Subjects -> BUSINESS AND ECONOMICS (Total: 3570 journals)
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MARKETING AND PURCHASING (116 journals)                     

Showing 1 - 105 of 105 Journals sorted alphabetically
Advances in International Marketing     Full-text available via subscription   (Followers: 6)
AMS Review     Partially Free   (Followers: 3)
Applied Marketing Analytics     Full-text available via subscription   (Followers: 4)
Arts and the Market     Hybrid Journal   (Followers: 5)
Asia Pacific Public Relations Journal     Open Access   (Followers: 1)
Atlantic Marketing Journal     Open Access   (Followers: 3)
Australasian Marketing Journal (AMJ)     Hybrid Journal   (Followers: 4)
CBR - Consumer Behavior Review     Open Access  
Cogent Business & Management     Open Access   (Followers: 2)
Consumer Psychology Review     Hybrid Journal   (Followers: 3)
Customer Needs and Solutions     Hybrid Journal   (Followers: 4)
European Journal of Management Issues     Open Access   (Followers: 1)
Expert Journal of Marketing     Open Access   (Followers: 4)
IMP Journal     Hybrid Journal  
Innovative Marketing     Open Access   (Followers: 4)
International Journal of Applied Behavioral Economics     Full-text available via subscription   (Followers: 18)
International Journal of Customer Relationship Marketing and Management     Full-text available via subscription   (Followers: 11)
International Journal of Event and Festival Management     Hybrid Journal   (Followers: 6)
International Journal of Export Marketing     Hybrid Journal   (Followers: 1)
International Journal of Industrial Marketing     Open Access   (Followers: 7)
International Journal of Internet Marketing and Advertising     Hybrid Journal   (Followers: 20)
International Journal of Islamic Marketing and Branding     Hybrid Journal   (Followers: 5)
International Journal of Leisure and Tourism Marketing     Hybrid Journal   (Followers: 15)
International Journal of Marketing Studies     Open Access   (Followers: 12)
International Journal of Online Marketing     Full-text available via subscription   (Followers: 5)
International Journal of Sport Communication     Hybrid Journal   (Followers: 6)
International Journal of Sports Marketing and Sponsorship     Hybrid Journal  
International Review of Communication and Marketing Mix : IROCAMM     Open Access   (Followers: 1)
International Review of Management and Marketing     Open Access   (Followers: 12)
Italian Journal of Marketing     Hybrid Journal  
Journal of Advertising Education     Hybrid Journal  
Journal of Brand Management     Hybrid Journal   (Followers: 12)
Journal of Brand Strategy     Full-text available via subscription   (Followers: 4)
Journal of Business Logistics     Hybrid Journal   (Followers: 8)
Journal of Business-to-Business Marketing     Hybrid Journal   (Followers: 13)
Journal of Contemporary Marketing Science     Hybrid Journal   (Followers: 1)
Journal of Credit Risk     Full-text available via subscription   (Followers: 1)
Journal of Cultural Marketing Strategy     Full-text available via subscription   (Followers: 1)
Journal of Destination Marketing & Management     Hybrid Journal  
Journal of Digital & Social Media Marketing     Full-text available via subscription   (Followers: 16)
Journal of Economics and Management Sciences     Open Access  
Journal of Education Advancement & Marketing     Full-text available via subscription   (Followers: 1)
Journal of Euromarketing     Hybrid Journal   (Followers: 3)
Journal of Fashion Marketing and Management     Hybrid Journal   (Followers: 9)
Journal of Global Fashion Marketing     Hybrid Journal   (Followers: 2)
Journal of Global Responsibility     Hybrid Journal   (Followers: 3)
Journal of Global Scholars of Marketing Science : Bridging Asia and the World     Hybrid Journal   (Followers: 1)
Journal of Historical Research in Marketing     Hybrid Journal   (Followers: 4)
Journal of Hospitality Marketing & Management     Hybrid Journal   (Followers: 8)
Journal of International Marketing Modeling     Open Access   (Followers: 1)
Journal of Islamic Marketing     Hybrid Journal   (Followers: 4)
Journal of Marketing Analytics     Hybrid Journal   (Followers: 5)
Journal of Marketing and Consumer Research     Open Access   (Followers: 6)
Journal of Marketing and HR     Open Access   (Followers: 2)
Journal of Marketing Behavior     Full-text available via subscription   (Followers: 9)
Journal of Marketing Channels     Hybrid Journal   (Followers: 5)
Journal of Marketing for Higher Education     Hybrid Journal   (Followers: 10)
Journal of Marketing Management     Hybrid Journal   (Followers: 21)
Journal of Medical Marketing     Hybrid Journal   (Followers: 12)
Journal of Personal Selling and Sales Management     Hybrid Journal   (Followers: 9)
Journal of Place Management and Development     Hybrid Journal   (Followers: 1)
Journal of Research in Interactive Marketing     Hybrid Journal   (Followers: 6)
Journal of Research in Marketing and Entrepreneurship     Hybrid Journal   (Followers: 10)
Journal of Revenue and Pricing Management     Hybrid Journal   (Followers: 4)
Journal of Social Marketing     Hybrid Journal   (Followers: 7)
Journal of the Association for Consumer Research     Full-text available via subscription   (Followers: 7)
Journal of Theoretical and Applied Electronic Commerce Research     Open Access  
Jurnal Ekonomi Manajemen     Open Access  
Jurnal Manajemen dan Pemasaran Jasa     Open Access  
Jurnal Manajemen Dayasaing     Open Access  
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management     Open Access  
Luxury : History, Culture, Consumption     Full-text available via subscription   (Followers: 2)
Luxury Research Journal     Hybrid Journal   (Followers: 2)
Management & Marketing     Open Access   (Followers: 2)
Management of Organizations: Systematic Research     Open Access  
Management Sciences. Nauki o Zarz?dzaniu     Open Access  
Marco : Márketing y Comunicación Política     Full-text available via subscription  
Marketing & Tourism Review     Open Access   (Followers: 1)
Marketing Education Review     Full-text available via subscription   (Followers: 6)
Marketing Theory     Hybrid Journal   (Followers: 15)
Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan     Open Access  
Mercati & Competitività     Full-text available via subscription  
NIM Marketing Intelligence Review     Free   (Followers: 1)
Nonprofit Communications Report     Hybrid Journal   (Followers: 3)
Organicom     Open Access  
Pacific Rim Property Research Journal     Hybrid Journal  
Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias     Open Access  
Poliantea     Open Access  
Propel Journal of Applied Management     Open Access   (Followers: 3)
Public Opinion Quarterly     Hybrid Journal   (Followers: 22)
Public Relations Inquiry     Hybrid Journal   (Followers: 5)
Publicitas : Comunicación y Cultura     Open Access  
Questiones Publicitarias     Open Access  
Recherche et Applications en Marketing     Hybrid Journal   (Followers: 1)
Recherche et Applications en Marketing (English Edition)     Hybrid Journal   (Followers: 1)
Research in Electronic Commerce Frontiers     Open Access   (Followers: 1)
Research World     Hybrid Journal  
Review of Market Integration     Hybrid Journal   (Followers: 2)
Review of Marketing Research     Hybrid Journal   (Followers: 13)
Revista Eletrônica Academicus     Open Access  
Social Marketing Quarterly     Hybrid Journal   (Followers: 6)
South Asian Journal of Marketing     Open Access   (Followers: 2)
Spanish Journal of Marketing - ESIC     Open Access  
Studia Universitatis Babes-Bolyai Oeconomica     Open Access   (Followers: 2)
Universal Journal of Industrial and Business Management     Open Access  

           

Similar Journals
Journal Cover
International Journal of Event and Festival Management
Journal Prestige (SJR): 0.388
Citation Impact (citeScore): 1
Number of Followers: 6  
 
Hybrid Journal Hybrid journal   * Containing 2 Open Access Open Access article(s) in this issue *
ISSN (Print) 1758-2954 - ISSN (Online) 1758-2962
Published by Emerald Homepage  [360 journals]
  • Does make you a happy human' The impact on happiness from
           participation in an obstacle running event

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      Authors: Arminda Almeida-Santana , Sergio Moreno-Gil , Tommy D. Andersson
      Abstract: The main research questions addressed by this study focus on Subjective Well-Being (SWB) and to what extent the individual's SWB relates to the individual's need for personal growth. Specific interest is devoted to the effects of intentions (to have personal goals) and behavior (to achieve personal goals). Can SWB and happiness research help to explain the tremendous growth in demanding amateur sport event participation' Most research on SWB and events has, so far been undertaken on cultural events leaving a gap related to sport events, especially obstacle running events. Bestial is an obstacle race event held in Arucas on Canary Islands, Spain. Apart from competitiveness, the race also contains elements of altruism as many competitors do help each other at various obstacles along the route, in groups (mainly) teams. A sample of 700 participants answered questions about behavior, attitudes and SWB. The results show significant relations between SWB and both intentions and behavior but also that intentions and behavior are not correlated. The “Bestial” is different from an average running event in some respects. It is a rather local event for Gran Canaria without international participation. For some participants it is more challenging and enduring but for others it is a team sport where one helps other team members to complete the race. In this study, these two types of participation have not been separated. The test of whether the SWB of participants is higher than the SWB of the average citizen is not satisfactory. Data for the average of SWB in Spain had to depend on a study from another year and where standard deviation was not available. The results of this work are useful for event managers to improve their design and develop the most appropriate marketing messages. The study aims for an explanation to why demanding physical activities, such as obstacle races, are so popular. In this study of obstacle race participation, hedonia is regarded as less relevant and focus is on eudaimonia and an assumption that participants in an obstacle race have a high SWB since they can feel that they make progress towards goals. One intended contribution of this study is to distinguish between “to have a goal” and “to progress towards a goal”. Thus, the model proposed is based on hypotheses that SWB is influenced by both. Two types of goals are studied: first a mainly individualistic goal of becoming physically fit and second a more altruistic goal of “becoming a better person”. In the conclusions, the importance for a happy life of simply having goals for personal growth and the value of anticipation for happiness is discussed.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-04-26
      DOI: 10.1108/IJEFM-07-2021-0058
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Event innovation in times of uncertainty
         This is an Open Access Article Open Access Article

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      Authors: Christian Dragin-Jensen , Grzegorz Kwiatkowski , Vilde Hannevik Lien , Luiza Ossowska , Dorota Janiszewska , Dariusz Kloskowski , Marianna Strzelecka
      Abstract: This study highlights areas of key importance for building event resilience and provides best-practice industry examples that foster innovative, adaptable and transformative event environments, which are areas of high academic and managerial relevance in times of uncertainty. The study employs a multicase study research design that draws on interviews with the leaders of four event organizations in Denmark and Norway: (1) the Steinkjer Festival, (2) Run Alone Denmark, (3) FC Midtjylland and (4) the Bergen International Festival. The events demonstrated the critical necessity of understanding innovation and its contribution to resilience in the event sector, particularly in times of uncertainty, such as the COVID-19 pandemic. These organizations achieved success by continuously fostering innovative environments before COVID-19 by being value-driven and customer-centric organizations. Digital technologies were not used as makeshift solutions but rather to enhance event attendees' experiential platforms and expand each event's business potential. The paper answers the call for event and festival research during the COVID-19 pandemic to explore the importance of understanding failure, crisis, innovation and recovery. The paper's contributions to event management research are (1) adding to the ongoing discussion about building a resilient event sector in times of uncertainty, (2) screening how event organizers achieve innovation in their organizations and (3) providing insights on future requirements for events in a post-COVID world.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-04-25
      DOI: 10.1108/IJEFM-07-2021-0063
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Employing multiple delivery partners: demonstrating success through an
           event case study

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      Authors: Trish Bradbury , Sam Bhattacharya
      Abstract: This study aims to explore the efficacy of using sport-specific specialist multiple delivery partners (MDPs) contracted by the World Masters Games 2017 Limited (WMG2017) local organising committee (LOC) to deliver their event’s sport programme. Using the experiences and perspectives gained through this novel MDP approach, the objective of this research is to ascertain the benefits and challenges when using MDPs, propose recommendations and develop an MDP model to guide future event organisers who wish to engage MDPs. This exploratory qualitative case study collected data via 23 semi-structured interviews, which were thematically analysed using NVivo11. Participants were purposively recruited from the 28 MDPs contracted by the LOC to deliver the Games sport programme and from the 7 LOC Executive Team members. Interviewees highly commend the use of MDPs and provide constructive but minimal advice for future event organisers. Findings indicate that contracting external specialists with the required capability is vital for success, as are open communication, tools and practices to aid consistency and flexibility to allow the MDPs to utilise their expertise. There is little specific literature on using MDPs by any type or size of event. As this mode of delivery could become more popular, certainly in second-tier events like the WMG, this study provides recommendations for future event organisers through findings on the efficacy, benefits and challenges of employing MDPs to deliver an event.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-04-15
      DOI: 10.1108/IJEFM-12-2021-0097
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Gatekeeper perceptions on adopting environmentally sound information and
           communication technology-enhanced live performances to improve the
           sustainability of music festivals

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      Authors: Adrian Bossey
      Abstract: The purpose of this paper is to consider perceptions of sustainability, information communication technologies (ICTs)-enhanced performances, authenticity, COVID-19 and performance futures in relation to digital content for use on-site and off-site at music festivals/events. It responds to the UN Sustainable Development Goal 9 – Industries, Innovation and Infrastructure. The research analyses existing literature to inform a dialogue among music festival organisers, consultants and performers. It addresses the thesis that: industry gatekeepers’ opinions on the authenticity of environmentally sound ICT-generated live content will influence its adoption at music festivals. Primary research was carried out using purposive sampling of 50 live music industry professionals to collect and interpret expert empirical evidence through informed narrative. Using a mixed-methods approach, respondents completed a structured e-mail questionnaire comprising closed questions, a five-point Likert scale and additional qualitative open questions. Predominantly positive quantitative responses relating to the live music industry's role in advocating sustainability contrasted with negative responses to virtual festivals. Responses adopting and rejecting environmentally sound ICT for live content were evident in qualitative results, with significant proportions of undecided or uncertain respondents. The prevalence of postponement and rejection responses around authenticity may prevent adoption at some music festivals. The limitations of this research include the relatively small sample size and limited scope in terms of the artform. The “snapshot” of digital aspects of sustainability at music festivals within this research is of particular value due to the paucity of research in this area, rapid change in virtual music festival provision prompted by COVID-19 and its narrative from varied industry professionals. The paper makes recommendations to artists, music festival organisers, consultants, academics and public funders to attempt to advance sustainability.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-04-08
      DOI: 10.1108/IJEFM-07-2021-0060
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Paragliding festival: understanding stakeholder perception of
           environmental attitudes and tourism performance

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      Authors: Theophilus Francis Gyepi-Garbrah , Alexander Preko
      Abstract: Paragliding festivals have become significant events in the global tourism space, attracting tourists to local and international destinations. The purpose of this study was to assess environmental attitudes and rate the performance of the paragliding festival of the Kwahu traditional area in Ghana, from the perspectives of four stakeholder groups. This study was grounded on the salient stakeholder theory. A quantitative cross-sectional study, with a convenience sampling approach, collected 372 useable questionnaires from four major stakeholders/participants (i.e. Kwahu residents, Kwahu returnees, non-Kwahu Ghanaian tourists and foreigners). Analysis of variance (ANOVA) was used to analyse the data. The findings of the Games-Howell post-hoc test show no significant differences among the four stakeholder groups in the festival performance assessment. However, there is a significant statistical difference between the Kwahu residents and foreign tourists regarding environmental attitudes towards the paragliding festival. Visitors' perceptions and experiences of the environmental performance could inform the planning and execution of festive events that have a direct impact on the natural environment. Policymakers at the community levels must enact environmental protocols that uphold the value propositions of the stakeholders and that of the community at large. The study expands the application of the salience stakeholder model within festival tourism by highlighting under-represented stakeholder voices in a single study on paragliding festivals in a developing country context.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-04-08
      DOI: 10.1108/IJEFM-09-2021-0072
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Predicting the determinants of academic conference participation
           decision-making in the post-pandemic situation: the case of Indonesia

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      Authors: Kunthi Afrilinda Kusumawardani , Farida Komalasari , Felix Goenadhi
      Abstract: This study aims to determine offline academic conference participation decision-making factors in the post-pandemic situation incorporating the safety measure as one of the factors. This study provides a new model for examining the factors influencing academic conference participation using a quantitative approach. The responses of 110 academicians were collected and statistically evaluated using partial least square structural equation modelling (PLS-SEM). The results show that safety measures implemented by the conference organiser lead to trust and result in the decision to participate in the offline conference. Besides, conference factors also play a crucial role in determining the participation of academic conferences. The information was gathered from 110 replies, and to gain a more comprehensive understanding of the factors that influence academic conference participation, a bigger sample size would be required. The study's findings shed light on the components that affect academicians' decision to attend an offline conference which is critical for conference organisers, hotels and the meetings, incentives, conferences and exhibitions (MICE) business. To the best of the authors' knowledge, this is the first study that seeks to predict factors influencing academicians to participate in an offline academic conference in a post-pandemic setting by incorporating variables such as safety measures and trust.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-03-24
      DOI: 10.1108/IJEFM-08-2021-0066
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Familiarity, involvement, satisfaction and behavioral intentions: the case
           of an African-American cultural festival

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      Authors: Manuel Antonio Rivera , Valeriya Shapoval , Kelly Semrad , Marcos Medeiros
      Abstract: The study investigates how cultural festival attendees’ familiarity and involvement may influence their overall satisfaction and future behavioral intentions towards the festival. A path analysis is used to test the proposed model. The Sobel test is performed to determine the mediating role of attendee satisfaction on future behavioral intentions. Attendee familiarity positively and directly impacts attendee involvement. Attendee satisfaction mediates the relationship between involvement and intention to return to the festival. The findings did not demonstrate a relationship between attendee involvement and intention to recommend the cultural festival. Attendees’ intention to return to the festival positively and directly impacts intention to recommend the festival. For repeat cultural festival attendees, satisfaction is influenced by festival familiarity and involvement. As attendees become more satisfied with their festival involvement, their decision to return to the festival increases. The mediation effect of satisfaction indicates that this should be a priority, as it fully mediates the relationships. However, this is not the case as it relates to the intentions to recommend the festival. The study contributes to literature on the impact of familiarity and involvement on repeat attendee satisfaction levels and how these relationships influence attendees’ decisions to return or recommend the festival. It is one of the first studies that investigates actual behavior of festival attendees, specifically in the context of an African-American cultural festival.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-03-14
      DOI: 10.1108/IJEFM-07-2021-0062
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Making or remaking people and places through festivals: an island tourism
           perspective

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      Authors: Yiping Li , Chammy Lau
      Abstract: This study aims to investigate two festivals that are held annually in Hong Kong, to explore the essence of festival meanings – the extent to which the perceived sociocultural benefits of festivals articulate the production of a sense of place (SOP) and its respective locality. The study utilises a comparative analysis approach to examine visitors’ views of the festivals. It constructs a theoretical framework of the interaction mechanism between tourism and place evolution by relying largely on the notion of place as the centre of meanings. Data sources include interview, questionnaire, observation and a literature review. The findings suggest festival meanings are crucial elements in fostering SOP and shaping the identification of place uniqueness. Being part of local tradition and tourism resource, festival representations are not only passive reflections of prevailing cultural values drawn from current stereotypes and images, but they also play a prominent role in shaping values, behaviours and identities by contributing to the socialisation process. Cultural regeneration through festivals may ultimately contribute to the ontological construction of a place. Given the unknown profile of the participants to both festivals, this study employed a convenience sampling method which might have limited the power of generalising the research outcome to other festivals. Besides, this study overlooked the potential differences (or lack of difference) in perceptions of the local residents who visited both festivals for the first time and other residents. Future studies may consider other aspects of festivals and place conceptions widely used in the tourism research field, to validate whether additional insights or hidden festival-to-place relationships can be found in the process of hosting and promoting festivals. The existing studies of tourism–place relationship, especially those repelling scientific-positivist methodological paradigm, tend to overemphasise the role of tourism in unmaking places. In contrast, the interrogation of island festivals as the centre of meaning offers an alternative perspective to highlight the process that tourism dialectically contributes to place evolution. Tourism unmakes places while possessing a dialectic role of making places.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-02-23
      DOI: 10.1108/IJEFM-10-2021-0078
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2022)
       
  • Congregating as a social phenomenon; the social glue that binds

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      Authors: Martin MacCarthy , Ashlee Morgan , Claire Lambert
      Abstract: This study aims to consolidate and hone existing spectating and crowd theory. This is achieved by marrying socio-cultural ideas and concepts from related disciplines. This conceptual review examines what people do when they congregate at an event, and in doing so, answers the question of what they forgo when denied a crowd. Concepts are teased from the literature as to what happens during participatory congregation (in company, in situ), punctuated by relegation without it. Related concepts are organised into a typology. The metamodel is the essence of the paper and includes four themes: (1) identity construction, (2) interacting with others, (3) producing and co-producing the event and (4) the allure of tribalism. The paper is conceptual and therefore a typology (not a taxonomy). This implies that while it is likely transferable, it is not generalisable. It is manual and subjective, as opposed to objective and automatic. Notwithstanding future research implications, it is intended to inform those considering running virtual events. Event organisers are informed as to the “what” and “why” of running community events. It encourages a more circumspect, humanistic view that events are not merely a source of revenue. This review contributes a macro understanding of human nature, complementing a micro understanding of crowd behaviour. Virtual event management is a relatively new and burgeoning field. Prior to the Pandemic an event without a crowd was almost inconceivable.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-02-15
      DOI: 10.1108/IJEFM-11-2021-0085
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Maintaining the status quo: the nature and role of policy stakeholders'
           perceptions of event value

         This is an Open Access Article Open Access Article

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      Authors: Martin Wallstam
      Abstract: This paper explores event value from the perspective of policy stakeholders and discusses potential implications of this stakeholder group's perceptions of value on event policy, event evaluation and the public discourse on the value of events. A thematic analysis is employed to analyze nine interviews from respondents who were deemed to fit the study criteria in the case of Östersund, Sweden. Findings indicate that value is portrayed in largely economic terms or in proxy-economic terms even though the respondents expressed awareness and concern for social aspects of value. Moreover, the article highlights the glaring omission of the relationship between policy stakeholders and the nature of evaluation efforts in the industry and academia. The article addresses a still somewhat unexplored dynamics between influential policy stakeholders and how events are regarded in terms of their potential contribution to community development. To what degree does the way the events sector and the general public value events emanate from the way events have been instrumentalized in policy throughout history'
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-02-14
      DOI: 10.1108/IJEFM-06-2021-0053
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Accessibility of music festivals: a British perspective

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      Authors: Karla Gabriela Alvarado
      Abstract: This investigation aims to critically assess accessibility for persons with disabilities (PWDs) at music festivals in the UK. A systematic review of the literature was conducted, followed by a case study focused on analysing accessible facilities and services offered at Glastonbury, Creamfields, Latitudes and Bestival Festivals. These two research strategies made use of secondary data only. Based on the analysis of the needs of PWDs when attending a music festival and the facilities and services currently offered at the four UK music festivals studied in this research, three themes emerged: (1) insufficient attention is given to venue and site design characteristics, (2) current access booking tools appear to be confusing and bureaucratic and (3) staff awareness is of great concern among PWDs because employees do not have sufficient knowledge about the different types of disabilities and their individual needs. By identifying current barriers affecting the experience of PWDs while attending music festivals in the UK, this research guides festival managers to deliver a more accessible music festival experience by suggesting the implementation of new approaches in terms of services and physical spaces provided. This paper provides festival managers and future researchers with an essential foundation for creating more inclusive music festivals since it mentions critical factors that are currently missing and that can ensure success when responding to PWDs' needs and desires. The information in this investigation can be taken as an initial point to develop a theoretical framework through primary research focused on accessible festival design.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-02-01
      DOI: 10.1108/IJEFM-12-2020-0082
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Decisions on participation in music festivals: an exploratory research in
           Portugal

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      Authors: João Pedro Portugal , Antonia Correia , Paulo Águas
      Abstract: Music festivals offer new opportunities for leisure and tourist experiences in Portugal. Some tourists and residents, the so-called festival goers, participate and come back to these events, whereas others, the non-goers, never participate and are not willing to do so. The aim of this research is to understand the decision to participate or not based on facilitators and constraints to participate or not in a music festival, dismantling residents and tourists' attitudes. Data were collected from 1,178 music festival goers and non-goers in Portugal. Content analysis was undertaken to depict the most important determinants of their decisions. Those determinants were categorized according to the three dimensions of factors of ecological systems theory, considering festival goers and non-goers as well as tourists and residents. The results suggested that although constraints are not as often voiced as facilitators, both influence decisions that are expressed as delaying, postponing, avoiding or complying with others by participating in these events. Furthermore, the results suggested that the decision to participate or not depends on the social contexts of the festival goers or non-goers, and that these social contexts may invert their decision, be it by facilitating or constraining their participation. This research is limited to festivals in Portugal and used a qualitative analysis that may be confirmed in other countries with quantitative methods. Nevertheless, this research opens paths to discuss facilitators and constraints through ecological system theory and gives insights into this industry. The results provide important insights for festival organizers to retain and build long-term relationships with festival goers. The results also provide insights into how to overcome the resistance which non-goers demonstrated. This research offers an in-depth and insightful understanding of individuals' attitudes towards music festivals, allowing festival demand to be better understood. Furthermore, this research proves that attendance of music festivals is mostly a socially driven behaviour. By eliciting facilitators and constraints of the decision to participate in music festivals, considering residents and tourists, festival goers and non-goers, this study provides a deeper understanding of the decision to participate, through a theoretical framework which is rarely applied in this field.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-01-11
      DOI: 10.1108/IJEFM-07-2021-0059
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Examining antecedents of residents’ support for the European Capital of
           Culture project – event’s sustainability perception, emotional
           solidarity, community attachment and brand trust

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      Authors: Ivana Šagovnović , Tatjana Pivac , Sanja Kovačić
      Abstract: The primary purpose of this paper is to investigate the effects on support for the European Capital of Culture (ECoC) project development of residents’ perception of the project’s sustainability, emotional solidarity toward tourists, community attachment and brand trust. Survey research was conducted among 303 residents of Novi Sad, which has been selected to be the ECoC for the year 2022. The findings confirmed the positive roles of three aspects of the event’s sustainability and three facets of emotional solidarity in shaping local people’s support for the ECoC event development. Besides, findings show the positive effect of residents’ community attachment and ECoC brand trust in predicting their supportive attitudes for the event development. Finally, results highlight which areas of the event’s sustainability are still unsatisfactory from the residents’ perspective, making it easier for event practitioners to optimally focus their attention and resources on enhancing problematic areas of the event’s sustainability. The present study contributes to existing tourism literature as it is the first to explore the role local people’s perception of event sustainability, emotional solidarity toward tourists, community attachment and brand trust plays in their support for the ECoC event development. In addition, a unique contribution lies in the confirmation of brand trust as a significant antecedent of residents’ support, as this relationship remained an unexplored area in tourism literature. Practical implications, specifically derived for ECoC event practitioners, which should also find their place in securing residents’ support toward the development of any cultural event that attracts visitors, are discussed in the paper.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-01-10
      DOI: 10.1108/IJEFM-02-2021-0009
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Impacts of a health crisis on music festivals: a qualitative approach

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      Authors: Alicia Orea-Giner , Francesc González-Reverté , Laura Fuentes-Moraleda
      Abstract: This research explores the consequences of a health crisis provoked by a pandemic scenario on music festival impacts considered by the stakeholders involved. The purpose of this paper is to identify the perceptions from the stakeholders' point of view (host community, public and private sector) and to identify the impacts generated before and after a health crisis regarding the celebration of a festival. The study offers a holistic insight into impact research by music festivals. The methodology implemented is based on qualitative techniques. By conducting 20 in-depth interviews with essential stakeholders, it is possible to determine their perceptions of the impact of the event and the effects of a health crisis. The results allow detecting a gap between internal and external stakeholders due to poor communication and planning of the event. The results show that a health crisis provokes negative impacts on the economic benefits of events' organisation. However, the cultural city's identity suffers an important damage that it is difficult to overcome. The community and visitors are the stakeholders that suffer a detrimental impact on their experience when attending the festival, considering the security measures. Moreover, results allow us to identify practical implications for event management and planning in a health crisis scenario. The most important contribution of this research is the theoretical model proposed to analyse stakeholders' perception of the event celebration in a context of a health crisis. The model also considers different moments of the social exchange. The theoretical approaches considered theory of social exchange (SET) and Visitor, Industry, Community and Environment (VICE) models allow analysing the stakeholder's perception of a case study of a music festival (Viña Rock Festival, Spain). The emerging and central role of the cooperation between stakeholders constitutes another notable contribution to the literature.
      Citation: International Journal of Event and Festival Management
      PubDate: 2022-01-04
      DOI: 10.1108/IJEFM-12-2020-0081
      Issue No: Vol. 13 , No. 2 (2022)
       
  • Communicating on social media during a #FestivalEmergency

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      Authors: Christine Van Winkle , Shawn Corrigan
      Abstract: The purpose of the study was to explore multidirectional flows of information over the course of an emergency. The following research questions were designed to guide this study: How does social media communication unfold over the course of an emergency at a cultural event' How does the nature and purpose of social media communication between all SM users change once an emergency occurs that affects event operations' How does the sentiment of social media communication change once an emergency occurs that affects event operations' This study explored how social media was used to communicate about on-site emergencies at community cultural events. Three events were studied before, during and after an on-site emergency that disrupted the event. The Twitter and Facebook posts referencing emergencies that took place at Shambhala, Detonate and Zombicon were explored, and the nature and purpose of the posts revealed how online communication changed throughout the emergencies. The Social Mediated Crisis Communication Model guided this research and findings contribute to the model's ongoing development by incorporating additional theories and models. The research demonstrates that social media communication shifts during an emergency and how communication moves through a network changes. Once an emergency is underway, communication increases and who is talking with whom changes. The nature and purpose of the social media conversation also evolves over the course of an emergency. This study examined the social media communication during three on-site emergencies at three different cultural events. The findings contribute to the understanding of the Social Media Crisis Communication Model. Specifically, the research confirms the various actors who engage online but also shows that two-way communication is not common. As this study only examined three events experiencing three different emergencies, we have a limited understanding of how the type of emergencies affects social media communication. The findings show the need for pre-crisis work by event organizers. It is necessary for the events to build trust with their online communities to ensure that when an emergency occurs the event will be seen as a trusted source. Also, staff training is needed to ensure people are prepared to handle the complexities of communicating online during an emergency. Issues like misinformation, influencers and the rapid pace of social media communication create a challenging environment for staff who are unprepared. Emergencies can threaten the survival of event organizations and put the health and wellness of attendees, staff and other stakeholders at risk. The study of crisis communication in special event contexts has received little theoretical attention and yet it is an important area of event management practice. Social media is an essential part of communication strategies and should be integrated into emergency planning to best reach people when an emergency threatens the safety of those involved with the event. The Social Media Crisis Communication Model offers some insight, but understanding its relevance is necessary if it is to be integrated into event emergency management.
      Citation: International Journal of Event and Festival Management
      PubDate: 2021-12-29
      DOI: 10.1108/IJEFM-06-2021-0054
      Issue No: Vol. 13 , No. 2 (2021)
       
  • Erratum

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      Abstract: Erratum
      Citation: International Journal of Event and Festival Management
      PubDate: 2018-09-14
      DOI: 10.1108/IJEFM-09-2017-0053
      Issue No: Vol. ahead-of-print , No. ahead-of-print (2018)
       
  • International Journal of Event and Festival Management

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