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Publisher: Project MUSE   (Total: 294 journals)

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Showing 1 - 200 of 294 Journals sorted alphabetically
Ab Imperio     Full-text available via subscription   (Followers: 1, SJR: 0.405, h-index: 4)
Advertising & Society Review     Full-text available via subscription   (Followers: 14)
African Economic History     Full-text available via subscription   (Followers: 11)
Alabama Review     Full-text available via subscription  
American Annals of the Deaf     Full-text available via subscription   (Followers: 13, SJR: 0.404, h-index: 31)
American Book Review     Full-text available via subscription   (Followers: 8, SJR: 0.102, h-index: 1)
American Catholic Studies     Full-text available via subscription  
American Periodicals : A J. of History, Criticism, and Bibliography     Full-text available via subscription   (Followers: 8, SJR: 0.129, h-index: 2)
American Studies     Full-text available via subscription   (Followers: 22)
Anales Galdosianos     Full-text available via subscription  
Anthropologica     Full-text available via subscription   (Followers: 5, SJR: 0.172, h-index: 12)
Anthropological Quarterly     Full-text available via subscription   (Followers: 61, SJR: 0.995, h-index: 30)
Appalachian Heritage     Full-text available via subscription   (Followers: 5)
Archives of Asian Art     Full-text available via subscription   (Followers: 9, SJR: 0.101, h-index: 3)
Arizona J. of Hispanic Cultural Studies     Full-text available via subscription   (Followers: 3)
Arizona Quarterly: A J. of American Literature, Culture, and Theory     Full-text available via subscription   (Followers: 13)
Arthuriana     Full-text available via subscription   (Followers: 5, SJR: 0.172, h-index: 4)
ASEAN Economic Bulletin     Full-text available via subscription   (Followers: 5)
Asia Policy     Full-text available via subscription   (Followers: 7)
Asian Bioethics Review     Full-text available via subscription   (Followers: 2)
Asian Music     Full-text available via subscription   (Followers: 11)
Asian Perspectives     Full-text available via subscription   (Followers: 9, SJR: 0.165, h-index: 21)
Asian Theatre J.     Full-text available via subscription   (Followers: 5, SJR: 0.1, h-index: 6)
AUDEM : The Intl. J. of Higher Education and Democracy     Full-text available via subscription   (Followers: 10)
Azalea: J. of Korean Literature & Culture     Full-text available via subscription   (Followers: 4)
Biography     Full-text available via subscription   (Followers: 17, SJR: 0.23, h-index: 14)
Brookings Trade Forum     Full-text available via subscription   (Followers: 3)
Brookings-Wharton Papers on Financial Services     Full-text available via subscription   (Followers: 3)
Brookings-Wharton Papers on Urban Affairs     Full-text available via subscription   (Followers: 7)
Buddhist-Christian Studies     Full-text available via subscription   (Followers: 6)
Buildings & Landscapes: J. of the Vernacular Architecture Forum     Full-text available via subscription   (Followers: 13, SJR: 0.101, h-index: 2)
Bulletin of Medieval Canon Law     Full-text available via subscription   (Followers: 3)
Bulletin of the Comediantes     Full-text available via subscription   (Followers: 2, SJR: 0.1, h-index: 4)
Calíope : J. of the Society for Renaissance and Baroque Hispanic Poetry     Full-text available via subscription   (Followers: 1)
Canadian Ethnic Studies     Full-text available via subscription   (Followers: 3)
Canadian J. of Information and Library Science     Full-text available via subscription   (Followers: 287, SJR: 0.197, h-index: 12)
Canadian J. of Linguistics / La revue canadienne de linguistique     Full-text available via subscription   (Followers: 9, SJR: 0.139, h-index: 14)
Canadian J. of Philosophy     Full-text available via subscription   (Followers: 19, SJR: 0.265, h-index: 14)
Canadian Review of Comparative Literature / Revue Canadienne de Littérature Comparée     Full-text available via subscription   (Followers: 1, SJR: 0.1, h-index: 1)
Canadian Theatre Review     Full-text available via subscription   (Followers: 3, SJR: 0.101, h-index: 3)
Caribbean Studies     Full-text available via subscription   (Followers: 11)
Catholic Historical Review     Full-text available via subscription   (Followers: 16, SJR: 0.102, h-index: 8)
Cervantes : Bulletin of the Cervantes Society of America     Full-text available via subscription   (Followers: 1)
China : An Intl. J.     Full-text available via subscription   (Followers: 17, SJR: 0.181, h-index: 7)
China Review Intl.     Full-text available via subscription   (Followers: 8)
Cinema J.     Full-text available via subscription   (Followers: 22)
Civil War History     Full-text available via subscription   (Followers: 19, SJR: 0.176, h-index: 10)
Colorado Review     Full-text available via subscription   (Followers: 1)
Comitatus : A J. of Medieval and Renaissance Studies     Full-text available via subscription   (Followers: 19)
Comparative Drama     Full-text available via subscription   (Followers: 4, SJR: 0.114, h-index: 5)
Comparative Technology Transfer and Society     Full-text available via subscription   (Followers: 3)
Conradiana     Full-text available via subscription   (Followers: 1, SJR: 0.101, h-index: 3)
Conservative Judaism     Full-text available via subscription   (Followers: 5)
Contagion : J. of Violence, Mimesis, and Culture     Full-text available via subscription   (Followers: 7, SJR: 0.101, h-index: 2)
Contemporary Pacific     Full-text available via subscription   (Followers: 9, SJR: 0.345, h-index: 25)
Contemporary Southeast Asia: A J. of Intl. and Strategic Affairs     Full-text available via subscription   (Followers: 21, SJR: 0.277, h-index: 4)
CR : The New Centennial Review     Full-text available via subscription   (Followers: 2, SJR: 0.15, h-index: 12)
Criticism     Full-text available via subscription   (Followers: 10, SJR: 0.1, h-index: 13)
Cross-Currents : East Asian History and Culture Review     Full-text available via subscription   (Followers: 3)
Cuban Studies     Full-text available via subscription   (Followers: 6)
Cultural Critique     Full-text available via subscription   (Followers: 9, SJR: 0.124, h-index: 16)
Demokratizatsiya: The J. of Post-Soviet Democratization     Full-text available via subscription   (Followers: 8, SJR: 0.414, h-index: 15)
Diaspora: A J. of Transnational Studies     Full-text available via subscription   (Followers: 13)
Dickens Quarterly     Full-text available via subscription   (Followers: 1, SJR: 0.1, h-index: 4)
Dictionaries : J. of the Dictionary Society of North America     Full-text available via subscription  
Digital Philology : A J. of Medieval Cultures     Full-text available via subscription   (Followers: 5)
Discourse     Full-text available via subscription   (Followers: 9)
Dublin James Joyce J.     Full-text available via subscription   (Followers: 1)
Early American Literature     Full-text available via subscription   (Followers: 7, SJR: 0.139, h-index: 10)
Economía     Full-text available via subscription   (Followers: 14)
Ecotone     Full-text available via subscription  
Education and Treatment of Children     Full-text available via subscription   (Followers: 3, SJR: 0.619, h-index: 25)
Éire-Ireland     Full-text available via subscription   (Followers: 8, SJR: 0.124, h-index: 8)
ELH     Full-text available via subscription   (Followers: 18, SJR: 0.168, h-index: 14)
Emily Dickinson J.     Full-text available via subscription   (Followers: 3, SJR: 0.111, h-index: 4)
English Literature in Transition 1880-1920     Full-text available via subscription   (Followers: 6, SJR: 0.131, h-index: 5)
ESC: English Studies in Canada     Full-text available via subscription   (Followers: 3, SJR: 0.101, h-index: 6)
ESQ: A J. of the American Renaissance     Full-text available via subscription   (Followers: 1, SJR: 0.157, h-index: 6)
Essays in Medieval Studies     Full-text available via subscription   (Followers: 20)
Eudora Welty Review     Full-text available via subscription  
Feminist Formations     Full-text available via subscription   (Followers: 5)
Film & History: An Interdisciplinary J. of Film and Television Studies     Full-text available via subscription   (Followers: 37, SJR: 0.1, h-index: 2)
Forum J.     Full-text available via subscription  
Fourth Genre: Explorations in Nonfiction     Full-text available via subscription   (Followers: 1, SJR: 0.1, h-index: 1)
Framework : The J. of Cinema and Media     Full-text available via subscription   (Followers: 20)
Franciscan Studies     Full-text available via subscription   (Followers: 6, SJR: 0.101, h-index: 1)
French Colonial History     Full-text available via subscription   (Followers: 24, SJR: 0.101, h-index: 3)
Future Anterior     Full-text available via subscription   (Followers: 1, SJR: 0.101, h-index: 2)
Future of Children     Full-text available via subscription   (Followers: 5, SJR: 1.68, h-index: 62)
George Herbert J.     Full-text available via subscription  
German Studies Review     Full-text available via subscription   (Followers: 27, SJR: 0.116, h-index: 9)
Ghana Studies     Full-text available via subscription   (Followers: 15)
Goethe Yearbook     Full-text available via subscription   (Followers: 7)
Harvard J. of Asiatic Studies     Full-text available via subscription   (Followers: 13)
Hebrew Studies     Full-text available via subscription   (Followers: 5, SJR: 0.13, h-index: 2)
Helios     Full-text available via subscription   (Followers: 2, SJR: 0.111, h-index: 8)
Hemingway Review     Full-text available via subscription   (Followers: 4)
Henry James Review     Full-text available via subscription   (Followers: 4, SJR: 0.178, h-index: 8)
High School J.     Full-text available via subscription   (Followers: 2)
Hispania     Full-text available via subscription   (Followers: 8, SJR: 0.258, h-index: 5)
Hispanic Review     Full-text available via subscription   (Followers: 13, SJR: 0.177, h-index: 5)
Hispanófila     Full-text available via subscription   (Followers: 3, SJR: 0.1, h-index: 3)
Histoire sociale/Social history     Full-text available via subscription   (Followers: 9, SJR: 0.115, h-index: 8)
Historically Speaking     Full-text available via subscription   (Followers: 4)
Hopscotch: A Cultural Review     Full-text available via subscription  
Human Biology     Full-text available via subscription   (Followers: 9, SJR: 0.562, h-index: 45)
Human Rights Quarterly     Full-text available via subscription   (Followers: 67, SJR: 0.428, h-index: 46)
Humanity : An Intl. J. of Human Rights, Humanitarianism, and Development     Full-text available via subscription   (Followers: 16)
Information & Culture : A J. of History     Full-text available via subscription   (Followers: 35)
Intertexts     Full-text available via subscription   (Followers: 8)
Islamic Africa     Full-text available via subscription   (Followers: 3)
J. for the Study of Radicalism     Full-text available via subscription   (Followers: 8, SJR: 0.137, h-index: 3)
J. of American Folklore     Full-text available via subscription   (Followers: 5, SJR: 0.198, h-index: 15)
J. of Asian American Studies     Full-text available via subscription   (Followers: 3)
J. of Burma Studies     Full-text available via subscription   (Followers: 4, SJR: 0.175, h-index: 3)
J. of Canadian Studies/Revue d'études canadiennes     Full-text available via subscription   (Followers: 4, SJR: 0.175, h-index: 10)
J. of College Student Development     Full-text available via subscription   (Followers: 8, SJR: 0.615, h-index: 47)
J. of Colonialism and Colonial History     Full-text available via subscription   (Followers: 23)
J. of Democracy     Full-text available via subscription   (Followers: 46, SJR: 1.815, h-index: 56)
J. of Developing Areas     Full-text available via subscription   (Followers: 6)
J. of Dramatic Theory and Criticism     Full-text available via subscription   (Followers: 4)
J. of Early Christian Studies     Full-text available via subscription   (Followers: 20, SJR: 0.252, h-index: 15)
J. of Health Care for the Poor and Underserved     Full-text available via subscription   (Followers: 6, SJR: 0.569, h-index: 42)
J. of Higher Education, The     Full-text available via subscription   (Followers: 35, SJR: 1.189, h-index: 57)
J. of Individual Psychology     Full-text available via subscription   (Followers: 5)
J. of Japanese Studies     Full-text available via subscription   (Followers: 13, SJR: 0.182, h-index: 13)
J. of Jewish Identities     Full-text available via subscription   (Followers: 11)
J. of Korean Religions     Full-text available via subscription   (Followers: 3, SJR: 0.101, h-index: 1)
J. of Korean Studies     Full-text available via subscription   (Followers: 10, SJR: 0.169, h-index: 3)
J. of Late Antiquity     Full-text available via subscription   (Followers: 6)
J. of Latin American Geography     Full-text available via subscription   (Followers: 3, SJR: 0.165, h-index: 15)
J. of Military History     Full-text available via subscription   (Followers: 33)
J. of Modern Greek Studies     Full-text available via subscription   (Followers: 4, SJR: 0.205, h-index: 11)
J. of Narrative Theory     Full-text available via subscription   (Followers: 27, SJR: 0.11, h-index: 7)
J. of Policy History     Full-text available via subscription   (Followers: 15, SJR: 0.116, h-index: 2)
J. of Shi'a Islamic Studies     Full-text available via subscription   (Followers: 4, SJR: 0.119, h-index: 2)
J. of Slavic Linguistics     Full-text available via subscription   (Followers: 2)
J. of Song-Yuan Studies     Full-text available via subscription   (Followers: 6, SJR: 0.102, h-index: 1)
J. of the Civil War Era     Full-text available via subscription   (Followers: 10)
J. of the Early Republic     Full-text available via subscription   (Followers: 10, SJR: 0.144, h-index: 11)
J. of the History of Childhood and Youth     Full-text available via subscription   (Followers: 2)
J. of the History of Ideas     Full-text available via subscription   (Followers: 144, SJR: 0.143, h-index: 24)
J. of the History of Philosophy     Full-text available via subscription   (Followers: 51, SJR: 0.482, h-index: 15)
J. of the History of Sexuality     Full-text available via subscription   (Followers: 27, SJR: 0.102, h-index: 21)
J. of the Malaysian Branch of the Royal Asiatic Society     Full-text available via subscription   (Followers: 5)
J. of the Society of Christian Ethics     Full-text available via subscription   (Followers: 5, SJR: 0.108, h-index: 6)
J. of the Southwest     Full-text available via subscription   (Followers: 1, SJR: 0.109, h-index: 6)
J. of Women's History     Full-text available via subscription   (Followers: 22, SJR: 0.119, h-index: 15)
J. of World History     Full-text available via subscription   (Followers: 29, SJR: 0.137, h-index: 25)
J19 : The J. of Nineteenth-Century Americanists     Full-text available via subscription   (Followers: 3)
James Joyce Quarterly     Full-text available via subscription   (Followers: 7, SJR: 0.1, h-index: 3)
Jeunesse: Young People, Texts, Cultures     Full-text available via subscription   (Followers: 2)
Joyce Studies Annual     Full-text available via subscription   (Followers: 2)
Kennedy Institute of Ethics J.     Full-text available via subscription   (Followers: 5, SJR: 0.473, h-index: 32)
Korean Studies     Full-text available via subscription   (Followers: 10)
Kritika: Explorations in Russian and Eurasian History     Full-text available via subscription   (Followers: 12, SJR: 0.432, h-index: 16)
L'Esprit Créateur     Full-text available via subscription   (Followers: 3, SJR: 0.103, h-index: 5)
La corónica : A J. of Medieval Hispanic Languages, Literatures, and Cultures     Full-text available via subscription   (Followers: 4)
Language     Full-text available via subscription   (Followers: 26, SJR: 1.678, h-index: 54)
Late Imperial China     Full-text available via subscription   (Followers: 8, SJR: 0.104, h-index: 8)
Latin American Music Review     Full-text available via subscription   (Followers: 4)
Latin American Theatre Review     Full-text available via subscription   (Followers: 1, SJR: 0.1, h-index: 2)
Le mouvement social     Full-text available via subscription   (Followers: 1, SJR: 0.125, h-index: 7)
Leviathan : A J. of Melville Studies     Full-text available via subscription   (Followers: 2, SJR: 0.1, h-index: 2)
Library Trends     Full-text available via subscription   (Followers: 405, SJR: 0.357, h-index: 34)
Literature and Medicine     Full-text available via subscription   (Followers: 7, SJR: 0.117, h-index: 12)
Logos: A J. of Catholic Thought and Culture     Full-text available via subscription   (Followers: 15, SJR: 0.102, h-index: 4)
Magic, Ritual, and Witchcraft     Full-text available via subscription   (Followers: 10)
Manoa     Full-text available via subscription  
Marvels & Tales     Full-text available via subscription   (Followers: 3)
Mechademia     Full-text available via subscription   (Followers: 2)
Mediaevalia     Full-text available via subscription   (Followers: 1)
Merrill-Palmer Quarterly     Full-text available via subscription   (Followers: 1, SJR: 0.79, h-index: 52)
MFS Modern Fiction Studies     Full-text available via subscription   (Followers: 24, SJR: 0.13, h-index: 15)
Milton Studies     Full-text available via subscription   (Followers: 3, SJR: 0.12, h-index: 7)
Missouri Review     Full-text available via subscription   (Followers: 1)
MLN     Full-text available via subscription   (Followers: 11, SJR: 0.139, h-index: 9)
Modernism/modernity     Full-text available via subscription   (Followers: 34, SJR: 0.129, h-index: 14)
Monumenta Nipponica     Full-text available via subscription   (Followers: 7, SJR: 0.101, h-index: 8)
Mosaic : a journal for the interdisciplinary study of literature     Full-text available via subscription   (Followers: 9, SJR: 0.126, h-index: 9)
Mouseion: J. of the Classical Association of Canada     Full-text available via subscription   (Followers: 14)
Nabokov Studies     Full-text available via subscription  
Narrative     Full-text available via subscription   (Followers: 27, SJR: 0.215, h-index: 17)
Narrative Inquiry in Bioethics     Full-text available via subscription   (Followers: 2)
New England Review     Full-text available via subscription   (SJR: 0.104, h-index: 2)
New Hibernia Review     Full-text available via subscription   (Followers: 2)
New Literary History     Full-text available via subscription   (Followers: 37, SJR: 0.84, h-index: 21)
Northeast African Studies     Full-text available via subscription   (Followers: 4, SJR: 0.148, h-index: 4)
Notes     Full-text available via subscription   (Followers: 15, SJR: 0.131, h-index: 6)
Nuevo Texto Crítico     Full-text available via subscription   (Followers: 1)
Oceanic Linguistics     Full-text available via subscription   (Followers: 6, SJR: 0.175, h-index: 13)
Ohio History     Full-text available via subscription   (Followers: 6)
Ohio Valley History     Full-text available via subscription  
Oral Tradition     Full-text available via subscription   (Followers: 1)
Palimpsest : A J. on Women, Gender, and the Black Intl.     Full-text available via subscription  
Parergon     Full-text available via subscription   (Followers: 2, SJR: 0.111, h-index: 6)
Partial Answers: J. of Literature and the History of Ideas     Full-text available via subscription   (Followers: 6, SJR: 0.111, h-index: 7)
Perspectives in Biology and Medicine     Full-text available via subscription   (Followers: 6, SJR: 0.295, h-index: 38)
Philip Roth Studies     Full-text available via subscription   (Followers: 3)
Philippine Studies     Full-text available via subscription   (Followers: 3, SJR: 0.216, h-index: 5)

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Journal Cover Advertising & Society Review
  [14 followers]  Follow
    
   Full-text available via subscription Subscription journal
   ISSN (Online) 1534-7311
   Published by Project MUSE Homepage  [294 journals]
  • Editorial Introduction
    • Abstract: In this issue, Advertising & Society Quarterly continues to explore digital advertising with a particular emphasis on advertising's connections to media. What is the relationship between advertising and media as they have become increasingly digital' How can one make sense of advertising in a world that has faced a constantly changing media landscape' How are diversity and various audience needs taken into account' How are advertising and media regulated in an increasingly digital environment'Marita Sturken answers some of these questions through the lens of a historical and visual culture perspective. Through her close reading of Kodak and Polaroid advertisements for amateur photography from the late 19th century ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Advertising and the Rise of Amateur Photography: From Kodak and Polaroid
           to the Digital Image
    • Abstract: A Brief Introduction from the AuthorKodak Ad: "Let Kodak Tell the Story", c. 1910s1In 2011, Google produced an ad entitled "Dear Sophie," in which Google Chrome is depicted as the means through which young Sophie's life is documented and remembered by her father. Part of a larger campaign, "The Web is What You Make of It," created by BBH New York, the ad was one of several that aimed to sell the idea that Google Chrome, a widely used yet still largely unrecognized web browser, is indispensable to the affective lives of users.2 Importantly, in "Dear Sophie," picture taking is shown as an activity that is integrated with web technologies.Google Chrome "Dear Sophie" Ad3The "Dear Sophie" ad cleverly maintains the ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Beauty for Asian American Women in Advertising: Negotiating Exoticization
           and Americanization to Construct a Bicultural Identity
    • Abstract: A Brief Introduction from the
      Authors For over 50 years, scholars have evaluated how women's body image and self-esteem may be harmed by the barrage of slender and seemingly flawless models that saturate popular media, such as the internalization of weight stereotypes for women via sitcom portrayals1 and the impact of advertisements featuring thin models with eating disorders.2 Jackson and Kelly point out that the consequences of mediated standards of beauty might be even more detrimental to racial and ethnic minorities who are underrepresented and frequently stereotyped.3 Wildes et al.'s meta-analysis reported that Asian American women have significantly greater weight concerns and body dissatisfaction than ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Roundtable on New Mediascapes and the Futures of Advertising
    • Abstract: Fig. 1. Roundtable Participants: Melissa Aronczyk, Adam Aston, Patrick Lafferty, Louis Maldonado, William "Mack" O'Barr, Michael Serazio, Ed Timke, Jing WangWelcome. We have a roundtable today on new mediascapes and the futures of advertising. For Advertising & Society Quarterly, what we like to do is get academics, professors who are researching and teaching about advertising and society, and then advertisers and folks who work in the field of media and advertising, together. The table is not to meant to divide us. The point of the conversation is to bring us together and to answer the question about what happens with media and advertising, what's the relationship between those two things.In this first year as ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Interview with Patrick Lafferty
    • Abstract: On Getting into Advertising; The Value of an Army Experience for an Advertising CareerPatrick Lafferty explains how he got into advertising from his previous experience in the US Army. Although he never anticipated going into advertising or media, Patrick explains how the Army's focus on adaptability and understanding what makes others tick equipped him with the skills necessary to succeed and advance through the ranks as an advertising and media leader. Lafferty also explains how his success in the Army and advertising have been inspired by his discovery that "diamonds come from diversity." He offers advice on how to manage the energy that comes from cultural synergy.On How Working in Media Helps in Advertising ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Author Meets Critics—Adcreep
    • Abstract: Author Meets Critics; An Overview of Key Arguments and Concepts in AdcreepThis video introduces Mark Bartholomew's book Adcreep: The Case Against Modern Marketing (Stanford Law Books, 2017), which examines the social consequences of advertising creeping into nearly all facets of everyday life, including advertising in previously forbidden spaces, such as national parks and public schools. The book largely assesses this ubiquity of advertising through evolving regulations and laws (or lack thereof) about advertising. Of concern are the rise of corporate free speech, the broad perception that corporations know what is best for consumers, the idea that consumers can navigate their rights on their own, and the ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Public Health Campaigns in the Digital Age: Targeting and Tailoring Using
           Digital and Social Media
    • Abstract: The "Let's Move" Campaign of Former First Lady Michelle Obama Is an Example of a Public Health Campaign Adapted for the Digital Age1In my role as an assistant professor in the Department of Communication at Santa Clara University, I teach a class called Public Health Campaigns. Santa Clara University is a Jesuit, liberal arts university located in Santa Clara, California. In my program, students are interested in pursuing careers in a wide variety of communication-related fields, including marketing, public relations, advertising, and campaign strategy among others. To offer a glimpse at this kind of work, I offer a course where I bring a diverse set of research, training, and applied experiences, much of which ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
  • Picturing Modernity in Fine Art and Advertising
    • Abstract: In 2011, the Advertising Educational Foundation created an annual award named for AEF's Founder/Chairman Alfred J. Seaman, adman, copywriter, and ad industry giant. The award recognizes a quality paper by an undergraduate college or university student whose work best demonstrates a unique understanding of and insight into advertising and its role in society, history, and the economy. This paper is published in Advertising & Society Quarterly as a way to put a spotlight on outstanding independent undergraduate research on advertising.On Studying at UGA and Starting the Seaman Award PaperDejana Peric discusses how her interests in advertising and art history blended to form the topic of her Seaman Award Paper. Peric ... Read More
      Keywords: Advertising; Polaroid Corporation; Eastman Kodak Company; Photography; Beauty culture; Advertising and women; Lafferty, Patrick; Advertising executives; Timke, Edward; Advertising laws; Marketing; Public health; Advertising campaigns; Health behavior
      PubDate: 2017-10-08T00:00:00-05:00
       
 
 
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