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Benefit : Jurnal Manajemen dan Bisnis
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This is an Open Access Journal

Open Access journal
ISSN (Print) 1410-4571 - ISSN (Online) 2541-2604
Published by Universitas Muhammadiyah Surakarta

[33 journals]

Green Product Innovation, Green Process Innovation, and its Impact on
Green Performance of Batik SMEs
- Authors: Nuryakin Nuryakin
  Pages: 1 - 8
  Abstract: This study aims to analyze the effect of green product innovation and green process innovation on the green performance of SMEs. The data of this study were collected from Batik SMEs in Yogyakarta Regency, Indonesia, with 204 Batik SMEs’ owners. This research used purposive sampling methods for the data process collecting. The result of this study uncovered that green product innovation had a significant positive effect on the green performance of SMEs. Green process innovation had a positive effect on the performance of SMEs.
  PubDate: 2022-06-29
  DOI: 10.23917/benefit.v7i1.18132
  Issue No: Vol. 7, No. 1 (2022)
Determinant of Social Media Usage on Organization: Analysis of Millennial
Employee of Telecommunication Company in Surabaya
- Authors: Prahardika Prihananto, Satria Fadil Persada, Intan Kartika Larasati
  Pages: 9 - 23
  Abstract: The urge to get in touch with others efficiently makes social media cannot be separated from people's lives nowadays. Moreover, the relationship between technological advancement and widespread usage of social media are pertinent to millennials who are big consumers of technology and digital natives. On the other hand, millennials are quite influential in Indonesia because most of the active workers in Indonesia are millennials. Therefore, the main focus of this research is analyzing the effect of social media usage by millennial employees on the corporate organization of one Telecommunication Company in Surabaya as its business is related to social media. This study utilizes the Structural Equation Modelling (SEM) approach using the Technology, Organization, and Environmental (TOE) Framework. The result shows that technology and environmental factors have a significant positive effect on social media usage, which offers a positive significant influence on the corporate organization
  PubDate: 2022-06-29
  DOI: 10.23917/benefit.v7i1.18063
  Issue No: Vol. 7, No. 1 (2022)
Determinan Perilaku Beli Produk Bahan Makanan Berlogo Halal
- Authors: sumadi sumadi
  Pages: 24 - 40
  Abstract: This study aims to identify the impact of halal logo toward halal food, attitudes, subjective norms and attitudes on buying interest and buying behavior for groceries with halal logo.Empirical research was conducted in this study by consumer survey. The population are Muslim in Indonesia with non-probability sampling and the target of those who are selected and voluntarily. This study used 256 sampless. Data collected using questionnaires that were distributed directly to target respondents through direct face-to-face media and through google form. The data were analyzed using the Structural Equation Modeling (SEM) version of the AMOS statistical analysis tool. The results of the study concluded that there is a positive and significant impact between the halal food logo on attitudes towards halal food objects. Subjective attitudes and norms have a positive and significant influence on buying interest and buying behavior for halal food. The independent variables of the halal logo for halal food and subjective norms can both be used as factors (determinants) to predict the behavior of buying halal food.
  PubDate: 2022-06-29
  DOI: 10.23917/benefit.v7i1.18058
  Issue No: Vol. 7, No. 1 (2022)
Quality Work of Life, Job Satisfaction dan Social Support terhadap
Employee Engagement Dosen Perguruan Tinggi Swasta di Surakarta
- Authors: Nenden Nur Annisa, Diana Pramudya Wardhani, Fitria Amallia
  Pages: 41 - 52
  Abstract: The government evaluates the feasibility of higher education institutions in the implementation of education to see the quality of education in Indonesia through the accreditation of higher education institutions and their education programs. Accreditation of higher education institutions, especially private universities in Surakarta, is a necessity and an important thing in maintaining the quality of higher education. This study aims to determine the relationship between quality work of life, job satisfaction and social support on employee engagement of private university lecturers in Surakarta. This study uses quantitative methods and descriptive analysis. Sampling in this study is probability sampling with the type of simple random sampling, the number of respondents is 50 lecturers of private universities in Surakarta. The data analysis method used in this study is multiple linear regression analysis with data processing performed with the SPSS 22 for Windows program. The results of this study indicate that the quality of work of life has an effect on employee engagement, job satisfaction has no effect on employee engagement, and social support has an influence on employee engagement.Keywords: quality work of life, job satisfaction, social support, dan employee engagement
  PubDate: 2022-06-29
  DOI: 10.23917/benefit.v7i1.16230
  Issue No: Vol. 7, No. 1 (2022)
Analisis Dampak Kehadiran Pasar Modern terhadap Kinerja Pemasaran Pasar
Tradisional Berbasis Perspektif Pedagang dan Konsumen di Kabupaten
Wonogiri
- Authors: Frendy Wibowo, Aulia Uswatun Khasanah, Febrianur Ibnu Fitroh Sukono Putra
  Pages: 53 - 65
  Abstract: This study aims to analyze the impact of the existence of modern markets on the marketing performance of traditional markets from the perspective of traders and consumers in Wonogiri Regency. This type of research is descriptive qualitative with data collection techniques using interviews. The sampling technique uses non-probability sampling (purposive sampling) with data analysis, organizing data into categories, describing it into units, synthesizing, compiling into patterns, choosing what is important and what will be studied, and drawing conclusions. The results of this study indicate that the presence of modern markets in Wonogiri Regency has positive and negative impacts where traditional market traders do experience a decrease in profits and market share due to segmentation, but traders also feel that with the changing times and regional development it is necessary to adapt and renewal of business systems so as to minimize competition and increase partnerships and competitiveness in the industry. The Government of Wonogiri Regency should be aware of this condition and take a policy in structuring the operating system of the traditional market and modern market, so that it can run more dynamically and side by side without having to have a price war that has a negative impact on the market ecosystem or price stability.
  PubDate: 2022-06-29
  DOI: 10.23917/benefit.v7i1.16057
  Issue No: Vol. 7, No. 1 (2022)
Youth Entrepreneurial Intention: Theory of Planned Behaviour and Social
Cognitive Theory
- Authors: Aflit Nuryulia Praswati, Nelly Purnama Sari, Sri Murwanti
  Pages: 66 - 79
  Abstract: This study adopted the Theory of planned behavior (Ajzen, 1991) and Social cognitive theory (Bandura, 1986) to examine student interest in entrepreneurial activities (entrepreneurial intention). The sample taken is 100 students who have received introductory entrepreneurship or business courses. The results of the study were analyzed using the analysis of the outer model and inner model with the help of SmartPLS 3.0 software. The results showed that self-efficacy had a significant positive effect on entrepreneurial intentions, while subjective norms and attitudes had no significant effect on entrepreneurial intentions. Entrepreneurship education shows a significant positive effect on self-efficacy, and does not significantly affect entrepreneurial intentions, but when self-efficacy mediates the relationship between the two, the analysis shows that entrepreneurial education can significantly affect entrepreneurial intentions. The moderating variable of motivation is proven not to be able to strengthen or weaken the relationship between entrepreneurship education and self-efficacy on entrepreneurial intentions.
  PubDate: 2022-05-17
  DOI: 10.23917/benefit.v7i1.18197
  Issue No: Vol. 7, No. 1 (2022)
The Influence of Financial Technology (Fintech) on the Financial
Performance of Islamic Banking (Study on Islamic Banking listed on the
Indonesia Stock Exchange Period 2016-2020)
- Authors: Ranty Anindyastri, Wuryaningsih Dwi Lestari, Muhammad Sholahuddin
  First page: 80
  Abstract: The rapid technology development in Indonesia has an impact on the existence of various technological innovations, one of them is the financial sector. Financial technology is a technological innovation in the financial sector. The existence of financial technology is expected to be able to improve the performance of financial institutions so they can provide services to their customers more efficiently. This study aims to determine the influence of mobile banking, internet banking, and SMS banking on the financial performance of Islamic banking projected with Return on Assets (ROA). This study uses data in the form of annual financial statements of Islamic Banks listed on the Indonesia Stock Exchange in the period 2016-2020. This study sample was selected using purposive sampling techniques so as to obtain samples of Bank Aladin Syariah (Bank Maybank Syariah), Bank BNI Syariah, Bank BTPN Syariah, Bank BRI Syariah, Bank Mandiri Syariah, and Bank Panin Dubai Syariah. The study used regression analysis of panel data with EVIEWS 10 software. The results of this study show that mobile banking has a positive and significant influence on the financial performance of Islamic banking. While internet banking and SMS banking have a negative and insignificant influence on the financial performance of Islamic banking.
  PubDate: 2022-06-20
  DOI: 10.23917/benefit.v7i1.18051
  Issue No: Vol. 7, No. 1 (2022)
Peran Karakteristik Kewirausahaan Islam dan Modal Sosial Islam Untuk
Resiliensi UMKM
- Authors: Muhammad Halim Maimun, Hafidh Munawir
  Pages: 93 - 100
  Abstract: Micro, Small and Medium Enterprises (MSMEs) play an important role in socio-economic development in Indonesia. However, MSMEs are more vulnerable to changes that result in losses, because MSMEs have limited resources. The Covid-19 pandemic is a serious challenge for SME operations. The resilience of their MSMEs is a priority during the pandemic. This study was conducted to explore the factors that affect the resilience of SMEs in Solo Raya. Using a quantitative approach, hypothesis testing uses Partial Least Square (PLS). The results obtained that the characteristics of Islamic entrepreneurship and Islamic social capital together have a significant effect on the resilience of MSMEs, especially in the context of Covid-19. The results of the study highlight that improving the characteristics of Islamic entrepreneurship should be prioritized to increase the resilience of SMEs
  PubDate: 2022-09-27
  DOI: 10.23917/benefit.v7i1.19873
  Issue No: Vol. 7, No. 1 (2022)
Studi tentang Peran Entrepreneurial Marketing dalam Meningkatkan Business
Performance UMKM di Masa Pandemi Covid-19
- Authors: Ari Setiyaningrum, Yussi Ramawati, Herlin Hidayat
  First page: 101
  Abstract: Abstract: The entrepreneurial marketing approach is a strategic choice that can be adopted by SME actors to continue to survive, especially in the midst of the Covid-19 pandemic situation. This study aims to identify which dimensions of entrepreneurial marketing have an important role in improving SME business performance in the creative economy industry during the Covid-19 pandemic. In particular, this study examines whether the dimensions of entrepreneurial marketing which include proactiveness, opportunity-focused, risk-taking orientation, innovation-oriented, customer intensity, resource leveraging, and value creation have an effect on business performance. Primary data was collected through an online survey method involving 258 SME actors in the creative economy industry in Indonesia who had been running their businesses before and during the Covid-19 pandemic. The sampling method used was non-probability sampling through purposive sampling technique. The results of data analysis with multiple linear regression indicated that the dimensions of entrepreneurial marketing that are proven to have an effect and have an important role in improving the business performance of SMEs in the creative economy industry during the pandemic are innovation-oriented, customer intensity, resource leveraging, and value creation, while proactiveness, opportunity-focused, and risk-taking orientation were found to have no effect on business performance.Keywords: entrepreneurial marketing, business performance, small and medium enterprises, creative economy industry, Covid-19 pandemic. Abstrak: Pendekatan entrepreneurial marketing menjadi pilihan strategi yang dapat diadopsi oleh pelaku UMKM untuk terus bertahan khususnya di tengah situasi pandemi Covid-19. Penelitian ini bertujuan untuk mengidentifikasi dimensi-dimensi entrepreneurial marketing mana yang memiliki peran penting bagi peningkatan business performance UMKM di industri ekonomi kreatif pada masa pandemi Covid-19. Secara khusus, penelitian ini menguji apakah dimensi-dimensi entrepreneurial marketing yang mencakup proactiveness, opportunity-focused, risk-taking orientation, innovation-oriented, customer intensity, resource leveraging, dan value creation berpengaruh terhadap business performance. Data primer dikumpulkan melalui metode survei online yang melibatkan 258 pelaku UMKM di industri ekonomi kreatif di Indonesia yang telah menjalankan bisnisnya pada waktu sebelum dan selama pandemi Covid-19. Metode pengambilan sampling menggunakan nonprobability sampling melalui teknik purposive sampling. Hasil analisis data dengan regresi linier berganda menunjukkan bahwa dimensi-dimensi entrepreneurial marketing yang terbukti berpengaruh dan memiliki peran penting bagi peningkatan business performance UMKM di industri ekonomi kreatif selama masa pandemi adalah innovation-oriented, customer intensity, resource leveraging, dan value creation, sedangkan proactiveness, opportunity-focused, dan risk-taking orientation ditemukan tidak berpengaruh terhadap business performance.Kata Kunci: entrepreneurial marketing, business performance, UMKM, industri ekonomi kreatif, pandemi Covid-19.
  PubDate: 2022-06-20
  DOI: 10.23917/benefit.v7i1.16393
  Issue No: Vol. 7, No. 1 (2022)