Subjects -> ADVERTISING AND PUBLIC RELATIONS (Total: 23 journals)
Showing 1 - 8 of 8 Journals sorted alphabetically
Advertising & Society Review     Full-text available via subscription   (Followers: 15)
Book History     Full-text available via subscription   (Followers: 194)
Design and Culture : The Journal of the Design Studies Forum     Hybrid Journal   (Followers: 29)
Foundations and Trends® in Marketing     Full-text available via subscription   (Followers: 18)
International Journal of Advertising     Full-text available via subscription   (Followers: 33)
International Journal of Complexity in Leadership and Management     Hybrid Journal   (Followers: 29)
International Journal of Market Research     Full-text available via subscription   (Followers: 19)
Journal of Advertising     Hybrid Journal   (Followers: 30)
Journal of Advertising Research     Full-text available via subscription   (Followers: 27)
Journal of Consumer Psychology     Hybrid Journal   (Followers: 44)
Journal of Current Issues & Research in Advertising     Hybrid Journal   (Followers: 10)
Journal of Interactive Advertising     Open Access   (Followers: 15)
Journal of International Marketing     Full-text available via subscription   (Followers: 30)
Journal of Marketing     Full-text available via subscription   (Followers: 59)
Journal of Marketing Research     Full-text available via subscription   (Followers: 74)
Journal of Public Policy & Marketing     Full-text available via subscription   (Followers: 18)
Journal of Public Relations Research     Hybrid Journal   (Followers: 23)
Opinião Pública     Open Access  
Place Branding and Public Diplomacy     Hybrid Journal   (Followers: 5)
Public Relations Inquiry     Hybrid Journal   (Followers: 9)
Public Relations Review     Hybrid Journal   (Followers: 21)
RAE-eletrônica     Open Access   (Followers: 2)
Revista Internacional de Relaciones Públicas     Open Access   (Followers: 1)
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Public Relations Inquiry
Journal Prestige (SJR): 0.392
Citation Impact (citeScore): 1
Number of Followers: 9  
  Hybrid Journal Hybrid journal (It can contain Open Access articles)
ISSN (Print) 2046-147X - ISSN (Online) 2046-1488
Published by Sage Publications Homepage  [1118 journals]
  • Editorial
    • Authors: Magda Pieczka
      Pages: 3 - 4
      Abstract: Public Relations Inquiry, Volume 10, Issue 1, Page 3-4, January 2021.

      Citation: Public Relations Inquiry
      PubDate: 2021-02-26T07:27:54Z
      DOI: 10.1177/2046147X20987951
      Issue No: Vol. 10, No. 1 (2021)
  • Media coverage of the unfolding crisis of domestic terrorism in the United
           States, 1990–2020
    • Authors: Diana Zulli, Kevin Coe, Zachary Isaacs, Ian Summers
      Abstract: Public Relations Inquiry, Ahead of Print.
      Public relations research has paid considerable attention to foreign terrorist crises but relatively little attention to domestic ones—despite the growing salience of domestic terrorism in the United States. This study content analyzes 30 years of network television news coverage of domestic terrorism to gain insight into four theoretical issues of enduring interest within the literature on news framing and crisis management: sourcing, contextualization, ideological labeling, and definitional uncertainty. Results indicate that the sources called upon to contextualize domestic terrorism have shifted over time, that ideological labels are more often applied on the right than the left, and that definitional uncertainty has increased markedly in recent years. Implications for the theory and practice of public relations and crisis management are discussed.
      Citation: Public Relations Inquiry
      PubDate: 2021-02-23T11:57:08Z
      DOI: 10.1177/2046147X21996015
  • Envisioning PR research without taking organizations as collective actors
           for granted: A rejoinder and extension to Hou
    • Authors: Alexander Buhmann, Dennis Schoeneborn
      First page: 119
      Abstract: Public Relations Inquiry, Ahead of Print.
      In a recent article in Public Relations Inquiry, Jenny Hou has fittingly argued for a stronger focus on agency and actorhood in PR research. We point to two crucial aspects in which we think her arguments need to be extended, namely: (a) embracing the constitutive role of communication for organizational actorhood and agency, and (b) rethinking the role of PR in the constitution of organizational actors. We argue that such extension would allow for an important and radical twist in perspective that highlights a widely neglected question in PR research: What if the collective actorhood status of organizations is not treated as a given but rather arises from communicative attributions of such actorhood status to social entities' Finally, we develop key implications from this shift in perspective for PR scholarship, education, and practice.
      Citation: Public Relations Inquiry
      PubDate: 2021-01-19T06:36:00Z
      DOI: 10.1177/2046147X20987337
  • Enriching employee engagement using complexity theory
    • Authors: Laura L. Lemon, Chalise Macklin
      Abstract: Public Relations Inquiry, Ahead of Print.
      This paper conceptually draws the connections between complexity theory and employee engagement. Instead of the tendency to adhere to a binary, dichotomous approach, complexity theory helps move employee engagement forward as a process that is rooted in multiplicity, intricacy, and variance. This approach provides a more sustainable future for employee engagement scholarship by reimagining the ways in which scholars investigate the phenomenon. In providing future research suggestions rooted in complexity, scholarship and practice can transition away from prescriptive, normalized processes and solutions for employee engagement to welcome various approaches that lead to more fluid and organic understanding. The goal is to set a standard of encouraging employee engagement scholars to challenge how they explore employee engagement and to welcome new and innovative ways of examining the phenomenon to provide a sustainable and enriching scholarly conversation.
      Citation: Public Relations Inquiry
      PubDate: 2020-12-18T10:49:44Z
      DOI: 10.1177/2046147X20982524
  • Normal is not normative: Public relations indicators from a Spanish
           secondary political and economic region
    • Authors: Carmen Costa-Sánchez, Miguel Túñez-López, María-Isabel Míguez-González
      Abstract: Public Relations Inquiry, Ahead of Print.
      The aim of this study is to analyze the state of communication in Galicia, as an example of a peripheral environment, and to determine to what extent it corresponds to the patterns indicated in different studies for the Spanish case and for the whole of Europe. A quantitative technique was used, consisting of the distribution of an online questionnaire, via e-mail, to three groups: communication officers from companies, communication managers from public institutions, and agencies offering communication and public relations services. Trends point to limited communication planning and to some impact of the economic crisis in terms of danger (budget cuts, especially in the case of agencies) and opportunity (increased need for measurements to justify investments). In addition, actions considered most needed within 5 years converge as a result of globalization: online communication and social media management are priority goals for diverse organizational profiles. However, the degree of awareness of strategic communication is higher in the institutional sector than in the corporate sector, since its use has been linked to the development of political communication management.
      Citation: Public Relations Inquiry
      PubDate: 2020-12-15T09:41:16Z
      DOI: 10.1177/2046147X20979290
  • The populist style and public diplomacy: kayfabe as performative agonism
           in Trump’s Twitter posts
    • Authors: Paweł Surowiec, Christopher Miles
      First page: 5
      Abstract: Public Relations Inquiry, Ahead of Print.
      This article theorises the interplay between public diplomacy and populism. Building on Baudrillard’s simulacra, we advance the hybridity approach to soft power statecraft by analysing a cultural shift in US presidential public diplomacy. Using discourse analysis, we uncover how, rather than aiding the building of relationship with foreign publics, Donald Trump has brought to the field cultural codes alien to public diplomacy, imploding the meanings central to the endogenous norms of diplomacy and turning towards an agonistic relational dynamic with foreign publics. This article reveals how digitalisation affords the expansion of Donald Trump’s populist style, and makes the populist cultural shift highly visible on his Twitter. To reveal this dynamic in granular detail, we propose ‘kayfabe’ as an epistemic lens for the interpretation of the populist style in the conduct of Trump’s ‘simulated public diplomacy’, a defining feature of the current US global leadership. As well as considering socialities re-shaping relational dynamics, this article unpacks tensions stemming from the expansion of populist style into presidential public diplomacy. Finally, we reflect on the epistemic crisis of US public diplomacy within the strategic landscape of political uncertainties associated with the proliferation of populism in the field.
      Citation: Public Relations Inquiry
      PubDate: 2020-12-15T09:44:49Z
      DOI: 10.1177/2046147X20979294
  • Remembering the King: Understanding strategic management of and
           participation in Elvis’ Death Week
    • Authors: Melissa L. Janoske McLean, Kelly Vibber
      First page: 31
      Abstract: Public Relations Inquiry, Ahead of Print.
      This exploratory qualitative study looks at Death Week, the annual commemoration of Elvis Presley’s death at Graceland in Memphis, TN, as a uniquely important part of tourism-based strategic public relations with a specific focus on the distinctive needs and considerations for dark tourism. Graceland, the second-most visited private home in the United States, offers a unique perspective on relationship building and maintenance, where the focus is less on awareness of Graceland and Elvis, and more on the continuation and generation of relationships to maintain interest across generations. Interviews were conducted with three public relations practitioners connected to Memphis or Elvis Presley Enterprises and 17 Death Week Candlelight Vigil participants, to better understand the promotion, delivery, and evaluation of a dark tourism experience. The impact of neo-tribes, a specific type of fandom, is also discussed as an important factor in continual relationship building with Death Week participants. The article concludes with suggestions for deepening the theoretical connection between dark tourism and public relations, and offers best practices for practitioners engaged in dark tourism relationship building.
      Citation: Public Relations Inquiry
      PubDate: 2020-06-26T09:03:10Z
      DOI: 10.1177/2046147X20929670
  • Online engagement as a multimodal discursive practice: The case of Dubai
           Cares’ Facebook page
    • Authors: Mohamed Ben Moussa, Sanaa Benmessaoud
      First page: 49
      Abstract: Public Relations Inquiry, Ahead of Print.
      The paper examines the role of social media platforms in public relations engagement, focusing on the case of a leading non-profit organization in the UAE, namely Dubai Cares. Drawing on multimodal critical discourse analysis (MCDA), the paper analyses the textual, paratextual, and visual modes of communication deployed by the organization, and investigates their role as (multimodal) discursive practices in constructing engagement and shaping power relations between the organizations and its publics. A key finding of the paper is that Dubai Cares’ online public relations efforts to promote its international recognition and legitimacy often come at the expense of addressing multiple power differentials between the organization and its stakeholders. The paper demonstrates how approaching engagement as a multimodal discourse, where power relations are at play, helps transcend the limitations of instrumental interpretations of the notion of engagement, thus obscuring its inherent discursive and social dimension.
      Citation: Public Relations Inquiry
      PubDate: 2020-12-09T06:09:04Z
      DOI: 10.1177/2046147X20979291
  • An exploration of strategic public relations management in Ghana
    • Authors: Albert Adjei Anani-Bossman
      First page: 73
      Abstract: Public Relations Inquiry, Ahead of Print.
      The study examines the current state of public relations practice in Ghana. The study applied the four principle of generic public relations theory to determine whether PR practice in Ghana was strategic. A mixed mode of survey and in-depth interviews were used to gather data from 108 respondents and 15 interviewees respectively. Findings show PR in Ghana is seldom managed strategically, is practiced more at the technician level than managerial, and is bound to cultural norms of the country.
      Citation: Public Relations Inquiry
      PubDate: 2020-12-15T09:43:53Z
      DOI: 10.1177/2046147X20979292
  • The articulation of ‘agency’: How can public relations scholarship and
           institutional theory enrich each other'
    • Authors: Jenny Zhengye Hou
      First page: 97
      Abstract: Public Relations Inquiry, Ahead of Print.
      A recent critical turn to both public relations and institutional studies has highlighted ‘agency’ as a shared important theme. While public relations scholars call to bring back ‘agency’ into analysis of practice and process of public relations, neo-institutionalists use ‘agency’ to explain heterogeneity and innovation in institutional outcomes. In this context, this article proposes to use ‘agency’ as a meeting ground to explore how the two disciplines could engage in a dialogue that improves mutual understanding and theoretical enrichment of each other. It argues that institutional thoughts such as ‘embedded agency’, ‘institutional entrepreneurship’ and ‘institutional work’ advance understandings of the downplayed issues of power, diversity and activism in the public relations literature. In turn, the multi-paradigmatic public relations scholarship provides useful tools for analysing institutional agency. Also, this article discusses future research agenda to advance fruitful collaboration between the two domains.
      Citation: Public Relations Inquiry
      PubDate: 2020-06-27T10:32:11Z
      DOI: 10.1177/2046147X20932136
  • Corrigendum to ‘Uneasy lies the head that wears a crown’. A
           qualitative study of ethical PR practice in the United Kingdom
    • First page: 129
      Abstract: Public Relations Inquiry, Ahead of Print.

      Citation: Public Relations Inquiry
      PubDate: 2020-10-08T06:24:26Z
      DOI: 10.1177/2046147X20964601
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