 Subjects -> ADVERTISING AND PUBLIC RELATIONS (Total: 23 journals)
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- The Sniffing Effect: Olfactory Sensitivity and Olfactory Imagery in
Advertising- Volume 47, Issue 2, April-June 2018, Page 97-111
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Journal of Advertising2018-03-09T04:59:08Z
DOI: 10.1080/00913367.2017.1410739
Issue No: Vol. 47, No. 2 (2018)
- Persuasive Charity Appeals for Less and More Controllable Health Causes:
The Roles of Implicit Mindsets and Benefit Frames- Volume 47, Issue 2, April-June 2018, Page 112-126
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Journal of Advertising2018-01-24T06:14:22Z
DOI: 10.1080/00913367.2017.1402720
Issue No: Vol. 47, No. 2 (2018)
- Misleading Consumers with Green Advertising' An
Affect–Reason–Involvement Account of Greenwashing Effects in
Environmental Advertising
 Open Access Article- Volume 47, Issue 2, April-June 2018, Page 127-145
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Journal of Advertising2018-04-16T05:01:17Z
DOI: 10.1080/00913367.2018.1452652
Issue No: Vol. 47, No. 2 (2018)
- Saving Behavior Messaging: Gain/Loss Framing, Self/Family Orientations,
and Individual Differences in Collectivism- Volume 47, Issue 2, April-June 2018, Page 146-160
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Journal of Advertising2018-02-15T11:04:42Z
DOI: 10.1080/00913367.2017.1408507
Issue No: Vol. 47, No. 2 (2018)
- The Impact of Psychological Distance and Construal Level on Consumers'
Responses to Taboos in Advertising- Volume 47, Issue 2, April-June 2018, Page 161-181
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Journal of Advertising2018-04-18T10:08:36Z
DOI: 10.1080/00913367.2018.1452654
Issue No: Vol. 47, No. 2 (2018)
- Same-Sex Couples in Advertisements: An Investigation of the Role of
Implicit Attitudes on Cognitive Processing and Evaluation- Volume 47, Issue 2, April-June 2018, Page 182-197
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Journal of Advertising2018-04-12T07:57:19Z
DOI: 10.1080/00913367.2018.1452653
Issue No: Vol. 47, No. 2 (2018)
- The Impact of Competitiveness on Consumer Responses to Comparative
Advertisements- Volume 47, Issue 2, April-June 2018, Page 198-212
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Journal of Advertising2018-02-08T03:49:10Z
DOI: 10.1080/00913367.2018.1430624
Issue No: Vol. 47, No. 2 (2018)
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Hybrid journal * Containing 1 
