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Journal Cover   European Online Journal of Natural and Social Sciences
  [14 followers]  Follow
  This is an Open Access Journal Open Access journal
   ISSN (Print) 1805-3602
   Published by European Online Journal of Natural and Social Sciences Homepage  [1 journal]
  • Investigating the Impact of Internal Marketing on Customer Orientation
           (Case Study: Insurance Industry of Abadan City)

    • Authors: Sara Bavarsad Shahri pour, leila Andervazh
      Abstract: The purpose of this study is to investigate the effect of internal marketing on the customer orientation in the insurance industry of Iran. For this purpose, Insurance Industry of Abadan City was selected as case study. This study is a practical research from purpose view and is a descriptive-survey one from research methodology view. The statistical population of this study includes 250 members. For this purpose, 250 questionnaires were distributed. The questionnaire consists of 24 questions for employees and 15 ones for customers. The questionnaire was developed in five-point Likert scale. In order to analyze the research data and test the hypotheses, both SPSS and Smart-PLS were used. The findings revealed that internal marketing affects organizational commitment significantly. The findings showed that the positive relationship between internal marketing and organizational commitment is significant (p≤0.05). Another part of our findings showed that internal marketing affects customer orientation significantly. Also our findings showed that customer orientation affects organizational commitment significantly. The findings showed that the positive relationship between customer orientation and organizational commitment is significant (p≤0.05). On the other hand, the findings showed that internal marketing affects customer satisfaction through customer orientation significantly. Finally, the findings also showed that positive relationship between customer orientation and customer satisfaction is significant (p≤0.05).
      PubDate: 2015-08-18
      Issue No: Vol. 4 (2015)
  • Anthropological Recognition of Customs and Traditions of Mate Selection in
           Sirjan, Iran

    • Authors: Amir Masood Amir Mazaheri, Najmeh Soleimani Dalfard
      Abstract: Marriage is an action which happens based on mutually beneficial sexual relations between two opposite couples. Marriage is a complete action; it means that it is an economic, social, cultural and physical relation. Marriage has different traditions in every part of Iran. But it has roots is in religion, faith and culture of that nation. It took a long time that these traditions change in previous centuries but in recent decades they had lot of changes. In this study all old and modern traditions that are happening subsequently in marriage celebration have been mentioned. Sirjan is one of Kerman’s cities which located in a distance about 180 km away from Tehran in direction to Bandar Abbas, Fars, and Kerman to Tehran.  Reviewing different cultural, social and economic traditions and customs aspects of marriage in this city are the main purposes of this research. In this study we have used “intensive method” which is for anthropological and limited scopes of studies. For reviewing mate selection styles and customs and traditions in mentioned city the issues such as “formal proposal, approval, please, betrothal party, bath taking, slinky bath, espousing, formal espousing, touching hands, secret(silent) wedding, loud wedding, handsel gift and the day after wedding(Seyyomoon)will be studied. Since in Iranian culture, literature and science were exclusive to noblesse and court, in historical books hardly can find signs of people’s vulgar culture conditions in a special region of Iran. It is supposed that public’s life details, especially in far regions, are hidden behind the historical and social realties innocently. Therefore, for finding the roots of public culture that marriage is one of its important branches and its spiritual recording and recognition of cultural identity of this region and its effect on other structures, relations and family behaviors which are population evolutions, modernism effects scientific developments, mutual cultural effects, help us in management construction and solving problems of such communities.
      PubDate: 2015-08-17
      Issue No: Vol. 4 (2015)
  • Factors Influencing the Learning of English Language for Academic Purposes
           for Foreign Students: A case of Solusi University.

    • Authors: Stella N/A Muchemwa
      Abstract: In line with Zimbabwe Agenda for Sustainable Socio-economic Transformation (ZIM ASSET), the Zimbabweans in all sectors of the economy should seize every opportunity at hand. Solusi University, taking the advantage of English as an official language, has opened its doors to foreign students even from non-English speaking countries thereby bringing in revenue and raising Zimbabwe high on the map of Africa. However, the number of foreign students is still low, the assumption being that, it is due to English language handicap. This study therefore investigated the factors that influence the learning of English by foreign students. A self-drafted questionnaire was distributed to 36 foreign students at various levels of study at Solusi University. Data were analyzed by means of descriptive statistics. Findings revealed technological factors: Technology makes acquiring and developing the English language easy. However, English lecturers rarely used technology during lessons. Social factors: Lecturers in other subject areas hardly concentrate on English Language and the university community hardly helped them in English learning. Academic Factors: Reading and speaking in English in class has helped respondents improve their English skills. Cultural factors: Home culture either supports or deters foreign students in learning English Language. Economic factors: Students from poor non-English speaking countries can hardly manage to learn the English Language because it is expensive. The study recommended the establishment of English laboratories at responsible universities for the betterment of teaching and learning of the English language to foreign students. Again, the responsible universities should charge reasonable fees so that the foreign students can afford.
      PubDate: 2015-08-06
      Issue No: Vol. 4 (2015)
  • MF-PCA Continuum Fitting of SDSS-DR7 at High Redshifts in the Lyα

    • Authors: Z. Kiamehr, A. Sardarzaei
      Abstract: This paper is mainly concerned with mean flux regulated - principal component analysis (MF-PCA) continuum estimation technique. In this technique PCA fitting is carried out red ward of quasar Lyα line in order to provide a prediction for the shape of the Lyα forest continuum. The purpose of this paper is also to predict the continuum of bright QSO in the region by wavelengths longer than Lyα emission line using the statistical method of MF-PCA. The method applied to a sample of 892 high redshift with brightly luminous QSO; (MB≤ -28, S/N > 10 and 2.7≤ z ≤ 4.7) published in SDSS-DR7. The slope and amplitude of the continua were predicted by applying the estimated technique. We found that MF-PCA method reduces the errors to 3% RMS in S/N > 10 spectra with continuum of manual method.
      PubDate: 2015-08-04
      Issue No: Vol. 4 (2015)
  • The Practice of Strategic Human Resource Management in a Developing

    • Authors: Mourad Mansour
      Abstract: Firms are continuously improving their human resource management (HRM) practices in order to achieve sustainable competitive advantage and increase their profitability. These practices include employee involvement, training, empowerment, compensation and rewards, etc. The purpose of this research is to examine the relationship between human resource practices and firm performance. Using companies in Saudi Arabia, this study tests the proposition that HR practices (including training, job design, employee skills, employee attitudes, employee motivation, etc) has an impact on the performance of the different business units in this group.
      PubDate: 2015-07-15
      Issue No: Vol. 4 (2015)
  • Improvement of Starting Transient State in a Fixed Speed Wind Turbine
           using STATCOM

    • Authors: Nima Khosravi, Hassan Barati, Morteza Beiranvand
      Abstract: Nowadays, the effects of wind generators have become an important issue in power quality due to impressionability in the lack of uniformity in adjusting frequency and power systems’ voltage. Wind turbine generators during commissioning even when they use a soft starter and connect to a power network transient and oscillatory flow have reactive power and effective voltage. With the presence FACTS devices (especially parallel devices) and reactive power injection, reactive power changes and effective voltage can be reduced. In this paper, the studied system consists of Thévenin equivalent circuit of a power network, which connects to a wind generator through transformers and transmission lines. Dynamic modeling of transient wind turbine and also, commissioning condition of power system model and simulation of computer were done in PSCAD / EMTDC software. At the end, simulation results of the desired system show that the presence of STATCOM in network improves the initial transient state of some parameters such as voltage, reactive power output of generators and etc.
      PubDate: 2015-07-11
      Issue No: Vol. 4 (2015)
  • The Relationship between Self-Directed Learning and the Parameters
           affecting Adult Education

    • Authors: Somayeh Ranvar
      Abstract: The main purpose of this study is to investigate the relationship between “self-directed learning” and “the parameters affecting adult education”. The parameters studied in this paper include performance, assessment, motivation, anxiety, and academic engagement. The research has been conducted on employees of Insurance Company who attend specialized courses. The research population consists of 550 employees who work in Insurance Company and attend specialized training. The statistical sample consists of 214 people who have been selected from the population. Data have been collected through questionnaires which are related to the variables. In addition to descriptive statistics, inferential statistics have been also used to analyze data. The results of this study show that there is a positive and significant relationship between self-directed learning and academic parameters in adults including performance, assessment, motivation, anxiety, and academic engagement. Considering the results of this study, it seems that teachers and education professionals, due to being aware of self-directed learning functions and academic parameters of adults, can use their experiences in this regard to enhance learning outcomes.

      PubDate: 2015-07-11
      Issue No: Vol. 4 (2015)
  • Explaining the Relationship between Parenting Styles, Identity Styles and
           Spiritual Health in Adolescents

    • Authors: Zahra Abbaspour, Noor Ali Farrokhi, Ahmad Borj Ali
      Abstract: This research aimed to explain the structural relationship between parenting styles, identity styles and spiritual health of adolescents. The descriptive and causal correlation methods were used in this study and 628 subjects (311 females and 317 males) among high school students in Karaj, Iran were selected by multi-stage sampling method. For this purpose, the parenting style questionnaire of Baumrind, identity styles of Berzonsky (ISI-6G) and spiritual health that were designed by researchers and were used after evaluating their reliability and validity. Data were analyzed after preparation by using structural equation model. The results showed that the identity, informational and normative styles have significant and positive relation with spiritual health and have no significant relationship with avoiding identity. Authoritative style of parenting practices has a significant and positive correlation with the spiritual health and authoritative style has a significant and negative relation with spiritual health. However, easy-going method has a significant and positive correlation only with the dimensions of self-consciousness and transcendental-esoteric experiences and has a significant and negative relation with other dimensions of spiritual health. The results obtained on the relation between parenting practices and identity styles indicate that authoritative parenting practices has a positive relation with normative identity and negative relationship with avoidant identity. Also, authoritarian parenting style has a negative relation with informational and normative identity and significant and positive correlation with avoidant identity and only easy-going parenting style has a significant and negative correlation with informational identity. Also, in this research, informational and normative identity styles mediate only the relationship between authoritative parenting style and spiritual health of adolescents.
      PubDate: 2015-07-01
      Issue No: Vol. 4 (2015)
  • How has Outsourcing Human Resource (HR) Services within National Health
           Services (NHS) Impacted upon Staff Turnover and Wider Local Economy in

    • Authors: Muhammad Usman, Summaira Malik, Asma Imran
      Abstract: This paper critically investigates how outsourcing human resource (HR) services within National Health Services (NHS) have affected staff turnover and wider local economy of UK. Interviews were structured with the view to investigate this issue. The research shows that despite the pressure of outsourcing by Department of Health (DoH), NHS acute trusts are reluctant to outsource their HR functions. Those who outsourced have done this with some strategic planning. Reverse trend of outsourcing has also been observed. Outsourcing HR functions have not lost as many jobs as it was expected. No direct relationship was observed in the wider local economy and outsourcing in NHS trusts. According to findings of the research HR outsourcing has not drastic effects on wider local economy if observed on small scale.
      PubDate: 2015-07-01
      Issue No: Vol. 4 (2015)
  • The Concept of Calmness and its Reason at Rumi’s Thought

    • Authors: Seyed Karam Ebadi Jokandan
      Abstract: Welfare and calmness are very important for humans to achieve comprehensive development in different fields, and overcome distress and anxiety. Now it should be noticed that what the real meaning of calmness in life is and how we can achieve it. Therefore, this research is going to explain the concept of calmness and its reason through the inspiration of illuminated thought of Rumi that rooted in education and noble tradition. The results show that Rumi knew calmness as an internal thing not external one, as the origin of beauty exists inside world, not outside of it. Therefore, belief, politeness, family, children, honesty, trust, companionship, contentment, honesty, good imagination, sleep, travel, dance, love and kindness are its most important factors.
      PubDate: 2015-07-01
      Issue No: Vol. 4 (2015)
  • Providing Design Solutions for Children's Centers based on the
           Factors that Improve Creativity

    • Authors: Marzieh Ghasemi Eshkaftaki
      Abstract: The world needs more and more creativity to solve difficult problems. Psychologists believe that improving creativity related to childhood. Therefore, communities should focus on fostering creativity in children. Children spend most of their time in schools, kindergartens and children centers. So in this paper, the architectural principles of children's center in order to enhance children's creativity have been extracted. To achieve this goal, the definition of creativity, characteristics of creativity and creativity factors have been studied. The influence of environment on creativity was also studied. Architectural solutions and design principles were expressed according to definition of creativity and factors needed to develop creativity such as Imagination, Initiative. These principles related to issues such as brightness of the space, colors of the walls, height of the furniture, movable furniture, the view and exposure to natural environment, security and protection of place, form of the building, dimensions and shapes of windows and plant species. These solutions can help architects to enhance children's creativity and create a creative generation.
      PubDate: 2015-07-01
      Issue No: Vol. 4 (2015)
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