Authors:Ding Wang Pages: 1 - 16 Abstract: With the introduction of China’s “Double Reduction” policy and a series of policies to support the development of the quality of arts education, social arts training has developed rapidly in the Chinese cultural industry market, and research on consumer behavioral intention in the social arts training market can effectively enhance the development of the arts training industry. This study employed a literature analysis to construct a research model for the perceived value and behavioral intention of socials art training consumers with nine dimensions of perceived value in order to explore the relationships between the perceived value in each dimension and behavioral intention. The research shows that among the nine dimensions of perceived value, the values of aesthetic experience, aesthetic understanding, aesthetic expectation, aesthetic demand, aesthetic evaluation, and personnel and behavioral intention have significant positive impacts. However, the influence of the values of aesthetic perception, profit and loss, and service and behavior intention is not clear. This research on the relationship between consumers’ perceived value and behavioral intention provides significant specific theoretical guidelines for the development of the social arts training industry. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Ningtian Sun Pages: 17 - 33 Abstract: By organizing relevant literature on the cognitive study of Chinese Internet buzzword constructions from 2018 to 2023, this article has selected 21 documents from CNKI, Wanfang data knowledge service platform, and VIP information as subjects for summary. It discusses the current state of research in this field from four dimensions: research subjects and sources, research perspectives, research content and conclusions, and research trends. The study found that research during this period mainly focused on exploring the cognitive mechanisms of specific types of internet slang constructions. Additionally, the primary research process often adopts the perspective of constructional analysis“mini-triangle,”using the decomposable nature of constructions combined with various cognitive theories to explain their cognitive mechanisms and processes and to explore the reasons for their popularity. Moreover, recent years have seen the field’s research gradually transition from unitary theoretical analysis to a more diversified perspective. Finally, considering the characteristics of internet slang constructions and the social cognitive perspective, the author proposes potential future research directions. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors: Dayong Xu, Kai Chen Pages: 34 - 53 Abstract: As green development has become a new model for the sustainable development of aquaculture, the green development of freshwater aquaculture has important ecological significance for Sichuan Province, which is an ecological core area in the upper reaches of the Yangtze River in China. In order to scientifically evaluate the green development level of freshwater aquaculture in Sichuan Province, identify appropriate green development models, and propose a path forward to realize them, this study constructs an evaluation index system of freshwater aquaculture green development in Sichuan Province based on five dimensions derived by combining and summarizing the relevant domestic and international literature. These five dimensions are economic development, social development, resource utilization, environmental protection, and technology. A comprehensive weighting method multiplied by the analytic hierarchy process and mean square deviation method was selected to determine the index weight in the analysis. Using the panel data of 21 cities and prefectures in Sichuan Province from 2010 to 2019, the green development level of freshwater aquaculture in Sichuan Province was measured and analyzed. The results indicate that the overall green development comprehensive index of freshwater aquaculture in Sichuan Province shows an upward trend, and only the technical index of each subsystem shows a downward trend. Nevertheless, the green development level of freshwater aquaculture in various regions of Sichuan Province is uneven with significant differences, and the green development model of freshwater aquaculture in Sichuan Province can therefore be divided into four types: economic, social, resource and technical. Finally, the plan for achievement of the appropriate green development level of freshwater aquaculture in Sichuan Province is put forward in this paper, which provides the theoretical support for this green development goal. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Shangxia Huang, Long Ye Pages: 54 - 70 Abstract: The evaluation index system of university teachers’ scientific research and innovation ability has an important function. Based on the analysis of the elements and influencing factors of Chinese university teachers’ scientific research and innovation ability using the grounded theory in accordance with the design principles of the evaluation index system, this paper constructs the evaluation index system of Chinese university teachers’ scientific research and innovation ability by using the methods of literature review, expert consultation and expert evaluation, as well as the method of combining entropy weight with the Analytic Hierarchy Process (AHP) to empower the evaluation index of Chinese university teachers scientific research innovation ability. In this paper, SPSS 20 software was used to analyze and compare the data of the questionnaire survey, and statistical analysis was conducted on data from the Compilation of Scientific and Technological Statistics of Colleges and Universities compiled by the Science and Technology Department of the Ministry of Education of the People’s Republic of China in 2020. Following this, the analysis results of these two types of data were integrated to obtain the comparative results on the scientific research and innovation ability of Chinese university teachers at various levels and in different regions. In addition, the reasons for the gap in their scientific research and innovation ability were analyzed. It is suggested that strategies be developed to improve the scientific research and innovation ability of Chinese university teachers in order to formulate and improve the system and policies of the scientific research and innovation of university teachers, as well as increase investment, enhance the environment, attach importance to the cultivation of positive psychological factors, and strengthen the incentives for the scientific research innovation of university teachers. This will promote the effective transformation of the scientific research achievements of university teachers, expand resource sharing, and narrow the regional differences. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Jing Tang Pages: 71 - 84 Abstract: To a large extent, the competition between enterprises is the competition of brands, especially in the current environment where there is a surplus of low-end and medium-end products and insufficient supply of high-end products in China. Thus, it is necessary to improve the quality of the product supply, strengthen the brand value of enterprises, and improve their quality. Brand competitiveness is very important, and many scholars and practitioners also seek ways to enhance the brand value of enterprises. Based on the annual data of 66 listed companies from 2010 to 2019, this study uses a regression model with moderating effect to analyze the relationship between the perspective of corporate social responsibility fulfillment and corporate brand value. The results show that corporate social responsibility has a significant positive impact on improving brand value and technological innovation can moderate the relationship between corporate social responsibility and corporate brand value. Moreover, there is heterogeneity in the relationship between corporate social responsibility and brand value. which is to say that, the nature of the firm is also a moderator of the relationship between corporate social responsibility and brand value. Based on the conclusions of this empirical analysis, suggestions on how to enhance corporate brand value by improving the level of corporate social responsibility performance are proposed. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Haidong Sun, Hui-Wen Vivian Tang, Zhu Xuan Pages: 85 - 101 Abstract: This study conducts a bibliometric analysis of papers indexed in the Social Science Citation Index (SSCI) of the Web of Science database to gain insights into the relationship between transformational leadership and employee job satisfaction. Utilizing quantitative analysis, it systematically examines the trends, geographical distribution, author collaborations, and evolution of keywords in the relevant literature, revealing the current academic status and developmental trends of transformational leadership’s impact on job satisfaction. The research identifies transformational leadership as a practical approach to enhancing employee potential and job satisfaction. The findings indicate a growing global interest in studying the relationship between transformational leadership and job satisfaction, especially in fields like psychology, management, and human resource management. Additionally, the study observes variations in the impact of transformational leadership on job satisfaction across different cultural backgrounds and industries, suggesting future research should consider more multifaceted factors. This paper summarizes the trajectory and current hotspots of transformational leadership research and provides valuable references for future academic study and practical application by envisioning future research directions. It recommends that future studies explore the varied mechanisms of transformational leadership from a multicultural perspective and focus on the interaction between leadership behavior and individual employee characteristics to enrich and deepen the theoretical foundations and practical applications in this field. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Sen Liu, Ching-Chou Chen Pages: 102 - 119 Abstract: This study aimed to explore how and when employees’ susceptibility to emotional contagion affects their work procrastination behavior. This article analyzed 659 valid employee samples through a questionnaire survey. Results show that susceptibility to emotional contagion negatively affects emotional deprivation and social companionship (two dimensions of workplace loneliness). Moreover, in one situation, the ability to modify self-presentation and sensitivity to the expressive behavior of others, two dimensions of self-monitoring, also significantly negatively moderate the above direct relationships. In another situation, the leader-member exchange negatively moderated relationships between emotional deprivation, social companionship, and work procrastination. This study suggests that increasing employee susceptibility to emotional contagion can improve interpersonal relationships. A stronger relationship between leaders and employees can reduce work procrastination. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Yuan Zong, Ching-Chou Chen Pages: 120 - 139 Abstract: Employees’ understanding of assigned tasks determines their organizational behavior and performance. This study observes that employees’ perceptions of stress may come from their interpretation of illegitimate tasks. Furthermore, proactive self-control, among personal characteristics, may influence this process. This study explored how employees’ perceptions of illegitimate tasks affect their adaptive performance. This study collected valid samples of 699 medical staff for empirical analysis. The three main results show that challenge stress can improve employees’ self-relieving skills (Handling Work Stress) and training participation (Training Effort), while hindrance stress is just the opposite. Secondly, unreasonable, and unnecessary tasks will make employees feel more hindrance pressure than challenge pressure. Finally, initiation self-control can help employees interpret job stress from illegitimate tasks. Therefore, this study suggests that managers can try to help employees understand illegitimate tasks in a positive way or train employees to improve initiation self-control, which can effectively help employees better cope with challenges at work. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Jingping Zhu Pages: 140 - 156 Abstract: There are more than 200 China-invested industrial parks in foreign countries within the One Belt, One Road Initiative. The operations of these parks have long been ahead of the theoretical research. In this context, this study conducted from the perspective of innovation management focuses on the research objective of examining the development mechanism of China-invested industrial parks and also explores the internal and external factors affecting their sustainable development. Using the case method as a qualitative research approach, discussion on the development mechanism of industrial parks was mainly based on second-hand data from the Tianjin Economic and Technological Development Area (TEDA) official website, the China National Knowledge Infrastructure (CNKI) journal database, major portal websites, interviews with and remarks from senior executives of the development zones, speeches, and related monographs and books. Following this, the corresponding influencing factors, the interaction mechanism between the various elements, and the implementation effect from the practices of the internal and external factors to promote the sustainable development of China-invested industrial parks were analyzed. Finally, the theoretical system of internal and external factors for promotion of the sustainable development of the industrial parks through collaborative innovation was constructed, and practical countermeasures and suggestions that will facilitate the sustainable development of the China-invested industrial parks are put forward. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Jian-an Zhong, Yingqi Han Pages: 157 - 175 Abstract: In view of the problems existing in the current research on Thai students’ Chinese learning motivation, such as the low level of quantitative research, the outdated theories used, and the lack of reflection and exploration of the theories used, this paper applies the new theory of the second language motivational self system, which is widely used in academic circles at this stage, and constructs and verifies the theoretical hypothesis model on the basis of its fundamental theoretical framework. A questionnaire survey and research on Chinese learning motivation for Thai students was carried out in an attempt to explore and analyze the existing shortcomings of the second language motivational self system theory. The analysis results show that among the variables in this study, “Ideal L2 Self”, “Ought-to L2 Self”, and “Expected Value” all have a significant positive impact on learning motivation. Moreover, “Ideal L2 Self” and “Ought-to L2 Self” have significant positive effects on “Expected Value”, “Expected Value” plays an intermediary role between “Ideal L2 Self” and second language learning motivation and between “Ought-to L2 Self” and second language learning motivation. The experimental results also indicated that self differences can lead to an “inverted U” that regulates the influence of “Ideal L2 Self” and “Ought to L2 Self” on second language learning motivation through “Expected Value”. This study provides contributions to the research on and improvement of the learning motivation of Thai Chinese learners and the improvement and development of the second language motivational self system theory itself. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Ming Wong Wong, Xiaotong Huang, Miao Hou, Juanlong Zhang, Yifan Wang Pages: 176 - 195 Abstract: The aim of this paper is to examine the relationships among environmental concern, sustainable consumption intention, and price sensitivity, grounded in the Value-Belief-Norm Theory. There are two research questions. First, does environmental concern influence consumers’ intention for sustainable consumption' Second, does price sensitivity affect the relationship between consumers’ environmental concern and their sustainable consumption intention' A total of 683 responses were collected through a third-party online questionnaire distribution platform using a random sampling method and analyzed by Partial Least Squares Structural Equation Modeling (PLS-SEM). The independent variables were egoistic, altruistic, and biospheric environmental concerns. Sustainable consumption was the dependent variable and price sensitivity was set as a moderating variable. The findings reveal that egoistic and altruistic environmental concerns significantly impact consumers’ sustainable consumption intentions. This research contributes critical insights for the understanding and promotion of sustainable consumption behavior, emphasizing the need to consider consumers’ values and economic circumstances. By highlighting the significant influence of both egoistic and altruistic environmental concerns and the complex role of price sensitivity in sustainable consumption decisions, the study emphasizes the importance of integrating psychological and economic factors in formulating effective environmental policies and market strategies. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Liang Zhao Pages: 196 - 209 Abstract: Under the conditions of the digital era, people’s production and lifestyles are undergoing profound changes with each passing day, and the corresponding organizational forms and leadership processes have also changed. In this study, 627 Chinese employees were selected for a questionnaire survey, and hierarchical regression analysis was used to explore the relationships among E-leadership, thriving at work, and employee creativity. The results show that: 1) E-leadership is positively correlated with employee creativity, 2) E-leadership is positively related to thriving at work, 3) Thriving at work is positively correlated with employee creativity, and 4) Thriving at work mediates between E-leadership and employee creativity. Through the summary of the research results, this study offers a theoretical basis and direction for future research. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Youkai Song, Guiyu Su Pages: 210 - 222 Abstract: This paper analyzed the tourism vocational education policies issued by the central and provincial governments of China since 2011 and constructed a two-dimensional framework which consists of policy tools and objectives using a content analysis method. Furthermore, quantitative analysis was conducted by employing SPSS 26.0. The findings are as follows: 1) The policy objectives of tourism vocational education to facilitate the revitalization of rural areas are focused on industrial and cultural revitalization, talent training, and ecological and organizational revitalization, among which industrial revitalization was found to be the most common objective among the various levels of government; 2) Different policy tools are used with varying frequency: the environmental policy tools are used at a high frequency, while the supply-oriented and demand-oriented policy tools are used insufficiently; 3) to strengthen the coordination of these policy tools, the matching between policy tools and targets must be optimized, and concerted efforts between supply and demand policies should be made; and 4) upgrading the work-stream of rural cultural tourism talents and creation of a talent-friendly environment in rural areas is recommended. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Hong Yu Pages: 223 - 236 Abstract: Under the “going global” policy and the Belt and Road initiative, Chinese enterprises are increasingly active in the cross-border mergers and acquisitions (M&A) of countries within the Belt and Road system. Under the characteristics of the cultural diversity of various countries, cultural exchanges, as an important influencing factor of cross-border M&A, have actively promoted the cultural identity of bilateral enterprises and achieved win-win cooperation. This research examines whether international students in China, as an important group associated with cultural exchange, have an impact on the cross-border M&A of Chinese enterprises. Based on the 2006-2018 panel data of Southeast Asian international students in China and China’s cross-border M&A in Southeast Asia, this research utilized the fixed effects model, which can be implemented to carry out benchmark tests, moderating effect tests, and robustness tests. The empirical study concluded that, with regard to Southeast Asian international students in China actively promoting the successful transnational M&A of Chinese enterprises in Southeast Asia, the political environment and economic environment have no significant moderating effect; while bilateral exchange rates, population density, technological levels, and natural resource endowment are important factors. The research results provide useful insights for the expansion of the influencing factors of Chinese enterprises’ cross-border M&A, and have important significance for interpreting the cultural effects of international students in China in order to improve the success rate of Chinese enterprises’ cross-border M&A. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors: Yuanyuan Chen, Xi Xi Pages: 237 - 253 Abstract: Nowadays, the information disclosure of scarce inventory has become a clearance means at the end of e-commerce sales. However, whether the information disclosure of scarce inventory can effectively improve online sales remains to be studied. To explore this question, a model is proposed in this paper to explore the relationship between information disclosure of scarce inventory and online sales based on the signal theory. Through an empirical study of Taobao data, it is found that information disclosure of scarce inventory has a positive influence on online sales, and the commodity discount rate plays a positive moderating role in the relationship between information disclosure of scarce inventory and online sales. This paper reveals that the two signals of scarce inventory and commodity discount rate can promote online sales, which enriches the application of signal theory in the e-commerce field and effectively combines the signal theory with e-commerce research. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Shunping Tan, Xiaoming He Pages: 254 - 269 Abstract: In order to explore the impact of managers’ self-interested behavior on corporate innovation performance and the moderating effect of internal control quality on the relationship between them, this study examined 2,251 companies in Shanghai and Shenzhen that were A-share listed companies from 2012 to 2020, with a total of 9,449 valid observations obtained as the panel data for this empirical research. The research results show that there is a significant negative correlation between managers’ self-interested behavior and corporate innovation performance, and the quality of internal control plays a moderating role between managers’ self-interested behavior and innovation performance. This study constructs the overall research framework of managers’ self-interested behavior and enterprise innovation performance, proposes and verifies the moderating effect of internal control quality, and expands the research into corporate governance and other fields. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Zhoufan Liu Pages: 270 - 282 Abstract: The main purpose of this study is to explore whether, how and when performance pressure affects the unethical pro-organizational behavior of employees. Based on the perspective of ego-depletion theory, we propose that ego depletion and moral identity are the mediator and moderator in the relationship between performance pressure and unethical pro-organizational behavior, respectively. In order to test the theoretical hypotheses, we distributed 400 questionnaires through the Questionnaire Star online survey tool. A total of 333 valid samples were collected, and SPSS 26.0 and MPLUS 8.0 were used for the corresponding data analysis, which primarily employed confirmatory factor analysis, descriptive statistical analysis and hypotheses testing. The data results supported the hypotheses and the following conclusions were drawn: there was a significant positive correlation between performance pressure and employee pro-organizational unethical behavior, ego depletion played a mediating role in the relationship between performance pressure and unethical pro-organizational behavior, and moral identity not only negatively moderated the direct effect of ego depletion on unethical pro-organizational behavior but also negatively moderated the indirect effect of performance pressure on unethical pro-organizational behavior via ego depletion. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Jiaojiao Zhang, Yue He Pages: 283 - 298 Abstract: In recent years, online celebrity live streaming has become an emerging marketing model, and rushed purchases online in live broadcast rooms are prone to be impulse purchases. In this research, based on the SOR marketing stimulus theory, a model of the influence mechanism of e-commerce internet celebrities on Chinese female consumers’ impulsive purchase intentions was constructed. Through a survey of 358 female consumers who have engaged in impulsive consumption during online celebrity live broadcasts, the survey data was analyzed using correlation analysis and regression analysis methods. It is found that e-commerce internet celebrities have a significant positive impact on both the impulse purchase of cosmetics and on consumer sentiment. In addition, consumer sentiment plays a complete mediating role between e-commerce internet celebrities and impulsive purchase intention, while consumer trust has a moderating role between e-commerce influencers and impulse purchase intentions. In the context of online celebrity live broadcasts, e-commerce platforms can increase discounts, enhance the capability of the presenters, mobilize the atmosphere of the live broadcast room, and increase fan interaction in order to cause female consumers to be in a highly positive and excited mood, which is conducive to consumers’ subsequent implementation of impulse buying decisions and provides corresponding suggestions for the marketing management of e-commerce enterprises. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Jingke Zhang, Hongjuan Ai Pages: 299 - 311 Abstract: The qualia structure theory is centered on the semantics of nouns and provides scientific guidance for lexical interpretation. It has been shown that it has strong explanatory power in semantic generation and semantic combination of nouns. In this paper, on the basis of the existing dictionary interpretation, we use the qualia structure theory as a guide and combine it with corpus technology to redivide and redescribe the meaning items of the modern Chinese natural object class “HUO”, and to explain and interpret the derivation of each meaning item. Based on the results of this study, the conclusions are as follows: 1) The original dictionary definitions have the problem of incomplete division of meaning items and omission of meaning items. 2) Some of the dictionaries are not accurate in their descriptions and there is the problem of synonymous interpretation. 3) The interpretation of the derivation between the meaning items is not clear enough and lacks theoretical support. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
Authors:Weidong Li, Shichun Li Pages: 312 - 321 Abstract: Due to the worldwide boom in learning Chinese, foreigners studying Chinese are putting higher demands on the compilation and functions of Chinese learning dictionaries. Compared with English language dictionaries, Chinese dictionaries have gaps in the number of meaning items and the use of new technologies. Taking the animal noun “lion” (狮) as an example, we searched through all 8,787 items containing the word “lion” from the CCL corpus of Peking University, and analyzed and annotated them one by one. Using the theory of Qualia structure, we analyzed each type of object role of “lion” and revised the meaning of the animal noun definition of “lion” so that the interpretation of the meaning of “lion” was made more scientific. It was also found that two noun meanings for the word “lion” could added to the Chinese dictionary, namely, the definition “a form of folk performance or a prop for folk performance” and the definition “a man-made object shaped like a lion”. Through the Qualia structure, a relatively unified interpretation model was constructed for each type of noun, and corpus technology discovered new items of nouns interpretation, thus enriching the means of compilation of modern Chinese dictionaries, which will make the interpretation more scientific and standardized, and enhance the practicality and comfort of use of the dictionaries. PubDate: 2024-05-31 Issue No:Vol. 8, No. 1 (2024)
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