştırmanın verileri yarı yapılandırılmış görüşme yöntemi ile toplanmıştır. Toplanan veriler MaxqDa programı aracılığı ile analiz edilmiştir. Çalışmada işletmenin iç girişimcilik özelliklerinin ne olduğu saptanmış, bu özelliklerin SERCREA+ değişim yönetimi modeli üzerinde değerlendirilen değişim yönetimi sürecine olan etkileri ortaya konmuş ayrıca, değişim sürecinde kullanılan örgütsel bilginin kaynağı saptanmıştır. Çalışma sonucunda değişimi harekete geçiren en baskın iç girişimcilik özelliğinin duygusal zeka olduğu belirlenmiş; değişim aşamalarından biri olan yeniden tanımlama boyutuna en fazla etki eden özelliğin ise değişim odaklı olma olduğu sonucuna varılmıştır. Diğer yandan örgütün bu süreçte kullandığı bilginin büyük bölümünü deneyimlerinden elde ettiği belirlenmiştir. Araştırma sonucunda iç girişimcilik özellikleri ile değişim yönetimi süreci arasında anlamlı bir ilişki olduğu tespit edilmiştir. PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Çiğdem MUTLU; Tuba ŞAHİN ÖREN Abstract: Changes and developments in the globalizing world lead many industries to change. In a changing and developing world, tourism has to offer different tourism products to tourists who are constantly changing their focus of attention and are more curious. The direction of tourist movements is usually natural, cultural, etc. Although it is known that there are destinations with special features, slum tourism, which has developed since the mid-1990s, has taken its place among the important tourism types. Based on this, slum tourism is expressed as the visits of touristic movements to the poor, known as poor destinations. Due to the relatively few studies examining slum tourism as a whole in the literature, it has been determined as the aim of the study to reveal the deficiencies related to slum tourism by conducting a study through a systematic review. In this context, the universe of the study consists of 31 articles that carry out research within the scope of slum tourism. It was carried out through a systematic compilation method in order to reveal it in a holistic way through academic articles about slum tourism. As a result of the study, it is seen that the studies on slum tourism are mainly on Tourism Experience and Tourism Marketing. In addition, it was concluded that studies on slum tourism were published between 2011 and 2021. PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Nursel YOLCU; Ayşegül KUTLUK BOZKURT Abstract: Although the number of female employees in the tourism industry is high, female employees cannot take place in the senior management staff sufficiently. As a metaphor, the glass ceiling syndrome, which is one of the reasons for not being able to reach senior management positions; It is defined as invisible or artificial barriers that prevent women from advancing on the corporate ladder and reaching senior positions (Khuong & Thi Lan Chi, 2017). In fact, the glass ceiling syndrome is not only seen in female employees, it is discussed that it is also in question for men and different ethnic groups (Weyer, 2006). The aim of this study is to determine the relationships between glass ceiling syndrome, organizational trust and turnover intention, and to determine the differences between demographic characteristics, gender and scales. The survey technique, which is one of the quantitative methods, was collected and analyzed from both female and male employees in accommodation enterprises, since it is known that the glass ceiling syndrome is not only seen among women. Analyzes were made using the SPSS program. The findings obtained in the study are as follows. Sub-elements of the glass ceiling syndrome; It has been observed that women are affected more than men in the dimensions of personal preference perceptions, stereotypes, occupational discrimination, and inability to participate in informal communication networks. In the sub-dimensions of trust in the organization and trust in the manager, it was seen that male employees trust the organization and their managers more than female employees. A negative significant relationship was found between organizational trust and intention to leave. PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Merve HIRA; Ali Naci KARABULUT Abstract: In order to increase the awareness of a brand, to increase the demand for theirs products and to be able to talk about their names for a long time, they can use people who are with high followers -they are known as "influential"- as a marketing strategy. Generally that "influentials" would be in close-minded with brands. Businesses are getting advantage of the power of social media in implementing this strategy. The ability of consumers to communicate their demands and opinions to businesses via social media platforms and knowing that their views, will be taken into account reveal the effect of these platforms on consumer purchasing behaviors. Gastronomy tourism is defined as seeking authentic experiences on food and beverage. Accordingly in this study, the effect of eating-drinking phenomena on their followers was investigated. And among the aims of this study are the analysis of consumers and the power of influencers. The data obtained using the survey method were analyzed with the SPSS 22.0 package program. The survey was created via Google Forms and the data was obtained from online channels. With the results of the research, it was found that the level of being influenced by their influential person shares and the attitude towards their influential shares have a significant effect on brand equity. Another finding points out that brand awareness, brand association and perceived quality have a positive effect on purchase intention. However, a significant effect of brand loyalty on purchase intention could not be determined. PubDate: Fri, 31 Dec 2021 00:00:00 +030
Authors:Cem YEŞİLYURT; Hande İNAN Abstract: Due to the intense stress brought by today's conditions, intensive use of technological devices, unhealthy diet and sedentary lifestyle, both the physical and mental health of individuals are adversely affected. Regular sports activities for recreational purposes are somewhat important in eliminating these negativities. For this reason, the importance of doing sports for recreational purposes has been started to be emphasized frequently so that future generations can grow up as healthy individuals. In this direction, the main purpose of the study is to examine the relationship between life satisfaction and positive negative affect in individuals who do sports for recreational purposes. In line with this main purpose, the question of the research is, does the mood of young people who do sports for recreational purposes change according to the meaning in life, demographic variables, weekly sports hours and the way they participate in the activity' It has been determined as. For this purpose, the Meaning in Life Scale and Positive and Negative Affect Scale are applied to the participants in addition to questions about their demographic characteristics. According to the results obtained from the study, the positive emotional states of the individuals participating in recreational sports activities as a group were higher than the individuals participating individually. In addition, when the relationship between the dimensions of meaning in life and emotional states of individuals is examined, it is another outcome of the study that the emotional states of individuals who think their current life is meaningful are higher than those who are in search of meaning in life. PubDate: Fri, 31 Dec 2021 00:00:00 +030
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