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Publisher: Springer-Verlag (Total: 2573 journals)

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Showing 1 - 200 of 2573 Journals sorted alphabetically
3D Printing in Medicine     Open Access   (Followers: 4)
3D Research     Hybrid Journal   (Followers: 21, SJR: 0.222, CiteScore: 1)
4OR: A Quarterly J. of Operations Research     Hybrid Journal   (Followers: 11, SJR: 0.825, CiteScore: 1)
AAPS J.     Hybrid Journal   (Followers: 29, SJR: 1.118, CiteScore: 4)
AAPS PharmSciTech     Hybrid Journal   (Followers: 8, SJR: 0.752, CiteScore: 3)
Abdominal Radiology     Hybrid Journal   (Followers: 18, SJR: 0.866, CiteScore: 2)
Abhandlungen aus dem Mathematischen Seminar der Universitat Hamburg     Hybrid Journal   (Followers: 4, SJR: 0.439, CiteScore: 0)
Academic Psychiatry     Full-text available via subscription   (Followers: 30, SJR: 0.53, CiteScore: 1)
Academic Questions     Hybrid Journal   (Followers: 9, SJR: 0.106, CiteScore: 0)
Accreditation and Quality Assurance: J. for Quality, Comparability and Reliability in Chemical Measurement     Hybrid Journal   (Followers: 31, SJR: 0.316, CiteScore: 1)
Acoustical Physics     Hybrid Journal   (Followers: 11, SJR: 0.359, CiteScore: 1)
Acoustics Australia     Hybrid Journal   (Followers: 1, SJR: 0.232, CiteScore: 1)
Acta Analytica     Hybrid Journal   (Followers: 7, SJR: 0.367, CiteScore: 0)
Acta Applicandae Mathematicae     Hybrid Journal   (Followers: 1, SJR: 0.675, CiteScore: 1)
Acta Biotheoretica     Hybrid Journal   (Followers: 4, SJR: 0.284, CiteScore: 1)
Acta Diabetologica     Hybrid Journal   (Followers: 19, SJR: 1.587, CiteScore: 3)
Acta Endoscopica     Hybrid Journal   (Followers: 1)
acta ethologica     Hybrid Journal   (Followers: 4, SJR: 0.769, CiteScore: 1)
Acta Geochimica     Hybrid Journal   (Followers: 7, SJR: 0.24, CiteScore: 1)
Acta Geodaetica et Geophysica     Hybrid Journal   (Followers: 3, SJR: 0.305, CiteScore: 1)
Acta Geophysica     Hybrid Journal   (Followers: 11, SJR: 0.312, CiteScore: 1)
Acta Geotechnica     Hybrid Journal   (Followers: 7, SJR: 1.588, CiteScore: 3)
Acta Informatica     Hybrid Journal   (Followers: 5, SJR: 0.517, CiteScore: 1)
Acta Mathematica     Hybrid Journal   (Followers: 12, SJR: 7.066, CiteScore: 3)
Acta Mathematica Hungarica     Hybrid Journal   (Followers: 2, SJR: 0.452, CiteScore: 1)
Acta Mathematica Sinica, English Series     Hybrid Journal   (Followers: 6, SJR: 0.379, CiteScore: 1)
Acta Mathematica Vietnamica     Hybrid Journal   (SJR: 0.27, CiteScore: 0)
Acta Mathematicae Applicatae Sinica, English Series     Hybrid Journal   (SJR: 0.208, CiteScore: 0)
Acta Mechanica     Hybrid Journal   (Followers: 25, SJR: 1.04, CiteScore: 2)
Acta Mechanica Sinica     Hybrid Journal   (Followers: 5, SJR: 0.607, CiteScore: 2)
Acta Metallurgica Sinica (English Letters)     Hybrid Journal   (Followers: 7, SJR: 0.576, CiteScore: 2)
Acta Meteorologica Sinica     Hybrid Journal   (Followers: 3, SJR: 0.638, CiteScore: 1)
Acta Neurochirurgica     Hybrid Journal   (Followers: 7, SJR: 0.822, CiteScore: 2)
Acta Neurologica Belgica     Hybrid Journal   (Followers: 2, SJR: 0.376, CiteScore: 1)
Acta Neuropathologica     Hybrid Journal   (Followers: 4, SJR: 7.589, CiteScore: 12)
Acta Oceanologica Sinica     Hybrid Journal   (Followers: 3, SJR: 0.334, CiteScore: 1)
Acta Physiologiae Plantarum     Hybrid Journal   (Followers: 4, SJR: 0.574, CiteScore: 2)
Acta Politica     Hybrid Journal   (Followers: 19, SJR: 0.605, CiteScore: 1)
Activitas Nervosa Superior     Hybrid Journal   (SJR: 0.147, CiteScore: 0)
Adaptive Human Behavior and Physiology     Hybrid Journal  
adhäsion KLEBEN & DICHTEN     Hybrid Journal   (Followers: 8, SJR: 0.103, CiteScore: 0)
ADHD Attention Deficit and Hyperactivity Disorders     Hybrid Journal   (Followers: 28, SJR: 0.72, CiteScore: 2)
Adhesion Adhesives & Sealants     Hybrid Journal   (Followers: 9)
Administration and Policy in Mental Health and Mental Health Services Research     Partially Free   (Followers: 19, SJR: 1.005, CiteScore: 2)
Adolescent Research Review     Hybrid Journal   (Followers: 1)
Adsorption     Hybrid Journal   (Followers: 5, SJR: 0.703, CiteScore: 2)
Advanced Composites and Hybrid Materials     Hybrid Journal  
Advanced Fiber Materials     Full-text available via subscription  
Advances in Applied Clifford Algebras     Hybrid Journal   (Followers: 4, SJR: 0.698, CiteScore: 1)
Advances in Astronautics Science and Technology     Hybrid Journal  
Advances in Atmospheric Sciences     Hybrid Journal   (Followers: 40, SJR: 0.956, CiteScore: 2)
Advances in Computational Mathematics     Hybrid Journal   (Followers: 21, SJR: 0.812, CiteScore: 1)
Advances in Contraception     Hybrid Journal   (Followers: 3)
Advances in Data Analysis and Classification     Hybrid Journal   (Followers: 58, SJR: 1.09, CiteScore: 1)
Advances in Gerontology     Partially Free   (Followers: 8, SJR: 0.144, CiteScore: 0)
Advances in Health Sciences Education     Hybrid Journal   (Followers: 35, SJR: 1.64, CiteScore: 2)
Advances in Manufacturing     Hybrid Journal   (Followers: 3, SJR: 0.475, CiteScore: 2)
Advances in Neurodevelopmental Disorders     Hybrid Journal  
Advances in Polymer Science     Hybrid Journal   (Followers: 49, SJR: 1.04, CiteScore: 3)
Advances in Therapy     Hybrid Journal   (Followers: 5, SJR: 1.075, CiteScore: 3)
Aegean Review of the Law of the Sea and Maritime Law     Hybrid Journal   (Followers: 7)
Aequationes Mathematicae     Hybrid Journal   (Followers: 2, SJR: 0.517, CiteScore: 1)
Aerobiologia     Hybrid Journal   (Followers: 3, SJR: 0.673, CiteScore: 2)
Aerosol Science and Engineering     Hybrid Journal  
Aerospace Systems     Hybrid Journal   (Followers: 1)
Aerotecnica Missili & Spazio : J. of Aerospace Science, Technologies & Systems     Hybrid Journal  
Aesthetic Plastic Surgery     Hybrid Journal   (Followers: 11, SJR: 0.825, CiteScore: 1)
African Archaeological Review     Hybrid Journal   (Followers: 21, SJR: 0.862, CiteScore: 1)
Afrika Matematika     Hybrid Journal   (Followers: 1, SJR: 0.235, CiteScore: 0)
Ageing Intl.     Hybrid Journal   (Followers: 7, SJR: 0.39, CiteScore: 1)
Aggiornamenti CIO     Hybrid Journal   (Followers: 1)
Aging Clinical and Experimental Research     Hybrid Journal   (Followers: 3, SJR: 0.67, CiteScore: 2)
Agricultural Research     Hybrid Journal   (Followers: 7, SJR: 0.276, CiteScore: 1)
Agriculture and Human Values     Open Access   (Followers: 15, SJR: 1.173, CiteScore: 3)
Agroforestry Systems     Open Access   (Followers: 20, SJR: 0.663, CiteScore: 1)
Agronomy for Sustainable Development     Open Access   (Followers: 15, SJR: 1.864, CiteScore: 6)
AI & Society     Hybrid Journal   (Followers: 9, SJR: 0.227, CiteScore: 1)
AIDS and Behavior     Hybrid Journal   (Followers: 16, SJR: 1.792, CiteScore: 3)
Air Quality, Atmosphere & Health     Hybrid Journal   (Followers: 4, SJR: 0.862, CiteScore: 3)
Akupunktur & Aurikulomedizin     Full-text available via subscription   (Followers: 1)
Algebra and Logic     Hybrid Journal   (Followers: 7, SJR: 0.531, CiteScore: 0)
Algebra Universalis     Hybrid Journal   (Followers: 2, SJR: 0.583, CiteScore: 1)
Algebras and Representation Theory     Hybrid Journal   (Followers: 1, SJR: 1.095, CiteScore: 1)
Algorithmica     Hybrid Journal   (Followers: 9, SJR: 0.56, CiteScore: 1)
Allergo J.     Full-text available via subscription   (Followers: 1, SJR: 0.234, CiteScore: 0)
Allergo J. Intl.     Hybrid Journal   (Followers: 2)
Alpine Botany     Hybrid Journal   (Followers: 5, SJR: 1.11, CiteScore: 3)
ALTEX : Alternatives to Animal Experimentation     Open Access   (Followers: 2)
AMBIO     Hybrid Journal   (Followers: 10, SJR: 1.569, CiteScore: 4)
American J. of Cardiovascular Drugs     Hybrid Journal   (Followers: 17, SJR: 0.951, CiteScore: 3)
American J. of Community Psychology     Hybrid Journal   (Followers: 29, SJR: 1.329, CiteScore: 2)
American J. of Criminal Justice     Hybrid Journal   (Followers: 9, SJR: 0.772, CiteScore: 1)
American J. of Cultural Sociology     Hybrid Journal   (Followers: 18, SJR: 0.46, CiteScore: 1)
American J. of Dance Therapy     Hybrid Journal   (Followers: 6, SJR: 0.181, CiteScore: 0)
American J. of Potato Research     Hybrid Journal   (Followers: 3, SJR: 0.611, CiteScore: 1)
American J. of Psychoanalysis     Hybrid Journal   (Followers: 22, SJR: 0.314, CiteScore: 0)
American Sociologist     Hybrid Journal   (Followers: 16, SJR: 0.35, CiteScore: 0)
Amino Acids     Hybrid Journal   (Followers: 7, SJR: 1.135, CiteScore: 3)
AMS Review     Partially Free   (Followers: 4)
Analog Integrated Circuits and Signal Processing     Hybrid Journal   (Followers: 10, SJR: 0.211, CiteScore: 1)
Analysis and Mathematical Physics     Hybrid Journal   (Followers: 6, SJR: 0.536, CiteScore: 1)
Analysis in Theory and Applications     Hybrid Journal   (Followers: 1)
Analysis of Verbal Behavior     Hybrid Journal   (Followers: 6)
Analytical and Bioanalytical Chemistry     Hybrid Journal   (Followers: 32, SJR: 0.978, CiteScore: 3)
Anatomical Science Intl.     Hybrid Journal   (Followers: 3, SJR: 0.367, CiteScore: 1)
Angewandte Schmerztherapie und Palliativmedizin     Hybrid Journal  
Angiogenesis     Hybrid Journal   (Followers: 3, SJR: 2.177, CiteScore: 5)
Animal Cognition     Hybrid Journal   (Followers: 23, SJR: 1.389, CiteScore: 3)
Annales françaises de médecine d'urgence     Hybrid Journal   (Followers: 1, SJR: 0.192, CiteScore: 0)
Annales Henri Poincaré     Hybrid Journal   (Followers: 3, SJR: 1.097, CiteScore: 2)
Annales mathématiques du Québec     Hybrid Journal   (Followers: 4, SJR: 0.438, CiteScore: 0)
Annali dell'Universita di Ferrara     Hybrid Journal   (SJR: 0.429, CiteScore: 0)
Annali di Matematica Pura ed Applicata     Hybrid Journal   (Followers: 1, SJR: 1.197, CiteScore: 1)
Annals of Biomedical Engineering     Hybrid Journal   (Followers: 19, SJR: 1.042, CiteScore: 3)
Annals of Combinatorics     Hybrid Journal   (Followers: 4, SJR: 0.932, CiteScore: 1)
Annals of Data Science     Hybrid Journal   (Followers: 13)
Annals of Dyslexia     Hybrid Journal   (Followers: 10, SJR: 0.85, CiteScore: 2)
Annals of Finance     Hybrid Journal   (Followers: 35, SJR: 0.579, CiteScore: 1)
Annals of Forest Science     Hybrid Journal   (Followers: 7, SJR: 0.986, CiteScore: 2)
Annals of Global Analysis and Geometry     Hybrid Journal   (Followers: 1, SJR: 1.228, CiteScore: 1)
Annals of Hematology     Hybrid Journal   (Followers: 15, SJR: 1.043, CiteScore: 2)
Annals of Mathematics and Artificial Intelligence     Hybrid Journal   (Followers: 13, SJR: 0.413, CiteScore: 1)
Annals of Microbiology     Hybrid Journal   (Followers: 13, SJR: 0.479, CiteScore: 2)
Annals of Nuclear Medicine     Hybrid Journal   (Followers: 5, SJR: 0.687, CiteScore: 2)
Annals of Operations Research     Hybrid Journal   (Followers: 11, SJR: 0.943, CiteScore: 2)
Annals of Ophthalmology     Hybrid Journal   (Followers: 13)
Annals of PDE     Hybrid Journal  
Annals of Regional Science     Hybrid Journal   (Followers: 9, SJR: 0.614, CiteScore: 1)
Annals of Software Engineering     Hybrid Journal   (Followers: 13)
Annals of Solid and Structural Mechanics     Hybrid Journal   (Followers: 11, SJR: 0.239, CiteScore: 1)
Annals of Surgical Oncology     Hybrid Journal   (Followers: 15, SJR: 1.986, CiteScore: 4)
Annals of Telecommunications     Hybrid Journal   (Followers: 9, SJR: 0.223, CiteScore: 1)
Annals of the Institute of Statistical Mathematics     Hybrid Journal   (Followers: 1, SJR: 1.495, CiteScore: 1)
Antonie van Leeuwenhoek     Hybrid Journal   (Followers: 5, SJR: 0.834, CiteScore: 2)
Apidologie     Hybrid Journal   (Followers: 4, SJR: 1.22, CiteScore: 3)
APOPTOSIS     Hybrid Journal   (Followers: 9, SJR: 1.424, CiteScore: 4)
Applicable Algebra in Engineering, Communication and Computing     Hybrid Journal   (Followers: 3, SJR: 0.294, CiteScore: 1)
Applications of Mathematics     Hybrid Journal   (Followers: 3, SJR: 0.602, CiteScore: 1)
Applied Biochemistry and Biotechnology     Hybrid Journal   (Followers: 44, SJR: 0.571, CiteScore: 2)
Applied Biochemistry and Microbiology     Hybrid Journal   (Followers: 19, SJR: 0.21, CiteScore: 1)
Applied Categorical Structures     Hybrid Journal   (Followers: 4, SJR: 0.49, CiteScore: 0)
Applied Composite Materials     Hybrid Journal   (Followers: 53, SJR: 0.58, CiteScore: 2)
Applied Entomology and Zoology     Partially Free   (Followers: 7, SJR: 0.422, CiteScore: 1)
Applied Geomatics     Hybrid Journal   (Followers: 3, SJR: 0.733, CiteScore: 3)
Applied Geophysics     Hybrid Journal   (Followers: 9, SJR: 0.488, CiteScore: 1)
Applied Intelligence     Hybrid Journal   (Followers: 15, SJR: 0.6, CiteScore: 2)
Applied Magnetic Resonance     Hybrid Journal   (Followers: 4, SJR: 0.319, CiteScore: 1)
Applied Mathematics & Optimization     Hybrid Journal   (Followers: 10, SJR: 0.886, CiteScore: 1)
Applied Mathematics - A J. of Chinese Universities     Hybrid Journal   (Followers: 1, SJR: 0.17, CiteScore: 0)
Applied Mathematics and Mechanics     Hybrid Journal   (Followers: 5, SJR: 0.461, CiteScore: 1)
Applied Microbiology and Biotechnology     Hybrid Journal   (Followers: 68, SJR: 1.182, CiteScore: 4)
Applied Physics A     Hybrid Journal   (Followers: 10, SJR: 0.481, CiteScore: 2)
Applied Physics B: Lasers and Optics     Hybrid Journal   (Followers: 26, SJR: 0.74, CiteScore: 2)
Applied Psychophysiology and Biofeedback     Hybrid Journal   (Followers: 8, SJR: 0.519, CiteScore: 2)
Applied Research in Quality of Life     Hybrid Journal   (Followers: 12, SJR: 0.316, CiteScore: 1)
Applied Solar Energy     Hybrid Journal   (Followers: 22, SJR: 0.225, CiteScore: 0)
Applied Spatial Analysis and Policy     Hybrid Journal   (Followers: 6, SJR: 0.542, CiteScore: 1)
Aquaculture Intl.     Hybrid Journal   (Followers: 26, SJR: 0.591, CiteScore: 2)
Aquarium Sciences and Conservation     Hybrid Journal   (Followers: 2)
Aquatic Ecology     Hybrid Journal   (Followers: 37, SJR: 0.656, CiteScore: 2)
Aquatic Geochemistry     Hybrid Journal   (Followers: 3, SJR: 0.591, CiteScore: 1)
Aquatic Sciences     Hybrid Journal   (Followers: 14, SJR: 1.109, CiteScore: 3)
Arabian J. for Science and Engineering     Hybrid Journal   (Followers: 5, SJR: 0.303, CiteScore: 1)
Arabian J. of Geosciences     Hybrid Journal   (Followers: 2, SJR: 0.319, CiteScore: 1)
Archaeological and Anthropological Sciences     Hybrid Journal   (Followers: 22, SJR: 1.052, CiteScore: 2)
Archaeologies     Hybrid Journal   (Followers: 13, SJR: 0.224, CiteScore: 0)
Archiv der Mathematik     Hybrid Journal   (Followers: 1, SJR: 0.725, CiteScore: 1)
Archival Science     Hybrid Journal   (Followers: 68, SJR: 0.745, CiteScore: 2)
Archive for History of Exact Sciences     Hybrid Journal   (Followers: 7, SJR: 0.186, CiteScore: 1)
Archive for Mathematical Logic     Hybrid Journal   (Followers: 3, SJR: 0.909, CiteScore: 1)
Archive for Rational Mechanics and Analysis     Hybrid Journal   (SJR: 3.93, CiteScore: 3)
Archive of Applied Mechanics     Hybrid Journal   (Followers: 6, SJR: 0.79, CiteScore: 2)
Archives and Museum Informatics     Hybrid Journal   (Followers: 171, SJR: 0.101, CiteScore: 0)
Archives of Computational Methods in Engineering     Hybrid Journal   (Followers: 6, SJR: 1.41, CiteScore: 5)
Archives of Dermatological Research     Hybrid Journal   (Followers: 7, SJR: 1.006, CiteScore: 2)
Archives of Environmental Contamination and Toxicology     Hybrid Journal   (Followers: 14, SJR: 0.773, CiteScore: 2)
Archives of Gynecology and Obstetrics     Hybrid Journal   (Followers: 18, SJR: 0.956, CiteScore: 2)
Archives of Microbiology     Hybrid Journal   (Followers: 10, SJR: 0.644, CiteScore: 2)
Archives of Orthopaedic and Trauma Surgery     Hybrid Journal   (Followers: 9, SJR: 1.146, CiteScore: 2)
Archives of Osteoporosis     Hybrid Journal   (Followers: 2, SJR: 0.71, CiteScore: 2)
Archives of Sexual Behavior     Hybrid Journal   (Followers: 11, SJR: 1.493, CiteScore: 3)
Archives of Toxicology     Hybrid Journal   (Followers: 18, SJR: 1.541, CiteScore: 5)
Archives of Virology     Hybrid Journal   (Followers: 5, SJR: 0.973, CiteScore: 2)
Archives of Women's Mental Health     Hybrid Journal   (Followers: 17, SJR: 1.274, CiteScore: 3)
Archivio di Ortopedia e Reumatologia     Hybrid Journal  
Archivum Immunologiae et Therapiae Experimentalis     Hybrid Journal   (Followers: 2, SJR: 0.946, CiteScore: 3)
ArgoSpine News & J.     Hybrid Journal  
Argumentation     Hybrid Journal   (Followers: 6, SJR: 0.349, CiteScore: 1)
Arid Ecosystems     Hybrid Journal   (Followers: 3, SJR: 0.2, CiteScore: 0)
Arkiv för Matematik     Hybrid Journal   (Followers: 1, SJR: 0.766, CiteScore: 1)
arktos : The J. of Arctic Geosciences     Hybrid Journal  
Arnold Mathematical J.     Hybrid Journal   (Followers: 1, SJR: 0.355, CiteScore: 0)
Arthropod-Plant Interactions     Hybrid Journal   (Followers: 2, SJR: 0.839, CiteScore: 2)
Arthroskopie     Hybrid Journal   (Followers: 1, SJR: 0.131, CiteScore: 0)
Artificial Intelligence and Law     Hybrid Journal   (Followers: 12, SJR: 0.937, CiteScore: 2)
Artificial Intelligence Review     Hybrid Journal   (Followers: 22, SJR: 0.833, CiteScore: 4)
Artificial Life and Robotics     Hybrid Journal   (Followers: 10, SJR: 0.226, CiteScore: 0)
Asia Europe J.     Hybrid Journal   (Followers: 4, SJR: 0.504, CiteScore: 1)
Asia Pacific Education Review     Hybrid Journal   (Followers: 12, SJR: 0.479, CiteScore: 1)
Asia Pacific J. of Management     Hybrid Journal   (Followers: 17, SJR: 1.185, CiteScore: 2)

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Similar Journals
Journal Cover
AMS Review
Number of Followers: 4  
 
  Partially Free Journal Partially Free Journal
ISSN (Print) 1869-814X - ISSN (Online) 1869-8182
Published by Springer-Verlag Homepage  [2573 journals]
  • Frontline knowledge networks in open collaboration models for service
           innovations
    • Abstract: Abstract Service organizations often view customer-facing or frontline employees (FLEs) as sources of inimitable knowledge valuable for innovation. This is due to the experiential nature of service and subtle qualities of engaging customer interactions. Yet, organizations face significant challenges while leveraging the knowledge of their FLEs to develop service innovations. Drawing upon the open innovation and social network literatures, we theorize the role of FLE networks, and the degree to which these networks enable the flow of distinct content for realizing effective service innovation. Specifically, we conceptualize a taxonomy of network domains—connecting customer- and internal-facing employees, and resource flows—new knowledge and self-governance activities, to provide a framework for FLE roles in knowledge networks for service-innovation. Our taxonomy expands opportunities for theorizing the mechanisms of frontline knowledge networks in service innovation as well as identifying a “dark side” that undermines potential innovation gains if left unchecked. Future directions and implications for theory and practice are discussed.
      PubDate: 2019-03-04
       
  • A MAP for effective advertising: the metaphoric advertising processing
           model
    • Abstract: Metaphors can trigger attention and surprise, elicit positive feelings when the non-obvious metaphoric meaning is deciphered, and accelerate the understanding of complex or abstract information due to figurative metaphoric associations. Hence, metaphors can satisfy important requirements of marketing communications. Accordingly, in recent decades, an increasing amount of marketing research has examined this concept. The present article provides an overview of this research on metaphors in the advertising literature, outlines the importance of metaphoric advertising for achieving key marketing aims, and identifies crucial research gaps in the current literature. Based on this overview, we integrate theoretical ideas and empirical findings from marketing and (consumer) psychology to develop the Metaphoric Advertising Processing Model (MAP), which offers new insights into the definition, processing, comprehension, and outcomes of metaphoric advertising. We conclude with concrete suggestions and recommendations for future research and describe the practical implications of the model.
      PubDate: 2019-01-17
       
  • Empowerment in marketing: synthesis, critical review, and agenda for
           future research
    • Abstract: Abstract We comprehensively review consumer empowerment, which has received increasing attention from academics and has given rise to inconsistent theoretical frameworks. Building on a multidisciplinary approach and a review of power models, we begin with a conceptualization of empowerment, identifying the concept’s contours and origins. Then, we show how multidisciplinary advancements influence the marketing discipline through an assessment of the empowerment literature. We reveal important knowledge gaps on the topic related to different theoretical orientations and various levels of analysis and context. We then propose an organizing framework to help understand the underlying mechanisms induced in psychological empowerment by changes in the market structure and technological shifts, consumer-to-firm, state-to-consumer, and firm-to-consumer deliberate actions. Our critical review of the marketing literature reveals the limits of prior research, and we suggest directions for future theoretical and empirical research on the consumer empowerment theme.
      PubDate: 2019-01-07
       
  • The ultimate co-creation: leveraging customer input in business model
           innovation
    • Abstract: Abstract In order to stay competitive, organizations need to regularly revamp and innovate their business model (BM). A key catalyst for innovation—acknowledged by managers as well as academics—is input from customers. However, the functional aspect of customer input in the process of business model innovation (BMI) is still ambiguous. In this paper, we explore the role of customers in the process of BMI and propose a conceptual model that links customer input to BMI success. Particularly, our model demonstrates how customer input is generated and how organizations can efficiently and effectively manage such input to enhance the performance of their newly innovated BM. This proposed model provides managers with a basis for developing actionable plans to reach customers, utilize their input during the BMI process, and enhance BMI success.
      PubDate: 2019-01-03
       
  • Firm authenticity: the construct, research propositions, and managerial
           implications
    • Abstract: Abstract Firm authenticity is conceptualized as a dual-component hierarchical model, suggesting that authenticity is manifested at different organizational (employee, leadership, and strategic management) levels, as well as in the organization’s marketplace presence (products, brands, and corporate identity). Firm authenticity is distinguished from trustworthiness, corporate social responsibility, and market orientation, providing insight into the strategy’s theoretical boundaries. Drawing on signaling and stakeholder theories, a mediated conceptual model capturing a series of research propositions is advanced. Signaling theory suggests that signaling authenticity can be effective, and stakeholder theory proposes that firm authenticity appeals to all stakeholders, resulting in increased shareholder value and potentially shielding the firm from negative consumer reactions, whereas signaling theory proposes that it positively influences consumer related outcome variables (loyalty and purchase intentions). Managers are encouraged to integrate authenticity into their organizations, while research extensions that operationalize the construct and test its nomological validity, using latent variable modeling, secondary data analysis, or a combination thereof are recommended.
      PubDate: 2019-01-03
       
  • The extended self, product valuation, and the endowment effect
    • Abstract: Abstract Various explanations have been proposed to account for discrepancies in product valuation, pertaining particularly to the buyer-seller valuation gap called the endowment effect. Previous research has examined the roles of loss sensitivity, strategic responding, differences between buyers and sellers in information processing, self-enhancement, and psychological ownership as causes of the endowment effect. This article presents a conceptual perspective based on the theory of the extended self that integrates previously proposed mechanisms for the endowment effect. The self-extension perspective generates novel predictions about possible moderators of the endowment effect. Further, the self-extension perspective also raises questions for product valuation in general. By integrating previous research and posing new questions, the self-extension perspective provides a new base for the advancement of research on product valuation.
      PubDate: 2018-12-19
       
  • The transition from products to connected health
    • PubDate: 2018-12-01
       
  • The transition from products to connected health: observations and avenues
           for future research
    • Abstract: Abstract The transition of ResMed, the world’s leading manufacturer of therapies and devices for Obstructive Sleep Apnea, from a goods producer to an information-intensive firm presents a compelling opportunity for marketing scholars to revisit fundamental issues in strategic marketing’s theoretical past. These issues are still vitally relevant today and spark a host of interesting and important research opportunities for marketing scholars to pursue. In this commentary, we identify three important transformations undertaken by ResMed’s strategic leadership, which have strong ties to classical marketing theories and scholarship. First, ResMed moves from being a goods manufacturer to an information-intensive firm. This raises questions about the value of information that should intrigue marketing researchers. Second, the firm redefines its business, and does this not just once, but as is apparent from the case, on a dynamic basis. There are many avenues for marketing scholars of today to return to and explore in this regard. Third, ResMed makes substantial shifts in organizational culture, and also changes its structure as the result of its transformed strategy. While culture has been reasonably well considered in the marketing literature, the strategy-structure debate has mostly been conceded to strategic management scholars. There are still very fruitful research issues for marketing academics to explore in this regard.
      PubDate: 2018-12-01
       
  • Sustainability in marketing: a systematic review unifying 20 years of
           theoretical and substantive contributions (1997–2016)
    • Abstract: Abstract A growing area of marketing research has surfaced in the past 20 years at the nexus of marketing and sustainability. However, a review of marketing literature shows that this field lacks conceptual and theoretical clarity. This article reviews research published on sustainability from 25 leading marketing journals between 1997 and 2016. It examines how theories used to frame sustainability in marketing literature have evolved. Additionally, no unified definition for sustainability exists in current marketing literature. To fill this void, the author proposes a new, holistic definition of sustainability in marketing, coined “sustainable marketing,” which is unique to the marketing discipline. Through presenting the GREEN Framework of Sustainable Marketing, the author conceptually and theoretically clarifies, unifies, and extends the current research. Finally, the systematic review explores implications for theory and practice and offers researchers, practitioners, and policymakers many opportunities for future research.
      PubDate: 2018-12-01
       
  • Complex systems: marketing’s new frontier
    • Abstract: Abstract Complex systems approaches are emerging as new methods that complement conventional analytical and statistical approaches for analyzing marketing phenomena. These methods can provide researchers with tools to understand and predict marketing outcomes that emerge at the aggregate level by modeling feedback between heterogeneous agents and agent interaction with various marketing environmental variables. While the benefits of complex systems approaches often come with a high computational cost, steady advances in access to better computational resources has allowed more researchers to adopt complex systems approaches as part of their portfolio of methods. In this paper, we will provide a description of the key concepts, benefits, and tools of complex systems. The goal of this work is to encourage marketing researchers and practitioners who are not familiar with these approaches to consider the adoption of these methods. We end with a discussion of the future research opportunities that this powerful methodology enables.
      PubDate: 2018-12-01
       
  • Consumer empowerment in consumer–firm relationships: conceptual
           framework and implications for research
    • Abstract: Abstract This article contributes to the literature on consumer power in consumer-firm relationships in three ways. First, it proposes a consumer empowerment framework adopting a consumer perspective that includes the antecedents and consequences of consumer power perception. Second, it distinguishes two manifestations of consumer power perception: personal power—the perceived ability to resist or ignore a firm’s persuasive efforts and make final decisions independently—and social power—the perception of influencing a firm’s decisions and responses. Third, it identifies the entities involved (i.e., firms, third parties, and other consumers) that empower consumers through the exchange of resources. Moreover, this article discusses how the constructs of consumer power and empowerment differ from related concepts such as perceived control and self-efficacy. Finally, it proposes a research agenda.
      PubDate: 2018-12-01
       
  • Multiple stakeholder market orientation: a service-dominant logic
           perspective of the market orientation paradigm
    • Abstract: Abstract The purpose of this research is to propose a comprehensive conceptualization of the market orientation construct that acknowledges the role of salient stakeholders in value co-creation. The proposed multiple stakeholder market orientation (MSMO) construct is a more broadly defined conceptualization of what it means to implement the marketing concept in a multi-stakeholder business environment. The construct is developed within the context of prevailing theoretical perspectives including the service-dominant logic of marketing, stakeholder theory, and the market orientation paradigm. Specifically, the construct is developed as an interconnected operant resource consisting of a stakeholder orientation, a systems orientation, and a shared value orientation.
      PubDate: 2018-10-01
       
  • A conceptual perspective on collaborative consumption
    • Abstract: Abstract While considerable investigative work has focused on collaborative consumption (CC) from a managerial standpoint, the concept still lacks the conceptual groundwork necessary to categorize and fully understand its scopes and limits. In this article, the authors draw upon past research to delineate the construct, discuss its dimensionalities, and propose a conceptualization of CC. The CC concept is based on six key thrusts: (1) the consumer’s ability to switch sides; (2) the collaboration intensity; (3) the manner in which consumers partake in CC; (4) the transfer of ownership and use; (5) the channels used; and (6) the extended range of stakeholders in collaborative exchanges. This analytical endeavour brings to the fore the multidimensional aspect of CC, the centrality of a two-sided instead of a one-sided consumer role, and the extent to which both CC (collaborative consumption) and conventional consumption (conventional economy) are tightly interrelated.
      PubDate: 2018-07-20
       
  • How valence, volume and variance of online reviews influence brand
           attitudes
    • Abstract: Abstract Online reviews can strongly influence purchase decisions. In the past decade, extensive research in the field of online reviews has focused on product categories (e.g., hedonic, utilitarian) and product sales. However, research on how the characteristics of online reviews (valence, volume, and variance) influence attitudes toward brands is sparse, even though brands are among the most valuable corporate assets and companies use online marketing extensively to increase brand loyalty. Thus, this paper offers a conceptual model that closely examines the relationship between the characteristics of online reviews and brand attitudes. The model contributes to a better understanding of the influence of contextual factors on brand attitudes within online communication. In line with prior research, the study conceptualizes volume and variance as moderators of valence. Furthermore, the proposed conceptual model integrates brand type (functional, emotional, symbolic, and lifestyle) and the source of review (stranger or acquaintance) as potential moderators. Conceptual insights, along with managerial implications for online marketing managers, are provided.
      PubDate: 2018-07-03
       
  • The journey towards customer centricity and service growth in B2B: a
           commentary and research directions
    • PubDate: 2018-06-01
       
  • A framework for studying the impact of outdoor atmospherics in retailing
    • Authors: Peter H. Bloch; Omid Kamran-Disfani
      Abstract: Abstract The design of retail stores and shopping environments is critical to attracting customers and maintaining profitability. Over the years, research on retail design and atmospherics has been almost completely focused on store interiors. This research shortfall is unfortunate given the increasing focus of savvy retail managers on brand building and the creation of sustainable competitive advantage through exterior store architecture, outdoor lifestyle centers, and urban shopping districts. In order to stimulate research in this important, yet under-researched topic area, we synthesize literature from a number of domains and provide a conceptual framework that examines the impact of outdoor atmospherics on shoppers’ psychological and behavioral responses. After presentation of this framework, we discuss implications for practice and potential avenues for future research.
      PubDate: 2018-03-26
      DOI: 10.1007/s13162-018-0111-5
       
  • Brand-self connections and brand prominence as drivers of employee brand
           attachment
    • Authors: Lucy Gill-Simmen; Deborah J. MacInnis; Andreas B. Eisingerich; C. Whan Park
      Abstract: Abstract Past research reveals that customers can attach meanings to brands that create strong connections between the brand and the self. When they do, and when the brand is prominent in their minds, they become psychologically attached to the brand, and display strong brand loyalty and advocacy behaviors. We use a grounded theory framework to ask if employees develop similar brand-self connections and regard the brand as prominent in their lives based on the meaning they attach to the brand they work for. This question is important because employee’s attachment to the brand can have critical equity-driving implications for the brand’s marketplace success and the employee’s commitment to the organization. We also ask what drives such outcomes. Beyond identifying novel drivers of employees’ brand attachment, we find that employees’ attachment to a brand is conceptually and empirically different from attachment or commitment to the organization. Specifically, we observe employees who are not attached to the organization but who are still attached to the brand, and who engage in difficult-to-enact pro-brand and pro-organization behaviors. Finally, our findings contribute to a broader knowledge base on organizational commitment and attachment by identifying brand meaning-related drivers of employees’ organizational commitment/attachment. Prior research has studied non-brand related drivers of these organizational outcomes.
      PubDate: 2018-03-15
      DOI: 10.1007/s13162-018-0110-6
       
  • Constructing a theoretical framework for the process of innovation
           legitimation
    • Authors: Anastasia Thyroff; Jennifer Christie Siemens; Jeff B. Murray
      Abstract: Abstract The purpose of this research is to provide a framework for studying the key stakeholders who play a role in the process legitimation of an innovation. Specifically, we combine Foucault’s discourse on power, Latour’s Actor Network Theory and Goffman’s frame analysis to present a theoretical framework for the process of innovation legitimation (PIL). To demonstrate its usefulness, we apply the PIL framework to the context of nanotechnology. We ultimately determine that there are four key stakeholders trying to frame nanotechnology: 1) Advancement (i.e., government), 2) Management (i.e., industry), 3) Development (i.e., academia), and 4) Reflection (i.e., NGOs). The trajectory of market formation and legitimation for nanotechnology will depend largely on the cultural discourses that are disseminated by these four actors and the way other peripheral actors interpret the dominant frames. By conceptualizing the current frames for an innovation in the process of legitimizing, the future of each key discourse can be envisioned.
      PubDate: 2018-01-15
      DOI: 10.1007/s13162-017-0109-4
       
  • Market orientation − firm performance link in a dynamic environment:
           looking inside the black box
    • Authors: Rahul Kumar Sett
      Abstract: Abstract Our understanding of how market orientation can sustain superior firm performance in a rapidly changing environment is still evolving. This paper presents a model that explains the phenomenon by viewing market orientation as a firm-level dynamic capability that comprises three component capacities: to sense opportunities and threats; to seize opportunities and/or guard against threats; and to reconfigure firm resources in sync with environmental changes. These three capacities represent the three dimensions of market orientation. The nature of these capacities and the organizational processes that undergird them are explicated. It is argued that the capacities of sensing, seizing, and resource reconfiguration can help a market oriented firm to advantageously exploit environmental uncertainties and thereby sustain superior performance. Direction of future research and managerial implications are discussed.
      PubDate: 2017-08-07
      DOI: 10.1007/s13162-017-0099-2
       
  • Toward an improved conceptual understanding of consumer ambivalence
    • Authors: Jenni Sipilä; Anssi Tarkiainen; Sanna Sundqvist
      Abstract: Abstract Despite the significance of ambivalence in consumer research, the concept suffers from a lack of clarity. This study thus aims to develop an improved conceptual understanding of consumer ambivalence based on the analysis of existing definitions. A number of challenges are observed and addressed through key premises that characterize the concept of consumer ambivalence. Furthermore, the presented conceptualization is contextualized into the area of consumption. The result of this process is an enhanced view of consumer ambivalence that builds on and extends earlier conceptualizations in 1) recognizing a wide variety of concepts that can be studied under the umbrella of consumer ambivalence, 2) specifying the multitude of objects of consumer ambivalence, and 3) specifying the temporal scope of consumer ambivalence through the concept of consumption episodes. The proposed conceptualization accommodates the richness of different approaches to consumer ambivalence and thus contributes to a wide range of consumer research.
      PubDate: 2017-07-31
      DOI: 10.1007/s13162-017-0098-3
       
 
 
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