Subjects -> BUSINESS AND ECONOMICS (Total: 3570 journals)
    - ACCOUNTING (132 journals)
    - BANKING AND FINANCE (306 journals)
    - BUSINESS AND ECONOMICS (1248 journals)
    - CONSUMER EDUCATION AND PROTECTION (20 journals)
    - COOPERATIVES (4 journals)
    - ECONOMIC SCIENCES: GENERAL (212 journals)
    - ECONOMIC SYSTEMS, THEORIES AND HISTORY (235 journals)
    - FASHION AND CONSUMER TRENDS (20 journals)
    - HUMAN RESOURCES (103 journals)
    - INSURANCE (26 journals)
    - INTERNATIONAL COMMERCE (145 journals)
    - INTERNATIONAL DEVELOPMENT AND AID (103 journals)
    - INVESTMENTS (22 journals)
    - LABOR AND INDUSTRIAL RELATIONS (61 journals)
    - MACROECONOMICS (17 journals)
    - MANAGEMENT (595 journals)
    - MARKETING AND PURCHASING (116 journals)
    - MICROECONOMICS (23 journals)
    - PRODUCTION OF GOODS AND SERVICES (143 journals)
    - PUBLIC FINANCE, TAXATION (37 journals)
    - TRADE AND INDUSTRIAL DIRECTORIES (2 journals)

MARKETING AND PURCHASING (116 journals)                     

Showing 1 - 105 of 105 Journals sorted alphabetically
Advances in International Marketing     Full-text available via subscription   (Followers: 6)
AMS Review     Partially Free   (Followers: 3)
Applied Marketing Analytics     Full-text available via subscription   (Followers: 4)
Arts and the Market     Hybrid Journal   (Followers: 5)
Asia Pacific Public Relations Journal     Open Access   (Followers: 1)
Atlantic Marketing Journal     Open Access   (Followers: 3)
Australasian Marketing Journal (AMJ)     Hybrid Journal   (Followers: 4)
CBR - Consumer Behavior Review     Open Access  
Cogent Business & Management     Open Access   (Followers: 2)
Consumer Psychology Review     Hybrid Journal   (Followers: 3)
Customer Needs and Solutions     Hybrid Journal   (Followers: 4)
European Journal of Management Issues     Open Access   (Followers: 1)
Expert Journal of Marketing     Open Access   (Followers: 4)
IMP Journal     Hybrid Journal  
Innovative Marketing     Open Access   (Followers: 4)
International Journal of Applied Behavioral Economics     Full-text available via subscription   (Followers: 18)
International Journal of Customer Relationship Marketing and Management     Full-text available via subscription   (Followers: 11)
International Journal of Event and Festival Management     Hybrid Journal   (Followers: 6)
International Journal of Export Marketing     Hybrid Journal   (Followers: 1)
International Journal of Industrial Marketing     Open Access   (Followers: 7)
International Journal of Internet Marketing and Advertising     Hybrid Journal   (Followers: 20)
International Journal of Islamic Marketing and Branding     Hybrid Journal   (Followers: 5)
International Journal of Leisure and Tourism Marketing     Hybrid Journal   (Followers: 15)
International Journal of Marketing Studies     Open Access   (Followers: 12)
International Journal of Online Marketing     Full-text available via subscription   (Followers: 5)
International Journal of Sport Communication     Hybrid Journal   (Followers: 6)
International Journal of Sports Marketing and Sponsorship     Hybrid Journal  
International Review of Communication and Marketing Mix : IROCAMM     Open Access   (Followers: 1)
International Review of Management and Marketing     Open Access   (Followers: 12)
Italian Journal of Marketing     Hybrid Journal  
Journal of Advertising Education     Hybrid Journal  
Journal of Brand Management     Hybrid Journal   (Followers: 12)
Journal of Brand Strategy     Full-text available via subscription   (Followers: 4)
Journal of Business Logistics     Hybrid Journal   (Followers: 8)
Journal of Business-to-Business Marketing     Hybrid Journal   (Followers: 13)
Journal of Contemporary Marketing Science     Hybrid Journal   (Followers: 1)
Journal of Credit Risk     Full-text available via subscription   (Followers: 1)
Journal of Cultural Marketing Strategy     Full-text available via subscription   (Followers: 1)
Journal of Destination Marketing & Management     Hybrid Journal  
Journal of Digital & Social Media Marketing     Full-text available via subscription   (Followers: 16)
Journal of Economics and Management Sciences     Open Access  
Journal of Education Advancement & Marketing     Full-text available via subscription   (Followers: 1)
Journal of Euromarketing     Hybrid Journal   (Followers: 3)
Journal of Fashion Marketing and Management     Hybrid Journal   (Followers: 9)
Journal of Global Fashion Marketing     Hybrid Journal   (Followers: 2)
Journal of Global Responsibility     Hybrid Journal   (Followers: 3)
Journal of Global Scholars of Marketing Science : Bridging Asia and the World     Hybrid Journal   (Followers: 1)
Journal of Historical Research in Marketing     Hybrid Journal   (Followers: 4)
Journal of Hospitality Marketing & Management     Hybrid Journal   (Followers: 8)
Journal of International Marketing Modeling     Open Access   (Followers: 1)
Journal of Islamic Marketing     Hybrid Journal   (Followers: 4)
Journal of Marketing Analytics     Hybrid Journal   (Followers: 5)
Journal of Marketing and Consumer Research     Open Access   (Followers: 6)
Journal of Marketing and HR     Open Access   (Followers: 2)
Journal of Marketing Behavior     Full-text available via subscription   (Followers: 9)
Journal of Marketing Channels     Hybrid Journal   (Followers: 5)
Journal of Marketing for Higher Education     Hybrid Journal   (Followers: 10)
Journal of Marketing Management     Hybrid Journal   (Followers: 21)
Journal of Medical Marketing     Hybrid Journal   (Followers: 12)
Journal of Personal Selling and Sales Management     Hybrid Journal   (Followers: 9)
Journal of Place Management and Development     Hybrid Journal   (Followers: 1)
Journal of Research in Interactive Marketing     Hybrid Journal   (Followers: 6)
Journal of Research in Marketing and Entrepreneurship     Hybrid Journal   (Followers: 10)
Journal of Revenue and Pricing Management     Hybrid Journal   (Followers: 4)
Journal of Social Marketing     Hybrid Journal   (Followers: 7)
Journal of the Association for Consumer Research     Full-text available via subscription   (Followers: 7)
Journal of Theoretical and Applied Electronic Commerce Research     Open Access  
Jurnal Ekonomi Manajemen     Open Access  
Jurnal Manajemen dan Pemasaran Jasa     Open Access  
Jurnal Manajemen Dayasaing     Open Access  
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management     Open Access  
Luxury : History, Culture, Consumption     Full-text available via subscription   (Followers: 2)
Luxury Research Journal     Hybrid Journal   (Followers: 2)
Management & Marketing     Open Access   (Followers: 2)
Management of Organizations: Systematic Research     Open Access  
Management Sciences. Nauki o Zarz?dzaniu     Open Access  
Marco : Márketing y Comunicación Política     Full-text available via subscription  
Marketing & Tourism Review     Open Access   (Followers: 1)
Marketing Education Review     Full-text available via subscription   (Followers: 6)
Marketing Theory     Hybrid Journal   (Followers: 15)
Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan     Open Access  
Mercati & Competitività     Full-text available via subscription  
NIM Marketing Intelligence Review     Free   (Followers: 1)
Nonprofit Communications Report     Hybrid Journal   (Followers: 3)
Organicom     Open Access  
Pacific Rim Property Research Journal     Hybrid Journal  
Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias     Open Access  
Poliantea     Open Access  
Propel Journal of Applied Management     Open Access   (Followers: 3)
Public Opinion Quarterly     Hybrid Journal   (Followers: 22)
Public Relations Inquiry     Hybrid Journal   (Followers: 5)
Publicitas : Comunicación y Cultura     Open Access  
Questiones Publicitarias     Open Access  
Recherche et Applications en Marketing     Hybrid Journal   (Followers: 1)
Recherche et Applications en Marketing (English Edition)     Hybrid Journal   (Followers: 1)
Research in Electronic Commerce Frontiers     Open Access   (Followers: 1)
Research World     Hybrid Journal  
Review of Market Integration     Hybrid Journal   (Followers: 2)
Review of Marketing Research     Hybrid Journal   (Followers: 13)
Revista Eletrônica Academicus     Open Access  
Social Marketing Quarterly     Hybrid Journal   (Followers: 6)
South Asian Journal of Marketing     Open Access   (Followers: 2)
Spanish Journal of Marketing - ESIC     Open Access  
Studia Universitatis Babes-Bolyai Oeconomica     Open Access   (Followers: 2)
Universal Journal of Industrial and Business Management     Open Access  

           

Similar Journals
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Marketing Education Review
Number of Followers: 6  
 
  Full-text available via subscription Subscription journal
ISSN (Print) 1052-8008 - ISSN (Online) 2153-9987
Published by Taylor and Francis Homepage  [2648 journals]
  • RESPONDING TO CHALLENGES: SPECIAL ISSUE ON TEACHING INNOVATIONS IN
           MARKETING

    • Free pre-print version: Loading...

      Authors: Pia A. Albinsson, Lucy Matthews
      Pages: 1 - 2
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-25T02:28:29Z
      DOI: 10.1080/10528008.2022.2069999
       
  • I WAS TOLD THERE WOULD BE NO MATH: MARKETING STUDENTS’ MISCONCEPTIONS OF
           THE CAREER FIELD IMPEDE ENROLLMENT INTEREST IN QUANTITATIVE COURSES

    • Free pre-print version: Loading...

      Authors: Yang He, Joe F. Alexander, Atanas Nikolov, Rui Aray Chen
      Pages: 1 - 12
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-25T02:14:48Z
      DOI: 10.1080/10528008.2022.2067778
       
  • GOING THE EXTRA MILE: TEACHING INNOVATIONS DURING COVID TIMES

    • Free pre-print version: Loading...

      Authors: Prachi Gala, Parker Woodroof, Charles Drehmer
      Pages: 1 - 4
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-11T01:15:51Z
      DOI: 10.1080/10528008.2022.2063745
       
  • USING THE DISCUSSION BOARD DURING YOUR ONLINE SYNCHRONOUS CLASS TO ENGAGE
           STUDENTS

         This is an Open Access Article Open Access Article

    • Free pre-print version: Loading...

      Authors: Alicia D. Cooper
      Pages: 1 - 4
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-09T04:27:24Z
      DOI: 10.1080/10528008.2022.2062606
       
  • THE WEBSITE TRAFFIC PROJECT: FACILITATING ENGAGEMENT AND LEARNING IN AN
           INTRODUCTORY DIGITAL MARKETING CLASS

    • Free pre-print version: Loading...

      Authors: Tomasz Miaskiewicz
      Pages: 1 - 5
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-01T05:03:49Z
      DOI: 10.1080/10528008.2022.2057863
       
  • TEACHING CONCEPTUAL MODELS: USING DIRECT INSTRUCTION TO ENHANCE
           METACOGNITION

    • Free pre-print version: Loading...

      Authors: Brooke Reavey, Debra Zahay
      Pages: 1 - 18
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-04-01T04:57:57Z
      DOI: 10.1080/10528008.2022.2059686
       
  • I WILL TAKE A LARGE VEGGIE PIZZA AND A LESSON ABOUT THE CONSUMER BUYING
           PROCESS

    • Free pre-print version: Loading...

      Authors: Suri Weisfeld-Spolter, Cindy B. Rippé
      Pages: 1 - 8
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-03-25T09:33:58Z
      DOI: 10.1080/10528008.2022.2053333
       
  • Student Experience, Career Influence, and Supply Chain Competitions: A
           Mixed-Method Analysis of Students, Judges, and Alumni

    • Free pre-print version: Loading...

      Authors: Daniel Lynch, Nestor Arguea, Stephen A. LeMay, Scott Keller, Bob Kimball
      Pages: 1 - 13
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-03-14T05:25:34Z
      DOI: 10.1080/10528008.2022.2052323
       
  • STUDENTS’ CHARACTERISTICS AND ACADEMIC PERFORMANCE OF MARKETING
           MAJORS: Evidence from Ghana

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      Authors: Theophilus Francis Gyepi-Garbrah, Alexander Kofi Preko, Juliana Akushika Andoh, George Cudjoe Agbemabiese
      Pages: 1 - 15
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-03-07T03:40:17Z
      DOI: 10.1080/10528008.2022.2047074
       
  • CONNECTING WITH GEN Z: USING INTERACTIVE IMPROV GAMES TO TEACH SOFT SKILLS

    • Free pre-print version: Loading...

      Authors: Jen Riley, Kate Nicewicz
      Pages: 1 - 8
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-02-21T11:57:34Z
      DOI: 10.1080/10528008.2022.2041440
       
  • GIVING GENERATION “Z” MARKETING STUDENTS A “VOICE”

    • Free pre-print version: Loading...

      Authors: Theresa Wajda, Shahriar Gias, Anindya Chatterjee
      Pages: 1 - 8
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-02-11T05:26:12Z
      DOI: 10.1080/10528008.2022.2038631
       
  • A CROSS-DISCIPLINARY PROJECT ON MARKETING TO OLDER ADULTS

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      Authors: Summer Zwanziger Elsinger, Melinda Heinz
      Pages: 1 - 7
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-02-05T05:20:34Z
      DOI: 10.1080/10528008.2022.2035236
       
  • MEASURING RESEARCH PRODUCTIVITY OF MARKETING SCHOLARS AND MARKETING
           DEPARTMENTS

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      Authors: Pallab Paul, Kausiki Mukhopadhyay
      Pages: 1 - 11
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-17T11:26:16Z
      DOI: 10.1080/10528008.2021.2024077
       
  • EDITORIAL

    • Free pre-print version: Loading...

      Authors: Seung Hwan (Mark) Lee
      Pages: 1 - 2
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-12T08:46:51Z
      DOI: 10.1080/10528008.2022.2026493
       
  • THE EFFECTIVENESS OF USING ONLINE VIDEO AND BLOG CONTENT IN MARKETING CASE
           STUDIES FOR COLLEGE STUDENTS’ LEARNING – A THREE-YEAR COMPARISON

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      Authors: Robert Yeh, Laurence Zoeckler
      Pages: 1 - 9
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-10T07:54:25Z
      DOI: 10.1080/10528008.2021.2015605
       
  • INTEGRATING TRANSFORMATIVE CONSUMER RESEARCH INTO THE MARKETING
           CURRICULUM: A DESIGN THINKING PEDAGOGICAL APPROACH

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      Authors: Jennifer Zarzosa
      Pages: 1 - 6
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-07T11:26:32Z
      DOI: 10.1080/10528008.2021.2023578
       
  • IT TAKES A VILLAGE DURING THE PANDEMIC: PREDICTORS OF STUDENTS’ COURSE
           EVALUATIONS AND GRADES IN ONLINE TEAM-BASED MARKETING COURSES

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      Authors: Minjung Park, Jayoung Koo
      Pages: 1 - 10
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-07T11:24:02Z
      DOI: 10.1080/10528008.2021.2023577
       
  • APPLICATION OF PYTHON IN MARKETING EDUCATION: A BIG DATA ANALYTICS
           PERSPECTIVE

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      Authors: Aria Teimourzadeh, Samaneh Kakavand, Benjamin Kakavand
      Pages: 1 - 16
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2022-01-04T07:07:46Z
      DOI: 10.1080/10528008.2021.2021374
       
  • VIRTUAL REALITY OR REALITY: CONTENT IS ALWAYS KEY TO ENJOYMENT,
           UNDERSTANDABILITY AND COMPREHENSION

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      Authors: Steven Bauer, Sarah Fischbach, Alice Labban, Emilie M Fleck, Anna Mauldin Speth
      Pages: 1 - 7
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-12-17T08:24:27Z
      DOI: 10.1080/10528008.2021.2017302
       
  • LET’S GET PERSONAL: USING SWOT AND FAB AS THE FOUNDATION TO DEVELOP
           STUDENTS’ PERSONAL BRANDS

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      Authors: Rebecca Dingus, Hulda G. Black, Steven H. Dahlquist
      Pages: 1 - 8
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-12-16T02:24:39Z
      DOI: 10.1080/10528008.2021.2015244
       
  • OBJECTION PRACTICE USING A LIVE APPOINTMENT-SETTING CALL WITH
           PROFESSIONALS

    • Free pre-print version: Loading...

      Authors: Shannon Cummins
      Pages: 1 - 7
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-12-08T11:23:58Z
      DOI: 10.1080/10528008.2021.2013118
       
  • BUSINESS STUDENTS’ LEARNING MOTIVATIONS AND IMPLICATIONS FOR SUSTAINABLE
           IMPLEMENTATIONS OF AT-HOME INTERNATIONALIZED PROGRAMS: QUALITATIVE
           EVIDENCE FROM VIETNAM

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      Authors: Tran Le Huu Nghia, Giang Hoang, Phuong Quyen Vo
      Pages: 1 - 13
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-12-04T05:24:07Z
      DOI: 10.1080/10528008.2021.2012701
       
  • THE GAME OF STORES: SIMULATING RETAIL SITE SELECTION AND PROFITABILITY

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      Authors: Rik Paul, Abhilash Ponnam, Shantanu Shanker Bagchi
      Pages: 1 - 16
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-11-18T11:53:23Z
      DOI: 10.1080/10528008.2021.2001347
       
  • TEACHING SOCIAL MEDIA AS AN INTERDISCIPLINARY EXPERIENTIAL PROGRAM

    • Free pre-print version: Loading...

      Authors: Sarah Alhouti
      Pages: 1 - 7
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-11-18T11:53:20Z
      DOI: 10.1080/10528008.2021.2006719
       
  • AN INTEGRATED MODEL OF DIGITAL MARKETING CURRICULUM DESIGN

    • Free pre-print version: Loading...

      Authors: Debra Zahay, Wesley A. Pollitte, Brooke Reavey, Antonio Alvarado
      Pages: 1 - 19
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-09-06T01:10:59Z
      DOI: 10.1080/10528008.2021.1947856
       
  • FACULTY ONLINE COMPETENCE AND STUDENT AFFECTIVE ENGAGEMENT IN ONLINE
           LEARNING

         This is an Open Access Article Open Access Article

    • Free pre-print version: Loading...

      Authors: Melika Kordrostami, Victoria Seitz
      Pages: 1 - 15
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-08-26T10:51:39Z
      DOI: 10.1080/10528008.2021.1965891
       
  • IT’S ABOUT ENJOYING THE VIRTUAL EXPERIENCE: THE ROLE OF ENJOYMENT AND
           ENGAGEMENT IN THE ADOPTION OF VIRTUAL REALITY IN MARKETING EDUCATION

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      Authors: Gerardo J. Moreira, Cuauhtemoc Luna-Nevarez, Enda McGovern
      Pages: 1 - 16
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-08-26T10:51:36Z
      DOI: 10.1080/10528008.2021.1965486
       
  • THE EFFECTS OF INDIVIDUAL AND TEAM CHARACTERISTICS ON SIMULATION-ENHANCED
           CRITICAL THINKING: A MULTILEVEL ANALYSIS

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      Authors: George D. Deitz, Alexa K. Fox, Joseph D. Fox
      Pages: 1 - 14
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-08-02T12:35:25Z
      DOI: 10.1080/10528008.2021.1957689
       
  • LEARNING STYLES IN GROUP COMPOSITION: EVIDENCE FROM A MARKETING SIMULATION

    • Free pre-print version: Loading...

      Authors: Piotr Kwiatek, Stavros Papakonstantinidis, Emira Limani
      Pages: 1 - 12
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-07-11T10:30:17Z
      DOI: 10.1080/10528008.2021.1943686
       
  • BLOCKCHAIN: A NON-TECHNICAL PRIMER FOR MARKETING ACADEMICS

    • Free pre-print version: Loading...

      Authors: Mohan Menon, Ashraf Mady
      Pages: 1 - 19
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-07-02T05:11:09Z
      DOI: 10.1080/10528008.2021.1943445
       
  • UNIQUE APPLICATION OF SALES-ORIENTATION CUSTOMER-ORIENTATION (SOCO) SCALE
           AS A BEHAVIORAL ASSESSMENT TOOL TO PREDICT FUTURE ORIENTATION OF STUDENTS:
           A STUDY

    • Free pre-print version: Loading...

      Authors: Tarun Kushwaha, Arpit Loya, Prayatna Jain, Deepti Bajpai Kukrety
      Pages: 1 - 15
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-06-29T06:25:10Z
      DOI: 10.1080/10528008.2021.1937227
       
  • THE STUDENT EVALUATION OF TEACHING: LET’S BE HONEST – WHO IS
           TELLING THE TRUTH'

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      Authors: Scott R. Cox, Mary Kay Rickard, Christopher M. Lowery
      Pages: 1 - 12
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-05-16T06:25:05Z
      DOI: 10.1080/10528008.2021.1922924
       
  • THE MANDATORY INTERNAL ROLE-PLAY SALES COMPETITION: EFFECTS ON CLASSROOM
           EFFICIENCY AND SALES CAREER INTENT

    • Free pre-print version: Loading...

      Authors: Aaron Johnson, M. Judi Billups, Amit Poddar
      Pages: 1 - 11
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-04-08T04:25:12Z
      DOI: 10.1080/10528008.2021.1910522
       
  • DO POINTS MATTER' THE EFFECTS OF GAMIFICATION ACTIVITIES WITH AND
           WITHOUT POINTS ON STUDENT LEARNING AND ENGAGEMENT

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      Authors: Steven E. Koppitsch, Jeffrey Meyer
      Pages: 1 - 9
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-02-26T06:00:12Z
      DOI: 10.1080/10528008.2021.1887745
       
  • Differential Effect of Client-based and Non-client-based Projects on
           Marketing Students’ Course Performance and Evaluations

    • Free pre-print version: Loading...

      Authors: Maryam Tofighi
      Pages: 1 - 17
      Abstract: .

      Citation: Marketing Education Review
      PubDate: 2021-01-21T06:47:56Z
      DOI: 10.1080/10528008.2021.1871851
       
 
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