Subjects -> SOCIAL SCIENCES (Total: 1820 journals)
    - BIRTH CONTROL (22 journals)
    - CHILDREN AND YOUTH (261 journals)
    - FOLKLORE (30 journals)
    - MATRIMONY (16 journals)
    - MEN'S INTERESTS (16 journals)
    - MEN'S STUDIES (96 journals)
    - SEXUALITY (57 journals)
    - SOCIAL SCIENCES (1095 journals)
    - WOMEN'S INTERESTS (44 journals)
    - WOMEN'S STUDIES (183 journals)

SOCIAL SCIENCES (1095 journals)                  1 2 3 4 5 6     

Showing 1 - 136 of 136 Journals sorted alphabetically
(En)clave Comahue. Revista Patagónica de Estudios Sociales     Open Access  
3C Empresa     Open Access   (Followers: 4)
A contrario     Full-text available via subscription   (Followers: 3)
AAS Open Research     Open Access   (Followers: 2)
Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access   (Followers: 1)
Abant Kültürel Araştırmalar Dergisi     Open Access  
Abordajes : Revista de Ciencias Sociales y Humanas     Open Access   (Followers: 1)
Aboriginal and Islander Health Worker Journal     Full-text available via subscription   (Followers: 18)
About Performance     Full-text available via subscription   (Followers: 13)
Academic Journal of Interdisciplinary Studies     Open Access   (Followers: 1)
Academicus International Scientific Journal     Open Access   (Followers: 4)
Access     Full-text available via subscription   (Followers: 29)
ACCESS: Critical Perspectives on Communication, Cultural & Policy Studies     Full-text available via subscription   (Followers: 16)
ACCORD Occasional Paper     Open Access   (Followers: 4)
Accountability in Research: Policies and Quality Assurance     Hybrid Journal   (Followers: 18)
Acta Academica     Full-text available via subscription   (Followers: 6)
Acta Humana     Open Access   (Followers: 1)
Acta Scientiarum. Human and Social Sciences     Open Access   (Followers: 12)
Acta Universitatis Sapientiae, Philologica     Open Access   (Followers: 2)
Actes de la Journée des Sciences et Savoirs     Open Access   (Followers: 9)
Adelphi series     Hybrid Journal   (Followers: 14)
Adıyaman Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access  
Adıyaman Üniversitesi Sosyal Bilimler Enstitüsü Dergisi / Adiyaman University Journal of Social Sciences     Open Access  
Administrative Science Quarterly     Full-text available via subscription   (Followers: 250)
Administrative Theory & Praxis     Full-text available via subscription   (Followers: 8)
Adnan Menderes Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access  
Adultspan Journal     Hybrid Journal   (Followers: 1)
Advocate: Newsletter of the National Tertiary Education Union     Full-text available via subscription   (Followers: 1)
África     Open Access   (Followers: 1)
Africa Spectrum     Open Access   (Followers: 17)
African Affairs     Hybrid Journal   (Followers: 75)
African Renaissance     Full-text available via subscription   (Followers: 4)
African Research Review     Open Access   (Followers: 9)
African Social Science Review     Open Access   (Followers: 11)
Afrika Focus     Open Access   (Followers: 1)
Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi     Open Access  
Ágora : revista de divulgação científica     Open Access  
Ágora de Heterodoxias     Open Access   (Followers: 1)
Ağrı İbrahim Çeçen Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access   (Followers: 1)
Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access  
Akademik Bakış Uluslararası Hakemli Sosyal Bilimler Dergisi     Open Access   (Followers: 1)
Akademik Hassasiyetler     Open Access  
Akademik İncelemeler Dergisi     Open Access   (Followers: 1)
Akademika : Journal of Southeast Asia Social Sciences and Humanities     Open Access   (Followers: 8)
AKADEMOS     Open Access   (Followers: 3)
Al Farabi Uluslararası Sosyal Bilimler Dergisi     Open Access  
Al-Mabsut : Jurnal Studi Islam dan Sosial     Open Access   (Followers: 1)
AL-Qadissiya Magzine for Human Sciences     Open Access   (Followers: 3)
Aleph : UCLA Undergraduate Research Journal for the Humanities and Social Sciences     Open Access   (Followers: 8)
Aletheia : Revista de Desarrollo Humano, Educativo y Social Contemporáneo     Open Access   (Followers: 1)
Algarrobo-MEL     Open Access   (Followers: 11)
Alinteri Journal of Social Sciences     Open Access   (Followers: 1)
Alliage     Free  
Alteridade     Open Access  
Ambigua : Revista de Investigaciones sobre Género y Estudios Culturales     Open Access   (Followers: 1)
American Communist History     Hybrid Journal   (Followers: 20)
Anais do Congresso de Pesquisa e Extensão e da Semana de Ciências Sociais da UEMG/Barbacena     Open Access  
Anais Eletrônicos do Congresso Epistemologias do Sul     Open Access   (Followers: 1)
ANALES de la Universidad Central del Ecuador     Open Access   (Followers: 4)
Anales de la Universidad de Chile     Open Access  
Análisis     Open Access  
Analysis     Full-text available via subscription   (Followers: 4)
Andamios. Revista de Investigacion Social     Open Access   (Followers: 1)
Anduli : Revista Andaluza de Ciencias Sociales     Open Access  
Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi     Open Access  
Anka E-Dergi     Open Access  
Ankara Üniversitesi Sosyal Bilimler Dergisi     Open Access  
Ankara University SBF Journal     Open Access   (Followers: 1)
Annals of Humanities and Development Studies     Open Access   (Followers: 7)
Annals of the American Academy of Political and Social Science     Hybrid Journal   (Followers: 49)
Annuaire de l’EHESS     Open Access  
Anthropocene Review     Hybrid Journal   (Followers: 8)
Anthurium : A Caribbean Studies Journal     Open Access   (Followers: 8)
Approches inductives : Travail intellectuel et construction des connaissances     Open Access  
Apuntes : Revista de Ciencias Sociales     Open Access   (Followers: 2)
Apuntes de Investigación del CECYP     Open Access  
Arbejdspapirer : Professionshøjskolen Metropol     Open Access   (Followers: 4)
Arbetsliv i omvandling     Open Access  
Arbor     Open Access  
Argomenti. Rivista di economia, cultura e ricerca sociale     Open Access   (Followers: 4)
Argumentos : Revista do Departamento de Ciências Sociais da Unimontes     Open Access  
Argumentos. Revista de crítica social     Open Access  
Around the Globe     Full-text available via subscription   (Followers: 1)
Arquivos do CMD : Cultura, Memória e Desenvolvimento     Open Access  
Articulo - Journal of Urban Research     Open Access   (Followers: 8)
Artvin Coruh University International Journal of Social Sciences     Open Access  
Asia Pacific Journal of Sport and Social Science     Hybrid Journal   (Followers: 6)
Asian Journal of German and European Studies     Open Access  
Asian Journal of Quality of Life     Open Access   (Followers: 1)
Asian Journal of Social Science     Hybrid Journal   (Followers: 18)
Asian Journal of Social Sciences and Management Studies     Open Access   (Followers: 8)
Asian Research Journal of Arts & Social Sciences     Open Access   (Followers: 1)
Asian Social Science     Open Access   (Followers: 8)
Astrolabio, Nueva Época     Open Access  
Asya Araştırmaları Uluslararasi Sosyal Bilimler Dergisi / Journal of Asian Studies     Open Access   (Followers: 1)
Atatürk Dergisi     Open Access  
Atatürk Üniversitesi Edebiyat Fakültesi Dergisi     Open Access  
Ateneo Chinese Studies Program Lecture Series     Open Access  
Aurum Journal of Social Sciences     Open Access  
Australasian Review of African Studies, The     Full-text available via subscription   (Followers: 2)
Australian Aboriginal Studies     Full-text available via subscription   (Followers: 9)
Australian and Aotearoa New Zealand Psychodrama Association Journal     Full-text available via subscription   (Followers: 2)
Australian Journal of Emergency Management     Full-text available via subscription   (Followers: 29)
Australian Journal on Volunteering     Full-text available via subscription   (Followers: 2)
Australian Population Studies     Open Access  
Austrian Journal of South-East Asian Studies     Open Access   (Followers: 1)
Bandung : Journal of the Global South     Open Access   (Followers: 1)
BARATARIA. Revista Castellano-Manchega de Ciencias sociales     Open Access  
Barn : Forskning om barn og barndom i Norden     Open Access   (Followers: 1)
Basic and Applied Social Psychology     Hybrid Journal   (Followers: 45)
Basic Income Studies     Hybrid Journal   (Followers: 8)
Bayero Journal of Pure and Applied Sciences     Open Access   (Followers: 3)
Behavioural Sciences Undergraduate Journal     Open Access   (Followers: 5)
Berkeley Undergraduate Journal     Full-text available via subscription   (Followers: 1)
Beykent Üniversitesi Sosyal Bilimler Dergisi     Open Access  
Bhakti Persada : Jurnal Aplikasi IPTEKS     Open Access  
Big Data & Society     Open Access   (Followers: 53)
Bildhaan : An International Journal of Somali Studies     Open Access   (Followers: 5)
Bilecik Şeyh Edebali University Journal of Social Science Institute     Open Access  
Bingöl Üniversitesi Sosyal Bilimler Enstitüsü Dergisi     Open Access  
Black Sea Journal of Public and Social Science     Open Access  
Black Women, Gender & Families     Full-text available via subscription   (Followers: 18)
BMC Medical Ethics     Open Access   (Followers: 25)
Bodhi : An Interdisciplinary Journal     Open Access   (Followers: 3)
Body Image     Hybrid Journal   (Followers: 17)
BOGA : Basque Studies Consortium Journal     Open Access   (Followers: 3)
Boletín Cultural y Bibliográfico     Open Access   (Followers: 3)
Boletín Memoria     Open Access  
Border Crossing : Transnational Working Papers     Open Access   (Followers: 4)
Brain and Cognition     Hybrid Journal   (Followers: 39)
British Review of New Zealand Studies     Full-text available via subscription   (Followers: 4)
BU Academic Review     Open Access  
Bulletin de l’Institut Français d’Études Andines     Open Access   (Followers: 5)
Bulletin of Social Informatics Theory and Application     Open Access   (Followers: 1)
Búsqueda     Open Access  
Caderno CRH     Open Access   (Followers: 3)
Cadernos de Ciências Sociais Aplicadas     Open Access   (Followers: 1)
Cadernos de Estudos Sociais     Open Access   (Followers: 3)
Cadernos de Saúde     Open Access   (Followers: 1)
California Italian Studies Journal     Full-text available via subscription   (Followers: 8)
California Journal of Politics and Policy     Open Access   (Followers: 1)
Cambio : Rivista sulle Trasformazioni Sociali     Open Access  
Caminho Aberto : Revista de Extensão do IFSC     Open Access  
Campos en Ciencias Sociales     Open Access  
Canadian Journal of Human Sexuality     Hybrid Journal   (Followers: 3)
Canadian Social Science     Open Access   (Followers: 14)
Caradde : Jurnal Pengabdian Kepada Masyarakat     Open Access  
Caribbean Studies     Full-text available via subscription   (Followers: 12)
Castalia : Revista de Psicología de la Academia     Open Access  
Catalan Social Sciences Review     Open Access   (Followers: 1)
Catalyst : A Social Justice Forum     Open Access   (Followers: 10)
Catholic Social Science Review     Open Access   (Followers: 5)
CBU International Conference Proceedings     Open Access   (Followers: 3)
Cemoti, Cahiers d'études sur la méditerranée orientale et le monde turco-iranien     Open Access   (Followers: 4)
Challenges     Open Access   (Followers: 3)
Chandrakasem Rajabhat University Journal of Graduate School     Open Access  
Changing Societies & Personalities     Open Access  
China Journal of Social Work     Hybrid Journal   (Followers: 2)
Chinese Journal of Social Science and Management     Open Access  
Chinese Studies     Open Access   (Followers: 9)
Cidadania em Ação : Revista de Extensão e Cultura: Notícias     Open Access  
Ciencia e Interculturalidad     Open Access   (Followers: 3)
Ciência ET Praxis     Open Access  
Ciencia Sociales y Económicas     Open Access  
Ciencia y Sociedad     Open Access   (Followers: 3)
Ciencia, Cultura y Sociedad     Open Access   (Followers: 1)
Ciencia, Técnica y Mainstreaming Social     Open Access  
Ciencias Holguin     Open Access   (Followers: 3)
Ciências Sociais Unisinos     Open Access   (Followers: 3)
Ciencias Sociales y Educación     Open Access   (Followers: 5)
Ciencias Sociales y Humanidades     Open Access   (Followers: 4)
Ciencias Sociales y Religión/Ciências Sociais e Religião     Open Access  
CienciaUAT     Open Access   (Followers: 1)
Científic@ : Multidisciplinary Journal     Open Access  
Citizen Science : Theory and Practice     Open Access   (Followers: 1)
Citizenship Teaching & Learning     Hybrid Journal   (Followers: 9)
Ciudad Paz-ando     Open Access   (Followers: 1)
Civilizar Ciencias Sociales y Humanas     Open Access   (Followers: 3)
Civitas - Revista de Ciências Sociais     Open Access   (Followers: 3)
Claroscuro     Open Access   (Followers: 1)
CLIO América     Open Access   (Followers: 2)
CMU Journal of Law and Social Sciences     Open Access   (Followers: 2)
Cogent Social Sciences     Open Access   (Followers: 4)
Cognitive and Behavioral Practice     Hybrid Journal   (Followers: 13)
Colección Académica de Ciencias Sociales     Open Access  
Colonial Academic Alliance Undergraduate Research Journal     Open Access   (Followers: 4)
Communication, Politics & Culture     Open Access   (Followers: 14)
Communities, Children and Families Australia     Full-text available via subscription   (Followers: 4)
Community Empowerment     Open Access  
Compendium     Open Access   (Followers: 2)
Comprehensive Results in Social Psychology     Hybrid Journal   (Followers: 1)
Comprehensive Therapy     Hybrid Journal   (Followers: 3)
Comuni@cción     Open Access   (Followers: 1)
Comunitania : Revista Internacional de Trabajo Social y Ciencias Sociales     Open Access   (Followers: 1)
ConCiencia     Open Access  
Confluenze Rivista di Studi Iberoamericani     Open Access  
Connections     Open Access  
Contemporary Journal of African Studies     Full-text available via subscription   (Followers: 4)
Contemporary Social Science     Hybrid Journal   (Followers: 14)
CONTRA : RELATOS desde el Sur     Open Access  

        1 2 3 4 5 6     

Similar Journals
Journal Cover
BU Academic Review
Number of Followers: 0  

  This is an Open Access Journal Open Access journal
ISSN (Online) 2651-0952
Published by Bangkok University Homepage  [2 journals]
  • The Moderating Effect of Locus of Control on the Relationship between
           Perceived Poor Business Performance and Superstitious Behaviors of Thai
           Entrepreneurs

    • Authors: Peerayuth Charoensukmongkol
      Pages: 1 - 17
      Abstract:               This research aims to explore the contributions of entrepreneurs’ locus of control and the influence of perceived poor business performance prior to business closedown, to examine whether these personal characteristics and situational characteristics might associate with the degree of superstitious behaviors of Thai entrepreneurs.  A sample of 120 entrepreneurs who recently closed down their businesses in less than one month was obtained using the snowball sampling technique. The results from partial least squares structure equation modeling shows that the degree of superstitious behaviors of Thai entrepreneurs tends to relate significantly to their level of external and internal locus of control.  Moreover, the moderating effect analysis reveals that whether perceived poor business performance positively associates with superstitious behaviors tends to depend strongly on the locus of control of entrepreneurs. 
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • Online Shopping with a Smartphone by Songkhla’s Consumers: Attitudes
           towards Usability, Perceived Usefulness and Perceived Ease of Use

    • Authors: Narueban Yamaqupta
      Pages: 18 - 33
      Abstract: The purpose of this research is to study the effect of perceived usefulness and perceived ease of use on attitudes toward the usability of online purchasing via smartphone (M-commerce) in the context of Songkhla’s consumers. It is a quantitative research study using both offline and online questionnaires. A total of 384 subjects was derived using Cochran’s sample size formula. The data analysis is based on Partial Least Square Structural Equation Modeling (PLS-SEM)  The results demonstrated that the perceived usefulness and perceived ease of use significantly influenced the attitudes towards the usability of smartphones for online shopping with an explanation power of 63.10% (Coefficient of Determination: R2 =.631), that is, perceived usefulness influenced the attitudes towards the usability of smartphone for online shopping (β=.359, t=3.566**, p=.000) at a 99% confidence level. The perceived ease of use influenced on the attitudes towards usability of smartphone for online shopping (β= 0.494, t=4.785**, p=.000) at a 99% confidence level.
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • The The Development of Community Model Based on Sufficiency Economy and
           Local Wisdom to Promote Community Creative Tourism in Nong Khai Province

    • Authors: Wongtheera Suvannin, Surachet Sowkietrung
      Pages: 34 - 49
      Abstract:             This research aims to 1) study life style and the concrete application of Sufficiency Economy of communities in Nong Khai province, 2) study conserving, learning, and transferring of local wisdom of communities in Nong Khai province, 3) study how to integrate knowledge of Sufficiency Economy and local wisdom of communities in Nong Khai province with creative tourism activities, 4) conduct experimentally creative tourism activities in communities model based on Sufficiency Economy and local wisdom, and 5) share the knowledge from experimental creative tourism activities in communities’ model based on Sufficiency Economy and local wisdom and present the developed prototype model for other communities. The key informants of this research were 75 participants selected purposively and consisting of chairman of Community Economic Learning Center, committee of Community Economic Learning Center, village philosophers and tourists. The tools to collect the data were in depth interview, focus group and try-out conduct of creative tourism activities in two communities based on Sufficiency Economy. The methods used to analyze the data were analyzation, interpretation, and conclusion. The descriptive technique was used to present this research.           The result revealed that 1) the lifestyle of both villagers for farming was more of integrated farming. People in each village still strictly followed the old tradition of the village because their strong leader brought them to adopt Sufficiency Economy in daily life. 2) The conservation of local wisdom began from all sides in the village due to the awareness of local wisdom value in each category. Moreover, knowledge transfer was consistent at all levels. 3) The sufficiency economy and local wisdom of community model could integrate effectively with creative tourism due to 6 potential factors such as human capital in village, raw materials, geographic location, cultural traditions, the village's natural attractions, and the availability of homestay management. 4) Lifestyle in accordance with the principles of economic philosophy and local wisdom could be elevated to creative tourism activities significantly. 5) Developmental models focused on encouraging later generations to be aware of the importance of Sufficiency Economy and local wisdom.
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • A Study of the Relationship between Attitudes of Thai Managers and Thai
           Employees at Practitioner Level toward Entering a New Culture and Social
           Support Affecting Job Satisfaction under Human Capital Mobility in ASEAN

    • Authors: Suthinan Pomsuwan, Rosechongporn Komolsevin
      Pages: 50 - 65
      Abstract:             This research aims to study the attitudes toward entering a new culture and social support affecting job satisfaction under human capital mobility in ASEAN among supervisory employees and employees at practitioner level, as well as to explore the differences in the said attitudes between supervisory employees and employees at practitioner level. A close-ended questionnaire was used for data collection while Cronbach's Alpha Analysis test was used in evaluating reliability of the questionnaire, and the reliability value was 0.887. Questionnaires were distributed to a sample of 400 respondents including supervisory employees and employees at practitioner level of selected multinational companies. With the statistical significance level of 0.05, the study results are as follows: Attitudes toward entering a new culture and social support of supervisory employees and of employees at practitioner level have an influence on attitudes toward job satisfaction under human capital mobility in ASEAN. Different attitudes toward social support between supervisory employees and practitioner-level employees have different effects on their attitudes toward job satisfaction under human capital mobility in ASEAN. Different attitudes toward entering a new culture and social support between male and female supervisory employees have different effects on attitudes toward job satisfaction under human capital mobility in ASEAN. However, the said effect was not found between male and female employees at practitioner level. 
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • A Creation of Fashion Lifestyle Multi-brand through Thai Cultural DNA for
           Generation M

    • Authors: Thanotai Mongkolsin, Patcha Utiswannakul
      Pages: 66 - 83
      Abstract:             Fashion lifestyle multi-brand business is gaining tremendous popularity from Generation M consumers (Millennials Generation or Generation Y), which is the most purchasing power consumer group currently. They also are the first generation to receive training from the class about eco-friendly and sustainability concepts. As a result, this generation always gives the priority to choose products under eco-friendly and sustainability concepts first. In addition, the current market is moving into the 4.0 era, an era in which adding value to product is far greater than focusing only on increasing product cost. It is related to the government's policy regarding Thailand 4.0, which is a model to drive Thailand to stability, wealth and sustainability, consisting of 3 important pillars. One of them is the cultural pillar with creative industries, culture and high value-added services. The said pillar will use the elements of 5 cultural DNA of Thai people in order to lead to the 5 F model, and one of which is Fashion industry. As a result, this research is intended to be a guideline to create a fashion lifestyle multi-brand identity through Thai cultural DNA for Generation M. The research methodology is mixed research, which is quantitative and qualitative research. The quantitative research methods were used to collect information about Generation M consumers to know the way of lifestyle, issues of interest, behaviour, personality and patterns of buying decision in fashion lifestyle product. The qualitative research methods were used to collect information about Thai cultural DNA concepts, fashion styles, and fashion design elements. The validity of the questionnaires was examined by using IOC scores of 0.921 and 0.941, while the confidence coefficient or Cronbach’s Alpha equals 0.72. The result of this research revealed the guidelines for creating fashion lifestyle multi-brand identity through 5 Thai cultural DNA concepts for Generation M. As a result, 5 brand identity can be created according to 5 fashion styles namely Fun, Flexible, Friendly, Flavouring and Fulfilling which related to Rave style, Multifunctional style, Hippie style, Rockabilly style and Outdoorsy style respectively. This approach can also be used as a guideline for designing fashion lifestyle products.
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • Organization Structure Format, Human Resource Management, Technology and
           Management that Enables Selling Products of Pracharat Schools

    • Authors: Atchima Supachariyawat, Surat Supitchayangul, Taksaya Sangayotin
      Pages: 84 - 97
      Abstract:      This research had the objectives to 1) specify organizational structure, 2) specify human resource management, 3) specify technology format used, and 4) specify management format used in Pracharat schools which enabled selling of school products. This qualitative research was conducted using Delphi technique from four key informants groups, the tools used were open-ended questionnaires and a 5-level rating scale questionnaire. The statistics used were median and interquartile range (IQR) and the finding was confirmed by using focus group.         From the research, it was found that the format of organization structure, human resource management, technology and management that would enable selling of Pracharat school products were as follows. The organizational structure of a Pracharat school was a combination between functional organization and staff organization structures where a school director, as the organization’s chief executive, selected teachers to become a manager of each section from their volunteering, expertise in the products, and basic business knowledge. The section manager teachers would then select and assign participating students into their section. Compensation for working team was distributed from the sales of the products. The operation management included implementing the working system and know-hows passing from generation to generation. The schools also organized knowledge sharing workshops from instructors with experiences and expertise in particular area together with on-the-job training programs. The technologies used in production process were categorized following five OTOP products. Most are not complex with a focus on safety. Product branding and design involved programs including Microsoft Words, Microsoft PowerPoint, Adobe Photoshop. Customer database collecting and searching were conducted by using Microsoft Excel. Online information registration was also added using iCloud and Google Form. Regarding product advertisement and Customer Relationship Management, the school’s Facebook Fanpage, parent and school networking Line groups were created. The advertising strategy also includes printed brochure and local radio ad. The material sourcing management starts from growing or making important materials required for the products in the schools before extending to source from within the community. The schools also connected with other Pracharat schools in the network for materials exchange. Regarding production and manpower planning, students from all school years could apply to join with compensation as an incentive. For any big volume order, the schools would coordinate with the community to assist in the production line. Regarding marketing and sales planning, the schools looked for many sales channels as well as seeking for collaborations with other organizations. These included increasing sales channels using online social media and organizing events together with Pracharat schools network in other regions. The schools has conducted home accounting and product list (for accounting and inventory) records.
      PubDate: 2019-06-24
      Issue No: Vol. 18, No. 1 (2019)
       
  • Entrepreneurial Intent and Orientation Developments in Thai Students under
           an Entrepreneurship Curriculum

    • Authors: Arthon Prompatanapak
      Pages: 98 - 113
      Abstract:             This study’s purpose was to examine the impact of years of studying in Bangkok University’s School of Entrepreneurship (BUSEM), gender and family business background (FB) on students’ entrepreneurial intent (EI) and entrepreneurial orientation (EO) with hypotheses that EI and EO scores were impacted by differences in FB, Gender and Years of studies (Year) in BUSEM program.  Five hundred and fifty (out of seven hundred and fifty) BUSEM students were accidentally selected to participate in this survey. The questionnaire was administered to 550 students (out of 750).   Data analysis of this research included mean, standard deviation, and 3-way MANOVA. The results showed that 73% of the sampling came from family business ownership background.  Trading is the main source of their FB income.  Seventy-five percent of those businesses belong to their father side.  Most students’ household income per month is over 100,000 baht/month.  The first year students had the highest EI and EO scores followed by the second, third, and fourth year students.  This research showed that EI and EO scores were significantly affected by the combination of Years of study, Gender and the FB ownership of students.  The interaction between Gender and Year significantly affected the EO score of female students with family business ownership.  Among female students with FB, years of study impacted their EI and EO scores.  Specifically, the first year female students with FB had significantly higher EI scores than the third and fourth years. They also had significantly higher EO scores than the second year female students with FB.  At the same time, female students without FB, Year of studies significantly impacted the EI scores.  The first year female students without FB had significantly higher EI scores than second, third, and fourth year female students without FB.  However, neither Years of study nor FB ownership impacted the EI and EO scores of male students.      
      PubDate: 2019-06-25
      Issue No: Vol. 18, No. 1 (2019)
       
  • The Guidelines for Human Resource Development of the Revenue Department
           Consistent with National Development towards Thailand 4.0

    • Authors: Rungnapha Saruang, Taksaya Sangayothin
      Pages: 114 - 131
      Abstract:           The objective is of research were as following: 1) to find the current characteristics, the goals of personnel development and the level of personnel development gap, and 2) to find the guidelines for human resource development of the Revenue Department consistent with national development towards Thailand 4.0. This study used a mixed methodology research: in-depth interview to find out the features, attribute characteristics and the target features; and a questionnaire was used in the quantitative research to survey the current features of personnel of the Revenue Department and their expected qualification. Finally, in consistent with the results generated form focus group interview, the research found that human resource developments is in line with national development towards Thailand 4.0, and that included the development of skills, knowledge, capabilities, social responsibility, identity and digital technology. The survey found the highest level of priority needs index (PNI) in social responsibility, while knowledge, identities, skills, capability and digital technology have the lowest PNI value. The results of the focus group interview were consistent with human resources development of the Revenue Department guidelines. The approach should consider prioritizing the critical or urgent work in the context of the area, and may also design personnel development by creating a framework for the development of skills, knowledge, and capabilities at the same time. The application of human resource development tools should be designed to be appropriate for the personnel development of the Revenue Department.
      PubDate: 2019-06-25
      Issue No: Vol. 18, No. 1 (2019)
       
  • Value Co-Creation and Relationship Management Strategies in Online Social
           media

    • Authors: Chutima Kessadayurat
      Pages: 132 - 147
      Abstract:             Without doubt, nowadays, once a business enterprise would like to develop any innovations and/or services for their customers, they have to listen meaningfully to their customers. Database from consumer insights allows managers and/or strategic communicators to develop effective marketing strategy. In order to gain this specific consumer’s insightful database, and their willingness to share their valued experiences is very important. The concept of “Value co-creation” is widely discussed and applied from the professional area. It explains the importance of co-creation process in obtaining the shared valued between the business and consumers. A well-designed content will increase the business opportunity to success of their business. However, from the academic approach, especially the communication area, the study of the “Value co-creation” concepts is not widely studied.  Unlike in the old days, with the advent of social media, the nature of communication in order to gain consumer’s feedback is changing accordingly. The purposes of this research are (1) to understand the value co-creation process between organization/company and its customer, and (2) to identify relationship management strategies between organization and customers on social media by employing in-depth Interview method with strategic digital communicators. Taxonomy analysis was employed during qualitative data analysis. The result was corresponding to IEPAR Model concept and relationship management strategies. 
      PubDate: 2019-06-25
      Issue No: Vol. 18, No. 1 (2019)
       
  • Evidence from the Survey of Post-Retirement Employment Decisions

    • Authors: Pisut Kulthanavit, Nongnuch Soonthornchawakan
      Pages: 148 - 164
      Abstract: This research studied the supply of old-age labor (more than 50 years old) and the demand for old-age labor. We conducted a field survey by interviewing workers and employers in 3 sectors: the manufacturing sector, the wholesale-retail trade sector, and the hotel-restaurant sector. We also interviewed representatives from related organizations. The survey result indicated that most old-age workers wanted to continue working and most employers wanted to hire them. Some workers wanted to continue working at their current workplace and some wanted to set up their own business. However, the employers wanted to hire old-age workers for some positions. Thus, the government should implement the incentives to motivate the employers to hire the old-age workers and the incentives for the old-age workers to continue working after their retirement.
      PubDate: 2019-06-25
      Issue No: Vol. 18, No. 1 (2019)
       
 
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