Authors:Caijun Lin Pages: 1 - 13 Abstract: Based on ancient Chinese and modern Chinese corpus of Peking University, we made a historical examination on syntactic functions of transitive separable words “danxin”. The study found that the separable words “danxin” can take objects and frequency of use is higher from Ming dynasty to modern times, and its syntactic function expand continuously. Furthermore, after investigated twenty sets of Teaching Chinese as a Foreign Language (TCFL) textbook at elementary and intermediate level, we found the presentation of separable words “danxin” in each textbook is different and its shortcomings are obvious. In view of the teaching Chinese as a foreign language, we put forward the corresponding suggestions on how to deal with the separable words in TCFL textbooks. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Bunsikan Tangpakorn Pages: 14 - 23 Abstract: Metonymy is a basic cognitive way of recognizing things, and based on the cognitive ability of human language, we can make things relevant, so that a thing can be replaced by another using on metonomy in the appropriate context. In this paper, the quantifier term “Zhang” in Chinese and “แผ่น [pʰɛːn21]” in Thai were analyzed. The study mainly discuss the significant impact of the concept of metonymy cognitive form for quantifiers “Zhang” and “แผ่น [pʰɛːn21]” to choose collocation noun, and obtain the similarities and differences between them and the reasons behind them. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Yi He Pages: 24 - 37 Abstract: College-enterprise cooperative education is highly valued as an important way to cultivate skilled talents in higher vocational colleges. How to enhance the employment capacity of skilled personnel' What are the influencing facters' These problems are still lack of quantitative research. Three hundred and six vocational students participating in the college enterprise cooperative education, from five national demonstration or backbone higher vocational colleges in Guangxi province, was selected as the research subject in this study. The study focused on the influence of the individual psychological capital in college-enterprise cooperation and employment ability in intermediary effect, and mainly adopted mechanism that enhances multiple regression analysis and structural equation to explore college-enterprise cooperation higher vocational students employability. The research results provide new path choices and ideas for colleges and enterprises to enhance the psychological capital and employability of vocational students. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Zhenyu Chen Pages: 55 - 68 Abstract: The purpose of this research was to explore the structure of staff’s organizational commitment in the context of Chinese culture and to revise Chinese Organizational Commitment Questionnaire (COCQ). Based on the Chinese staff organizational commitment structure theory of Ling Wenquan and analysis of 25 employee interviews by sandplay we designed the draft of COCQ which is consisted of 58 items on the 10-factor structure of Chinese staff organization commitment. We used exploratory factor analysis (482 participants) to change the COCQ (58 items) and confirmatory factor analysis (367 participants) to verify the COCQ (34 items) Exploratory factor analysis revealed and confirmed the 10 factor structure of organizational commitment in the context of Chinese culture. Confirmatory factor analysis supported a 34-item, 10-factor structure of the COCQ. In addition, the COCQ were internally consistent. The fitting degree of the COCQ is at an acceptable level, the questionnaire has a good discriminant validity, and the aggregate validity of the dimensions of the questionnaire is relatively high. The COCQ updated the sources and types of commitments in the Chinese staff organizational commitment structure theory of Ling Wenquan to develop a 10-dimensional scale; the COCQ was a measurement tool with good reliability and validity PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Tao Wu, Guihua Lu Pages: 69 - 79 Abstract: In order to study the relationship between ownership structure and company performance under the special circumstances of Chinese GEM listed companies, and to explain the contradictory research results between the past literature ownership structure and company performance, this paper is different from the traditional research path from structure to performance. Drawing on the research paradigm of structural behavioral performance of industrial economics (SCP paradigm), the paper analyzes the panel data of Chinese GEM listed companies from 2010 to 2015 by using the longitudinal method. The study found that based on the SCP paradigm, the relationship between ownership structure and company performance is not simple and direct. It is transmitted between the two through governance behavior. Governance behavior plays a partial intermediary role between governance structure and governance performance. Research has made a little exploratory research to open the structure to the “black box” of performance enriching the application of corporate governance theory. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Pimporn Wattanakamolkul Pages: 80 - 91 Abstract: The purpose of research aimed to study the problems of teaching Chinese vocabulary in Thai universities. The results showed that 1. The teachers pay more attention to teaching Chinese vocabulary; 2. Teachers lack the teaching method in Chinese vocabulary especially in the lesson plan; 3. Existing Chinese Vocabulary teaching methods of Chinese teachers in Thai universities are revealed; 4. Problems in learning and teaching Chinese vocabulary are as follows: the lecturers lack knowledge in choosing the vocabulary and teaching method. Moreover, word are misused. The results of the research will be used to develop the teaching method in the future. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Lixian Guo, Yunlong Duan Pages: 92 - 106 Abstract: In recent years, the industrial technology innovation strategic alliance has developed rapidly in China, but there are generally problems such as low stability and low operating efficiency. How to improve the stability of industrial technology innovation strategic alliance is an urgent problem to be solved. Based on the background of innovation-driven development strategy in China, this paper explores the influence of relational capital on the stability of industrial technology innovation strategic alliance and the adjustment effect of fairness perception in this relationship through questionnaires and statistical analysis. Results are as follows: Relational capital has a positive effect on the stability of industrial technology innovation strategic alliance. Fairness perception plays a regulatory role in the relationship between relational capital and the stability of industrial technology innovation strategic alliance. The research results can not only help to expand the field of alliance stability research, but also provide a reference for improving the stability management level of industrial technology innovation strategic alliance. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Wichita Chotchaipattarapong Pages: 107 - 123 Abstract: The purposes of this research are to investigate the use of Chinese in the shopping mall at Terminal 21, understand the problems in communication between Chinese tourists and employees, Study the needs of Chinese language for Chinese tourist service in shopping mall. And therefore to provide suggestions and solution for future improvement. The results of the questionnaire survey are as follows: 1. Eighty percent of salesperson cannot communicate in Chinese with Chinese tourists, while twenty percent of salesperson can communicate in Chinese with Chinese tourists, but not fluent. The reason is that they did not learn Chinese. 2. There are little Chinese signages in the shopping mall.3. Chinese voice reminders 4. In social media such as Facebook or Instagram, the site also has not Chinese information. So, Chinese tourists cannot receive that information about mall activities and promotion. The solve the problems there should be Chinese training for the salesperson to provide salesperson with basic Chinese knowledge, so salespeople can communicate with tourist in Chinese. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Authors:Meng Xia, Pak Thaldumrong Pages: 124 - 135 Abstract: After years of development, the business activities of China’s handbag industry are now being conducted through online. This platform does not only reduce the time required for circulation of commodities, but also the operation cost. With more sophisticate of the online platforms and increasing number of competitors, the study aimed to find out how a shop is performing as opposed to other three handbag shops and what the problems are that A Shop is facing strategically, and provide some practical solutions. Based on the literature, to evaluate online handbag shop, the study proposed five evaluation aspects comprising of 1) website design, 2) product quality, 3) network security and payment method, 4) logistics and distribution, 5) consumer complaint and after-sale service. They were implemented by four online handbag shops (i.e. X, Y, Z, A) that operating on Alibaba platform. The results reveal that, X shop obtains the highest ranking on product quality while X, Y, Z, and A Shop score equally on payment methods, logistics and distribution. A Shop must increase its product variety, detail the product function and photo image, improve the visual quality. PubDate: 2018-12-31 Issue No:Vol. 2, No. 2 (2018)
Open Access journal
[2 journals]
