Hybrid journal (It can contain Open Access articles) ISSN (Print) 1750-0028 - ISSN (Online) 1750-0036 Published by Inderscience Publishers[439 journals]
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Authors:Vinay Avasthi, Shubhamoy Dey Pages: 1 - 18 Abstract: Knowledge management systems have tried to elicit tacit knowledge, best practices and relevant experiences from people throughout a company and put this information in a widely available database. Many of the knowledge management initiatives just fail because individuals are incentivised to use the knowledge toward business goals, there is no (or very little) incentive to share or seek knowledge. We look at the problem of tacit knowledge from the consumer's point of view. The mirage of utilising the tacit knowledge can be best solved by making it easy to find the individual with that tacit knowledge. In this paper we use quantitative research methodology to find the extent of tacit knowledge that is within the organisation and whether the organisation uses this knowledge on a regular basis. Based on a survey questionnaire we try understand the usage of tacit knowledge within the organisations. We evaluate whether tacit knowledge has any practical utility or not. We also look at the knowledge contained within the groups and how it is used within the organisations. We also evaluate whether tacit knowledge with an individual diffuses to the individuals most closely working with him. Keywords: knowledge loss; tacit knowledge; complex organisations; organisational structure; knowledge management systems; individual knowledge; group knowledge; knowledge diffusion Citation: International Journal of Intercultural Information Management, Vol. 5, No. 1/2 (2015) pp. 1 - 18 PubDate: 2015-10-18T23:20:50-05:00 DOI: 10.1504/IJIIM.2015.072541 Issue No:Vol. 5, No. 1/2 (2015)
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Authors:Sujata Joshi, Sanjay Bhatia, Disha Puri, Arindom Roy, Jyoti Saini Pages: 19 - 36 Abstract: The Indian direct to home (DTH) industry has seen an exponential rise due to the mandatory digitalisation and the internet penetration in the country. The objective of this paper is to use the Fishbein model in order to understand various service attributes that influence the purchase intention of the DTH customers and to test empirically the hypothesised relationship between the attributes and the purchase intention. A survey was conducted on 480 DTH customers to understand the factors that affect their purchase intention. Factors analysis and regression analysis has been used to analyse the data. Though a lot of research has been conducted on customer experience management (CEM) yet the idea of computing purchase intention for the DTH industry using the Fishbein model is a novel and unexplored idea. The results will help DTH operators in prioritising the service attributes from the customer's engagement point of view. Keywords: predictive analytics; India; direct to home; DTH industry; Fishbein model; theory of reasoned action; purchase intention; service attributes; customer engagement Citation: International Journal of Intercultural Information Management, Vol. 5, No. 1/2 (2015) pp. 19 - 36 PubDate: 2015-10-18T23:20:50-05:00 DOI: 10.1504/IJIIM.2015.072542 Issue No:Vol. 5, No. 1/2 (2015)
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Authors:Igor Barahona Torres, Alex Riba, James Freeman Pages: 37 - 56 Abstract: Analytical tools in business management are understood as a combination of information technologies and quantitative methods used to assist stakeholders to make better decisions. The contemporary business environment is dramatically changing by the massive accumulation of data. Now, as never before, the use of analytical tools must be expanded to take advantage of this growing digital universe. This article will apply the laddering technique to see how personal values (or managerial functions) influence a company's adoption of analytical tools. A set of ten in-depth interviews are conducted with CEOs, analytics consultants, academics and businessmen in order to establish quantitative relations among attributes, consequences and personal values. Two 'easy-to-read' outputs are provided to interpret our results. The most important links are quantitatively associated through an implication matrix, and then visually represented on a hierarchical value map. Guidelines for improving the use of analytical tools are provided in the last section. Keywords: laddering technique; personal values; business performance; analytical tools; business management Citation: International Journal of Intercultural Information Management, Vol. 5, No. 1/2 (2015) pp. 37 - 56 PubDate: 2015-10-18T23:20:50-05:00 DOI: 10.1504/IJIIM.2015.072543 Issue No:Vol. 5, No. 1/2 (2015)
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Authors:Anuj Sharma, Shubhamoy Dey Pages: 57 - 82 Abstract: Online product reviews have emerged as a powerful medium for generating electronic word-of-mouth. Many consumers share their opinions, post purchase experiences, and recommendations about products and services in online reviews that may be used by potential consumers to assist them in making product choices and purchase decisions. Users' opinions expressed in reviews are important for potential consumers to make well informed purchase decisions, and for product manufacturers to get insights about their products' strengths and weaknesses. This paper argues that online reviews are a rich source of marketing intelligence that can be extracted in the form of users' opinions by applying advanced text processing and analysis techniques. In particular, this paper proposes the use of sentiment analysis for extracting marketing intelligence from online reviews. The experimental results on hotel reviews show that sentiment analysis can be an effective way of deriving marketing intelligence and benchmarking information from online reviews. Keywords: marketing intelligence; online reviews; opinion mining; sentiment analysis; word-of-mouth; electronic WoM; e-WoM; product reviews; user opinions; hotel reviews; hotels; data mining Citation: International Journal of Intercultural Information Management, Vol. 5, No. 1/2 (2015) pp. 57 - 82 PubDate: 2015-10-18T23:20:50-05:00 DOI: 10.1504/IJIIM.2015.072544 Issue No:Vol. 5, No. 1/2 (2015)
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Authors:Ahmad A. Rabaa'i, Enas AlJamal Pages: 83 - 102 Abstract: Like many other developing countries, Jordan is adopting enterprise resource planning (ERP) systems in both its public and private sectors. Jordan's emerging private sector has historically close ties to the public sector, though a global market orientation requires a shift in its organisational culture. ERPs however embed business processes which do not necessarily fit with traditional cultural practices, and implementation success is not assured. This study looks at the perceptions of both public and private sector ERP implementations in Jordan and assesses these on various measures of success. There were few differences between public and private sectors, but the benefits actually realised in Jordanian ERPs fell short of claims made for the technology in other cultures. Considerable customisation was required in both sectors, and the traditional style of management in Jordan did not fit well with the requirements for successful implementation. This is consistent with recent studies from various countries that show cultural fit is a particularly neglected factor in assessing ERP success. Keywords: CSFs; critical success factors; enterprise resource planning; ERP systems; ERP implementation; culture; Jordan; cultural perspectives; public sector; private sector Citation: International Journal of Intercultural Information Management, Vol. 5, No. 1/2 (2015) pp. 83 - 102 PubDate: 2015-10-18T23:20:50-05:00 DOI: 10.1504/IJIIM.2015.072545 Issue No:Vol. 5, No. 1/2 (2015)
Hybrid journal (It can contain Open Access articles)
[439 journals]
